The Walt Disney Company
Sr. Manager, North America Retail Sales – Value
The Walt Disney Company, Glendale, California, us, 91222
Sr. Manager, North America Retail Sales – Value
Job ID
10134280 Location
Glendale, California, United States Business
Disney Experiences Date posted
Oct. 24, 2025 Apply Now Apply Later Job Summary:
At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations around the world. Be Part of the Story as the Sr. Manager, North America Retail Sales – Value. The Sr. Manager, North America Retail Sales will be responsible for managing and delivering retail sales across core categories working with both internal and external partners, across the full Disney/Marvel/Lucas brand portfolio. You will be a key stakeholder across the Disney Consumer Products, North America Sales Team, Brand Commercialization, Category, PD and Creative teams. In addition to licensed sales responsibilities, role will also lead the creation and build-up of Long-Term Planning, Annual Operating Plan and Joint Business Planning processes within the key categories and work with partners to complete final presentations. This role will report to the Director, North America Retail Sales. This is a Full-Time position. What You Will Do:
Formulate distinct Value retail channel strategies by integrating category and franchise objectives with performance analytics and shopper insights, ensuring that business plans address current market conditions as well as long‑term consumer and industry trends. Drive annual retailer planning, pitch development, and presentations aligned to Category and Brand strategic objectives and retailer needs Set and hit financial targets (by retail channel, sub‑category, audience, brand, and market) Lead strategic implementation of all key category and brand initiatives inline and develop strategies to secure feature space across licensing partners to achieve optimal assortment and support, driving strong sell‑through performance that aligns with retailer strategic objectives. Ensure launch readiness and deliver differentiated campaigns/products aligned to content, seasonal events, cultural relevance and 365 evergreen support. Leverage consumer, shopper, and category insights to Identify key strategies by brand and by sub‑category that deliver against TWDC strategic initiatives. Proactively identify market‑share and white space opportunities for existing brands, categories, and consumer segments, across new IP, content events and evergreen brands. Provide strategic insights on real‑time and emerging trends, competitive developments in the channel and supplier base, product design needs to share back with internal shareholders. Execute strategies in coordination with Value merchants and relevant licensing suppliers while maintaining agility. Coordinate and facilitate efficient communication between internal teams and retail partners (Creative, PD, Category, RBC, Marketing) to develop and implement programs that meet sales objectives. Ensure process consistency through documentation, adherence to timelines, and collection of insights. Cultivate strong, long‑term relationships with retail buying teams and executives. Become atrusted advisor, offering insights and tailored solutions that align with the retailer’s objectives. Represent the brand professionally, building credibility and influence within each account. Partner with Retail Marketing team, Brand Commercialization, and National Marketing to develop and implement impactful retail marketing plans that deliver sell‑through & ROI objectives for strategic priorities. Collaborate with internal synergy partners to develop cohesive retail programs and unique opportunities. Build and leverage strong team‑oriented relationships with DCP Category, PD and Creative teams to ensure strategic alignment by brand, category, and initiative to meet financial objectives. Responsible for building and leading Disney Long‑Term Planning, Annual Operating Plan and Joint Business Planning process for each key Value account– coordinate across partners to build up final documents to present to leadership. Fiscal responsibility for assigned categories to include annual budget planning and quarterly revenue forecasting. Develop 5‑year strategic plan, annually, by category and franchise, and determine key objectives and priorities. Analyze & understand retail and consumer trends in the industry, specifically for relevant categories. Effectively manage travel and expenses to budget. Required Qualifications and Skills:
7+ years working in Consumer Product Brand Sales Entertainment and Cross‑Enterprise Strategic Planning experience strongly preferred. Established experience in retail sales, brand, and retail marketing strategies, preferably within mass channel. Understanding of interchangeable business models, such as Direct to Retail and licensed Experience across multiple categories Excellent interpersonal, communication, relationship building skills. Demonstrated ability to lead and manage teams to contribute to the success of a large & matrixed organization Strong leadership skills, flexible/adaptable, extremely collaborative, and able to influence and persuade at all levels of an organization. Innovative, capable of working independently and managing a variety of initiatives/issues simultaneously, within a fast‑paced environment. Strong analytical skills and understanding of business and financial concepts. Skilled computer literacy - Keynote, Excel, PowerPoint, Word, etc. Required Education:
Bachelor's Degree or equivalent experience Additional Information:
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits . #DCPJobs The hiring range for this position in Glendale, CA is $153,200.00-$205,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job‑related knowledge, skills, and experience among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top‑rated cruise line; a popular vacation ownership program; and an award‑winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web. About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world‑class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished. This position is with Disney Consumer Products, Inc. , which is part of a business we call Disney Experiences. Disney Consumer Products, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world. Disability Accommodation for Employment Applications
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs . We will only respond to those requests that are related to the accessibility of the online application system due to a disability. Sign up to receive new job alerts and company information based on your preferences.
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Job ID
10134280 Location
Glendale, California, United States Business
Disney Experiences Date posted
Oct. 24, 2025 Apply Now Apply Later Job Summary:
At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations around the world. Be Part of the Story as the Sr. Manager, North America Retail Sales – Value. The Sr. Manager, North America Retail Sales will be responsible for managing and delivering retail sales across core categories working with both internal and external partners, across the full Disney/Marvel/Lucas brand portfolio. You will be a key stakeholder across the Disney Consumer Products, North America Sales Team, Brand Commercialization, Category, PD and Creative teams. In addition to licensed sales responsibilities, role will also lead the creation and build-up of Long-Term Planning, Annual Operating Plan and Joint Business Planning processes within the key categories and work with partners to complete final presentations. This role will report to the Director, North America Retail Sales. This is a Full-Time position. What You Will Do:
Formulate distinct Value retail channel strategies by integrating category and franchise objectives with performance analytics and shopper insights, ensuring that business plans address current market conditions as well as long‑term consumer and industry trends. Drive annual retailer planning, pitch development, and presentations aligned to Category and Brand strategic objectives and retailer needs Set and hit financial targets (by retail channel, sub‑category, audience, brand, and market) Lead strategic implementation of all key category and brand initiatives inline and develop strategies to secure feature space across licensing partners to achieve optimal assortment and support, driving strong sell‑through performance that aligns with retailer strategic objectives. Ensure launch readiness and deliver differentiated campaigns/products aligned to content, seasonal events, cultural relevance and 365 evergreen support. Leverage consumer, shopper, and category insights to Identify key strategies by brand and by sub‑category that deliver against TWDC strategic initiatives. Proactively identify market‑share and white space opportunities for existing brands, categories, and consumer segments, across new IP, content events and evergreen brands. Provide strategic insights on real‑time and emerging trends, competitive developments in the channel and supplier base, product design needs to share back with internal shareholders. Execute strategies in coordination with Value merchants and relevant licensing suppliers while maintaining agility. Coordinate and facilitate efficient communication between internal teams and retail partners (Creative, PD, Category, RBC, Marketing) to develop and implement programs that meet sales objectives. Ensure process consistency through documentation, adherence to timelines, and collection of insights. Cultivate strong, long‑term relationships with retail buying teams and executives. Become atrusted advisor, offering insights and tailored solutions that align with the retailer’s objectives. Represent the brand professionally, building credibility and influence within each account. Partner with Retail Marketing team, Brand Commercialization, and National Marketing to develop and implement impactful retail marketing plans that deliver sell‑through & ROI objectives for strategic priorities. Collaborate with internal synergy partners to develop cohesive retail programs and unique opportunities. Build and leverage strong team‑oriented relationships with DCP Category, PD and Creative teams to ensure strategic alignment by brand, category, and initiative to meet financial objectives. Responsible for building and leading Disney Long‑Term Planning, Annual Operating Plan and Joint Business Planning process for each key Value account– coordinate across partners to build up final documents to present to leadership. Fiscal responsibility for assigned categories to include annual budget planning and quarterly revenue forecasting. Develop 5‑year strategic plan, annually, by category and franchise, and determine key objectives and priorities. Analyze & understand retail and consumer trends in the industry, specifically for relevant categories. Effectively manage travel and expenses to budget. Required Qualifications and Skills:
7+ years working in Consumer Product Brand Sales Entertainment and Cross‑Enterprise Strategic Planning experience strongly preferred. Established experience in retail sales, brand, and retail marketing strategies, preferably within mass channel. Understanding of interchangeable business models, such as Direct to Retail and licensed Experience across multiple categories Excellent interpersonal, communication, relationship building skills. Demonstrated ability to lead and manage teams to contribute to the success of a large & matrixed organization Strong leadership skills, flexible/adaptable, extremely collaborative, and able to influence and persuade at all levels of an organization. Innovative, capable of working independently and managing a variety of initiatives/issues simultaneously, within a fast‑paced environment. Strong analytical skills and understanding of business and financial concepts. Skilled computer literacy - Keynote, Excel, PowerPoint, Word, etc. Required Education:
Bachelor's Degree or equivalent experience Additional Information:
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits . #DCPJobs The hiring range for this position in Glendale, CA is $153,200.00-$205,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job‑related knowledge, skills, and experience among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top‑rated cruise line; a popular vacation ownership program; and an award‑winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web. About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world‑class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished. This position is with Disney Consumer Products, Inc. , which is part of a business we call Disney Experiences. Disney Consumer Products, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world. Disability Accommodation for Employment Applications
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs . We will only respond to those requests that are related to the accessibility of the online application system due to a disability. Sign up to receive new job alerts and company information based on your preferences.
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