Highwire
Join Highwire Intelligence Group as an Insights Data Analyst and play a pivotal role in delivering actionable, data-driven insights that drive client strategies in the fast-evolving technology and healthcare sectors. If you are passionate about the intersection of data, technology, and communications, this is the perfect opportunity for you to build a leading agency capability.
Key Responsibilities:
Data Analysis & Insights:
Dive into social media, web, and traditional media data to uncover insights that influence strategic communications and marketing efforts. Media Monitoring & Listening:
Create and implement Boolean queries to track conversations across online platforms, pinpointing emerging trends and themes. Data Visualization & Storytelling:
Craft engaging data narratives and visualizations using tools such as Google Sheets, Google Slides, PowerPoint, and Tableau to share key findings compellingly. Performance Measurement:
Utilize analytics platforms (e.g., Google Analytics, Sprout Social, Meltwater) to evaluate content performance and provide actionable optimization recommendations. Market Research:
Conduct comprehensive market and competitor analyses to establish foundational knowledge and identify opportunities. Automation & Tools:
Take advantage of tools like Excel, Quid, and AI-driven platforms for efficient data collection and interpretation. Collaboration:
Partner with internal teams, including account leads, to weave data insights into broader communication strategies. Qualifications: Experience:
2-5 years in analytics, ideally in PR, marketing, or advertising, with a strong focus on the technology and healthcare sectors. Technical Skills:
Proficient in Google Suite (especially Sheets and Slides), data visualization tools, and media monitoring software (e.g., Quid, StatSocial, SimilarWeb). Data-Driven Mindset:
A passion for working with data to derive insights, along with the confidence to translate findings into actionable strategies. Communication:
Excellent verbal and written communication skills, capable of presenting data clearly and persuasively. Attention to Detail:
Highly organized, demonstrating exceptional time management skills and a meticulous approach. Critical Thinking:
Ability to identify trends and resolve strategic problems through data analysis. Digitally Savvy:
Familiarity with social platforms and current trends in digital and social media. What You'll Gain: Experience working with high-profile clients, exposure to innovative analytics techniques, and the chance to shape impactful strategies in the technology and healthcare spaces. Highwire Perks: Competitive salary Merit-based bonuses and promotions Hybrid work model to fit your lifestyle Outstanding vacation policy, including extended breaks for summer and winter holidays Participate in Empower Hours on Fridays; team can log off by 3 PM 401K Match Medical and dental benefits/FSA Paid parental leave Commuter benefit Annual Growth Mindset Stipend of $100 for books, exhibitions, etc. Technology reimbursement Wellness benefit Donation match Mentorship opportunities Monthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire fun events, with Thanksgiving being our favorite holiday Dog-friendly work environment Supportive, nurturing environment with ample opportunities for learning and growth Salary: $54,000 - $72,000 a year Salary is influenced by various factors, including relevant experience, knowledge, skills, job-related qualifications, and geographical location.
Dive into social media, web, and traditional media data to uncover insights that influence strategic communications and marketing efforts. Media Monitoring & Listening:
Create and implement Boolean queries to track conversations across online platforms, pinpointing emerging trends and themes. Data Visualization & Storytelling:
Craft engaging data narratives and visualizations using tools such as Google Sheets, Google Slides, PowerPoint, and Tableau to share key findings compellingly. Performance Measurement:
Utilize analytics platforms (e.g., Google Analytics, Sprout Social, Meltwater) to evaluate content performance and provide actionable optimization recommendations. Market Research:
Conduct comprehensive market and competitor analyses to establish foundational knowledge and identify opportunities. Automation & Tools:
Take advantage of tools like Excel, Quid, and AI-driven platforms for efficient data collection and interpretation. Collaboration:
Partner with internal teams, including account leads, to weave data insights into broader communication strategies. Qualifications: Experience:
2-5 years in analytics, ideally in PR, marketing, or advertising, with a strong focus on the technology and healthcare sectors. Technical Skills:
Proficient in Google Suite (especially Sheets and Slides), data visualization tools, and media monitoring software (e.g., Quid, StatSocial, SimilarWeb). Data-Driven Mindset:
A passion for working with data to derive insights, along with the confidence to translate findings into actionable strategies. Communication:
Excellent verbal and written communication skills, capable of presenting data clearly and persuasively. Attention to Detail:
Highly organized, demonstrating exceptional time management skills and a meticulous approach. Critical Thinking:
Ability to identify trends and resolve strategic problems through data analysis. Digitally Savvy:
Familiarity with social platforms and current trends in digital and social media. What You'll Gain: Experience working with high-profile clients, exposure to innovative analytics techniques, and the chance to shape impactful strategies in the technology and healthcare spaces. Highwire Perks: Competitive salary Merit-based bonuses and promotions Hybrid work model to fit your lifestyle Outstanding vacation policy, including extended breaks for summer and winter holidays Participate in Empower Hours on Fridays; team can log off by 3 PM 401K Match Medical and dental benefits/FSA Paid parental leave Commuter benefit Annual Growth Mindset Stipend of $100 for books, exhibitions, etc. Technology reimbursement Wellness benefit Donation match Mentorship opportunities Monthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire fun events, with Thanksgiving being our favorite holiday Dog-friendly work environment Supportive, nurturing environment with ample opportunities for learning and growth Salary: $54,000 - $72,000 a year Salary is influenced by various factors, including relevant experience, knowledge, skills, job-related qualifications, and geographical location.