Elm Biosciences
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Location: NYC Reports to: Head of Brand / Marketing Lead Type: Full-time
About the Role
Were looking for a strategic and creative Social Media Strategist to lead ourorganic social media presenceacross all platforms. This person will own day-to-day social publishing, content planning, community management, and performance tracking (including social listening). The ideal candidate has a strong editorial instinct, understands culture and trends, and knows how to translate brand storytelling into scroll-stopping moments.
What Youll Do
Develop, manage, and execute ourorganic social media strategyacross Instagram, TikTok, LinkedIn, Pinterest, YouTube, and emerging platforms. Own thecontent calendarto ensure consistent, timely, and relevant posts aligned to brand priorities and cultural moments. Create and/or brief content
including copy, visual direction, short-form video concepts, and storytelling frameworks. Partner with internal teams and external creators to source and produce content that feels authentic and on-brand. Monitor conversations and engage with our community across channels to strengthen loyalty and brand affinity. Track performance metrics, analyze insights, and refine strategy to drive reach, engagement, and audience growth. Stay on top of cultural trends, platform updates, and creator partnerships to keep the brand relevant and innovative. Ensure visual and verbal brand consistency across every platform.
What You Bring
36+ years of experience managing social media for a notable brand, creator, or publication. Strong copywriting and storytelling ability
especially for short-form content. Ability to edit videos and other content directly. A deep understanding of TikTok and Instagram culture, trends, and tone. Proven experience growing and engaging audiences organically. Comfortable bothhands-on creating contentand partnering with designers/creators. Ability to analyze performance data and translate insights into actionable strategy. Highly organized, proactive, and able to manage multiple threads at once. Collaborative and excited to build something alongside a small, fast-moving team. Experience working with influencers/creators or talent teams. On-camera presence or comfort filming/directing short-form content. Experience in lifestyle, wellness, hospitality, fashion, or cultural brands.
Location: NYC Reports to: Head of Brand / Marketing Lead Type: Full-time
About the Role
Were looking for a strategic and creative Social Media Strategist to lead ourorganic social media presenceacross all platforms. This person will own day-to-day social publishing, content planning, community management, and performance tracking (including social listening). The ideal candidate has a strong editorial instinct, understands culture and trends, and knows how to translate brand storytelling into scroll-stopping moments.
What Youll Do
Develop, manage, and execute ourorganic social media strategyacross Instagram, TikTok, LinkedIn, Pinterest, YouTube, and emerging platforms. Own thecontent calendarto ensure consistent, timely, and relevant posts aligned to brand priorities and cultural moments. Create and/or brief content
including copy, visual direction, short-form video concepts, and storytelling frameworks. Partner with internal teams and external creators to source and produce content that feels authentic and on-brand. Monitor conversations and engage with our community across channels to strengthen loyalty and brand affinity. Track performance metrics, analyze insights, and refine strategy to drive reach, engagement, and audience growth. Stay on top of cultural trends, platform updates, and creator partnerships to keep the brand relevant and innovative. Ensure visual and verbal brand consistency across every platform.
What You Bring
36+ years of experience managing social media for a notable brand, creator, or publication. Strong copywriting and storytelling ability
especially for short-form content. Ability to edit videos and other content directly. A deep understanding of TikTok and Instagram culture, trends, and tone. Proven experience growing and engaging audiences organically. Comfortable bothhands-on creating contentand partnering with designers/creators. Ability to analyze performance data and translate insights into actionable strategy. Highly organized, proactive, and able to manage multiple threads at once. Collaborative and excited to build something alongside a small, fast-moving team. Experience working with influencers/creators or talent teams. On-camera presence or comfort filming/directing short-form content. Experience in lifestyle, wellness, hospitality, fashion, or cultural brands.