John F. Kennedy Center for the Performing Arts
Manager (Deputy Director) of Public Relations - Non-Classical
John F. Kennedy Center for the Performing Arts, Washington, District of Columbia, us, 20022
About The Kennedy Center
About The Kennedy Center "I am certain that after the dust of centuries has passed over our cities, we, too, will be remembered not for victories or defeats in battle or in politics, but for our contribution to the human spirit." - President John F. Kennedy The Kennedy Center is the nation's cultural center and living memorial to President John F. Kennedy. Located on the banks of the Potomac River in Washington, D.C., the Center presents performances across all genres, and is also home to artistic affiliates Washington National Opera and National Symphony Orchestra. At the Kennedy Center, we strive to foster belonging and empowerment at work. We are able to advance our mission because of our committed and passionate employees. We are fortunate to be able to leverage their diverse perspectives, life experiences and skills to inform how our workplace can be a safe, transparent, and replenishing community. The Kennedy Center is an equal opportunity employer and does not discriminate against any employee or applicant based on race, religion, gender identity, sexual orientation, disability, veteran status, marital status, pregnancy or related condition, or any other basis protected by law. Mission Statement: As America\'s performing arts center, and a living memorial to President John F. Kennedy, we are a leader for the arts across the United States and around the world, connecting the greatest living artists with audiences of every stripe, no matter their background. We welcome all Americans and creators and visitors from across the globe to discover, experience, learn about, be inspired by, and engage with the arts. Why Join Us
We offer a total rewards package to all full-time employees to include: Staff offers for discount tickets Retirement plan with organization matching (after 1 year of employment) Qualifying employer for the Public Student Loan Forgiveness Program (PSLF) Commuter programs including pre-tax options for discounted parking and SmartBenefits (WMATA) Annual Leave, Sick Leave, and Personal Days available immediately upon hire 13 paid holidays per year Medical, Dental, and Vision benefits with FSA and HSA options, and paid FMLA Pay Details
The Kennedy Center strives to design equitable compensation programs. The projected salary range for this position is $75,000 - $85,000, commensurate with experience, and includes a comprehensive benefits package. This is the targeted range of possible compensation for this role at the time of posting. This range may be modified in the future. Base pay within the range is ultimately determined by a candidate\'s skills, expertise, and experience as it relates to the position qualifications and responsibilities. Job Description
The Manager (Deputy Director) of Public Relations, Non-Classical is responsible for managing the strategic communications and public relations efforts of the Kennedy Center and its non-classical programming. This position serves as the lead publicist on Dance programs, Comedy, and Performances for Young Audiences and is an essential partner to the Director of Public Relations, Non-Classical. Additionally, this role works across the center, as directed, to raise the national profile of the Center as the national cultural center, presidential memorial, and a hub for education across the country. This role will be a key partner to the Non-Classical constituent organizations of the Kennedy Center, delivering high-impact international, national, and local earned media coverage to elevate the profile of the respective organizations and projects. The role serves as a contact between members press and those artists appearing at the Kennedy Center across the spectrum of performances in the non-classical portfolio. They must have highly effective communication skills (both verbal and written), and be able to move efficiently and resolve any conflicts in a public, dynamic, fast-paced, high-pressure atmosphere. As a member of the Kennedy Center Public Relations Office, they will assist the team for Center-wide initiatives, including major festivals, and high-profile events such as the Mark Twain Prize for American Humor and Kennedy Center Honors. They will work closely with programming departments, as well as theater managers, the Box Office, development and various other Kennedy Center staff. Key Responsibilities
Publicity, Media Relations, and Strategy: Develop and execute publicity plans by devising potential story ideas, crafting pitches, and shepherding stories to completion. Build and nurture journalist and digital media relationships (e.g., streaming media outlets, podcasts, and other non-traditional media). Create press releases and media advisories, including announcements for full series, special performances, recurring/annual events, and ongoing initiatives. Formulate and execute press plans, including non-traditional media, for programs across Ballet/Dance, Comedy, Theater, and Performances for Young Audiences. Internal/External Communication: Work in a complex, matrixed environment. Partner with Kennedy Center\'s Non-Classical constituents to communicate plans and deliver in a timely manner. Collaborate with managers cross-institutionally to develop and execute strong messaging and manage the flow and distribution of information. Engage with external artists and publicists in promoting Kennedy Center non-classical performances. Create self-generated storytelling that advances the impact and reach of the Kennedy Center and its work. Writing and Project Management: Write, edit, and distribute Non-Classical press releases throughout the season. Draft media pitches to position the Center for positive news stories and earned media. Coordinate with the social media team to share earned media as suggested content for organic posts aligned with strategic goals. Assist media onsite during performances and coordinate with programming departments so all are aware of media presence. Other Assignments: Contribute to other Kennedy Center events, initiatives, and special projects (e.g., Kennedy Center Honors, Mark Twain Prize, REACH, and other festivals, series, and performances). Oversee Kennedy Center Public Relations Coordinator and Interns. Key Qualifications
At least 4 - 6 years of public relations experience, including responsibility for high-level strategic communications and messaging Long and short-term PR planning ranging from national to grassroots efforts Strong media experience in both the arts and non-arts An appreciation and understanding of theater and its inner workings is preferred but not required A solution-oriented, creative, and independent spirit and collaborative nature Outstanding writing and editing skills Personal characteristics of poise, calm, and composure in stressful, crisis communications situations Demonstrated supervisory skills and a capacity to build strong relationships Ability to multi-task and respond quickly to requests from journalists/editors, photo desks, as well as internal departments and artistic/executive leadership Candidate must be local or willing to relocate to the DMV area. Relocation assistance is not provided Candidate must be willing to work onsite Additional Information
Frequent night and weekend work as required by performance schedules. PR staff at the Kennedy Center share the responsibilities of concert duty, amounting to 1-2 performances weekly on average for most positions. Travel of up to 5% may be required. Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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About The Kennedy Center "I am certain that after the dust of centuries has passed over our cities, we, too, will be remembered not for victories or defeats in battle or in politics, but for our contribution to the human spirit." - President John F. Kennedy The Kennedy Center is the nation's cultural center and living memorial to President John F. Kennedy. Located on the banks of the Potomac River in Washington, D.C., the Center presents performances across all genres, and is also home to artistic affiliates Washington National Opera and National Symphony Orchestra. At the Kennedy Center, we strive to foster belonging and empowerment at work. We are able to advance our mission because of our committed and passionate employees. We are fortunate to be able to leverage their diverse perspectives, life experiences and skills to inform how our workplace can be a safe, transparent, and replenishing community. The Kennedy Center is an equal opportunity employer and does not discriminate against any employee or applicant based on race, religion, gender identity, sexual orientation, disability, veteran status, marital status, pregnancy or related condition, or any other basis protected by law. Mission Statement: As America\'s performing arts center, and a living memorial to President John F. Kennedy, we are a leader for the arts across the United States and around the world, connecting the greatest living artists with audiences of every stripe, no matter their background. We welcome all Americans and creators and visitors from across the globe to discover, experience, learn about, be inspired by, and engage with the arts. Why Join Us
We offer a total rewards package to all full-time employees to include: Staff offers for discount tickets Retirement plan with organization matching (after 1 year of employment) Qualifying employer for the Public Student Loan Forgiveness Program (PSLF) Commuter programs including pre-tax options for discounted parking and SmartBenefits (WMATA) Annual Leave, Sick Leave, and Personal Days available immediately upon hire 13 paid holidays per year Medical, Dental, and Vision benefits with FSA and HSA options, and paid FMLA Pay Details
The Kennedy Center strives to design equitable compensation programs. The projected salary range for this position is $75,000 - $85,000, commensurate with experience, and includes a comprehensive benefits package. This is the targeted range of possible compensation for this role at the time of posting. This range may be modified in the future. Base pay within the range is ultimately determined by a candidate\'s skills, expertise, and experience as it relates to the position qualifications and responsibilities. Job Description
The Manager (Deputy Director) of Public Relations, Non-Classical is responsible for managing the strategic communications and public relations efforts of the Kennedy Center and its non-classical programming. This position serves as the lead publicist on Dance programs, Comedy, and Performances for Young Audiences and is an essential partner to the Director of Public Relations, Non-Classical. Additionally, this role works across the center, as directed, to raise the national profile of the Center as the national cultural center, presidential memorial, and a hub for education across the country. This role will be a key partner to the Non-Classical constituent organizations of the Kennedy Center, delivering high-impact international, national, and local earned media coverage to elevate the profile of the respective organizations and projects. The role serves as a contact between members press and those artists appearing at the Kennedy Center across the spectrum of performances in the non-classical portfolio. They must have highly effective communication skills (both verbal and written), and be able to move efficiently and resolve any conflicts in a public, dynamic, fast-paced, high-pressure atmosphere. As a member of the Kennedy Center Public Relations Office, they will assist the team for Center-wide initiatives, including major festivals, and high-profile events such as the Mark Twain Prize for American Humor and Kennedy Center Honors. They will work closely with programming departments, as well as theater managers, the Box Office, development and various other Kennedy Center staff. Key Responsibilities
Publicity, Media Relations, and Strategy: Develop and execute publicity plans by devising potential story ideas, crafting pitches, and shepherding stories to completion. Build and nurture journalist and digital media relationships (e.g., streaming media outlets, podcasts, and other non-traditional media). Create press releases and media advisories, including announcements for full series, special performances, recurring/annual events, and ongoing initiatives. Formulate and execute press plans, including non-traditional media, for programs across Ballet/Dance, Comedy, Theater, and Performances for Young Audiences. Internal/External Communication: Work in a complex, matrixed environment. Partner with Kennedy Center\'s Non-Classical constituents to communicate plans and deliver in a timely manner. Collaborate with managers cross-institutionally to develop and execute strong messaging and manage the flow and distribution of information. Engage with external artists and publicists in promoting Kennedy Center non-classical performances. Create self-generated storytelling that advances the impact and reach of the Kennedy Center and its work. Writing and Project Management: Write, edit, and distribute Non-Classical press releases throughout the season. Draft media pitches to position the Center for positive news stories and earned media. Coordinate with the social media team to share earned media as suggested content for organic posts aligned with strategic goals. Assist media onsite during performances and coordinate with programming departments so all are aware of media presence. Other Assignments: Contribute to other Kennedy Center events, initiatives, and special projects (e.g., Kennedy Center Honors, Mark Twain Prize, REACH, and other festivals, series, and performances). Oversee Kennedy Center Public Relations Coordinator and Interns. Key Qualifications
At least 4 - 6 years of public relations experience, including responsibility for high-level strategic communications and messaging Long and short-term PR planning ranging from national to grassroots efforts Strong media experience in both the arts and non-arts An appreciation and understanding of theater and its inner workings is preferred but not required A solution-oriented, creative, and independent spirit and collaborative nature Outstanding writing and editing skills Personal characteristics of poise, calm, and composure in stressful, crisis communications situations Demonstrated supervisory skills and a capacity to build strong relationships Ability to multi-task and respond quickly to requests from journalists/editors, photo desks, as well as internal departments and artistic/executive leadership Candidate must be local or willing to relocate to the DMV area. Relocation assistance is not provided Candidate must be willing to work onsite Additional Information
Frequent night and weekend work as required by performance schedules. PR staff at the Kennedy Center share the responsibilities of concert duty, amounting to 1-2 performances weekly on average for most positions. Travel of up to 5% may be required. Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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