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Viant

Account Director, Retail

Viant, Chicago, Illinois, United States, 60290

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About Viant Viant Technology Inc. (NASDAQ: DSP) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Our omnichannel platform built for CTV allows marketers to plan, execute and measure their campaigns with unmatched precision and efficiency. With the launch of ViantAI, Viant is building the future of fully autonomous advertising solutions, empowering advertisers to achieve their boldest goals. Viant was recently awarded Best Demand-Side Platform by MarTech Breakthrough, Great Place to Work® certification and received the Business Intelligence Group’s Innovation award for AI Advancements.

The Opportunity Viant’s Retail business is growing, with enterprise and mid-tier retailers adopting our DSP through agency relationships. We are now seeking an

Account Director, Retail

to

further accelerate our growth in this category

by scaling brand-direct demand, expanding agency adoption, and strengthening our position as a leader in targeting and measurement solutions. In this role you will lead the

next phase of growth in one of the most complex and high-potential categories

in programmatic advertising.

The ideal candidate brings a

proven track record of building direct brand relationships across Retail advertisers

while also having experience collaborating with agencies to influence ad tech adoption. She/He will be responsible for growing

category revenue ,

influencing the go-to-market strategy , and working cross-functionally with

Product, Business Development (Data, Measurement, Technology, Supply), Marketing

to elevate Viant as the

premier programmatic solution for Retail marketers.

Key Responsibilities Accelerate Viant’s Retail Growth

Grow and scale Viant’s Retail footprint by expanding direct

relationships

in the

Mass Merchant, Grocery, Convenience, and Specialty categories.

Establish Viant as

the premier programmatic solution

for the Retail category by evangelizing our DSP differentiators across targeting, measurement, insights, and identity solutions for

both RMNs and Retail brand investment.

Drive greater industry awareness through thought leadership, conference participation, and client education.

Brand-First Demand Generation & Agency Influence

Own and

grow brand-direct demand

while also supporting the

core sales team in driving agency adoption

across the Retail category.

Develop and execute a

brand-first strategy

that ensures

Viant is in the consideration set for DSP adoption across leading Retailers.

Partner with agency teams to help them navigate

the evolving Retail programmatic landscape

and ensure Viant is the platform of choice.

Product & Business Development

Collaborate with

Business Development

to identify

key data, measurement, and supply partnerships

that strengthen Viant’s Retail offering.

Ensure Viant’s

measurement solutions align with Retail marketing best practices

and help clients drive enterprise value for their brands.

What You Bring

10+ years of advertising experience

and a

minimum of 5+ years in collaborating with Retail marketers

(brand-direct, agency, or vendor side experience).

Expertise in

Retail marketing , preferably in a

brand-direct capacity

(will also consider vendor-side and agency experience).

Deep understanding of

programmatic advertising

(CTV, Streaming Audio, Online Video, Display, DOOH, and Mobile) and how it applies to brands.

A

proven track record of building brand-direct relationships and scaling programmatic adoption .

Self starter with experience

closing large MSAs

in adtech, programmatic, or digital media.

Ability to

work cross-functionally

with sales, product, business development, and marketing teams.

Strong analytical and strategic mindset, with the ability to translate industry challenges into advertising solutions.

Excellent communication and presentation skills, with the ability to

evangelize to Viant’s leadership in programmatic advertising.

Why Viant?

Join a company with a growing Retail business

and take it to the next level.

Work at the forefront of autonomous advertising.

Work at the

cutting edge of programmatic advertising

with a

leading DSP in the market.

Competitive compensation, benefits, and career growth opportunities.

Life at Viant Investing in our employee’s professional growth is important to us, but so is investing in their well-being. That’s why Viant was voted one of the best places to work and some of our favorite employee benefits include

fully paid health insurance ,

paid parental leave

and

unlimited PTO

and more.

Base compensation range: $150,000 - $165,000

In accordance with NYS law, the range provided is Viant’s reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education.

Viant is an equal opportunity employer and makes employment decisions on the basis of merit. Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective hairstyles), religion, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, reproductive health decision making, gender, gender identity, gender expression, age, military status, veteran status, uniformed service member status, sexual orientation, transgender identity, citizenship status, pregnancy, or any other consideration made unlawful by federal, state, or local laws. Viant also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.

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