Guitar Center
Merchandising Analyst, eCommerce
Guitar Center, Westlake Village, California, United States, 91361
Position Summary: Merchandising Analyst, eCommerce
The
Site Merchandising Analyst
is responsible for managing and executing GC.coms merchandising strategies and delivering in-depth analysis of product assortment performance to drive channel sales goals. This role plays a critical part in ensuring seamless website navigation, product hierarchy, and product findability while supporting overall business objectives with precision and strong execution. Key Responsibilities Manage and execute daily website operations in close collaboration with Enterprise Merchandising, Inventory Management, Platform Operations, Contact Center, and Customer Service teams. Analyze product assortment performance using Omni reporting and other tools to identify opportunities that increase effectiveness and sales impact. Optimize site navigation, sorting, and filtering logic to enhance the customer shopping journey. Leverage Quantum Metric and other web analytics platforms to uncover insights and improve merchandising strategies, customer experience, and product category performance. Develop advanced analytical techniques to target underperforming business segments with tailored strategies. Build and maintain relevant promotional collections to improve customer engagement, satisfaction, and sales outcomes. Recommend and implement new merchandising tactics, promotional strategies, and site enhancements. Partner with merchandising teams to ensure alignment with brand initiatives, new product launches, and seasonal assortments. Ensure first-to-market placement of new product launches through close coordination with Enterprise Merchandising, Retail Marketing, and Inventory Management. Review and validate GC.com promotional merchandising content for accuracy and consistency. Collaborate with cross-functional partners (UX, Platform Operations, Creative Services) to deliver superior category shopping experiences. Support Marketing Partnerships and Enterprise Merchandising in planning and executing co-op marketing promotions. Perform other duties as assigned. To
join
our
band,
you'll
need
the
following
experience: Bachelors Degree in Marketing, Business, or related field (or 4 years equivalent work experience). Minimum 2 years of relevant experience in eCommerce merchandising, direct marketing, or related field. Strong understanding of product categories, brands, and historical sales performance; knowledge of the musical instrument market preferred. High proficiency in Microsoft Excel (Pivot Tables, VLOOKUP, advanced formulas). Working knowledge of web analytics platforms (e.g., Quantum Metric) with focus on KPIs such as traffic, conversion, AOV, and funnel metrics. Experience with BI reporting tools (Omni, Tableau, etc.). Familiarity with backend eCommerce systems (e.g., ATG, Microsoft Dynamics AX). Intermediate proficiency with Microsoft Office Suite (Word, PowerPoint, Outlook). Core Competencies Analytical Thinking:
Ability to interpret data and insights to identify opportunities and improve business performance. Merchandising Expertise:
Skilled in curating assortments, promotional pages, and product categories that drive engagement and sales. Collaboration & Teamwork:
Strong ability to build partnerships, influence cross-functional teams, and drive alignment on initiatives. Customer Focus:
Committed to creating seamless, engaging, and customer-first shopping experiences. Initiative:
Proactive in identifying opportunities, addressing issues, and driving solutions without prompting. Communication Skills:
Clear, concise, and professional communicator across multiple channels and stakeholders. Organizational Skills:
Highly capable of managing multiple priorities, projects, and deadlines with attention to detail in a fast-paced environment. Technology Aptitude:
Quick to learn and adopt new systems, tools, and technologies to meet evolving business needs. About Guitar Center The Guitar Center Company embodies the world of creativity and music by encouraging our teammates to find their own individual sound. Our mission is to develop and nurture lifelong musicians and make a difference in the world by enabling musicians and non-musicians alike to experience the joy that comes from creating music. We believe in putting our customers first, engaging with respect and integrity and fulfilling our mission with passion. The Guitar Center Company operates through several business divisions. Guitar Center is the world's largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, with more than 290 stores across the United States.? 2014 marked the milestone 50th anniversary of the Guitar Center Company as the organization continues to help people make music from coast to coast.? ? E-Commerce brands Guitar Center, Musician's Friend, and WWBW offer online sales of a broad selection of music products.?The Music & Arts division operates more than 220 stores specializing in band & orchestral instruments for sale and rental, serving teachers, band directors, college professors, and students since 1952. AVDG and GCPro headline the enterprise audio-visual integration business, delivering a best-in-class commercial and residential customer experience. Pay Rate:
$70,000- $83,000/ annually depending on background and experience. The job posting is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific employee, which is always dependent on actual experience, education, and other factors. The pay range(s) listed are provided in compliance with state specific laws. Pay ranges may be different in other locations Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job?related requirements. If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request reasonable accommodation by calling 1?818-735-8800 ext. 2862 or by sending an email to recruiting@guitarcenter.com Why
join
us? With a career at Guitar Center, you become part of the world's largest multichannel musical instrument retailer. Whether at our Stores, Contact Centers, Distribution Centers, or Support Center, Guitar Center employees have a common goal: to help people find their sound and fill the world with more music. Love
this
gig
and
want
to
apply? Send your resume and cover letter today along with salary expectations! Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job?related requirements. If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request reasonable accommodation by sending an email to? recruiting@guitarcenter.com .
Site Merchandising Analyst
is responsible for managing and executing GC.coms merchandising strategies and delivering in-depth analysis of product assortment performance to drive channel sales goals. This role plays a critical part in ensuring seamless website navigation, product hierarchy, and product findability while supporting overall business objectives with precision and strong execution. Key Responsibilities Manage and execute daily website operations in close collaboration with Enterprise Merchandising, Inventory Management, Platform Operations, Contact Center, and Customer Service teams. Analyze product assortment performance using Omni reporting and other tools to identify opportunities that increase effectiveness and sales impact. Optimize site navigation, sorting, and filtering logic to enhance the customer shopping journey. Leverage Quantum Metric and other web analytics platforms to uncover insights and improve merchandising strategies, customer experience, and product category performance. Develop advanced analytical techniques to target underperforming business segments with tailored strategies. Build and maintain relevant promotional collections to improve customer engagement, satisfaction, and sales outcomes. Recommend and implement new merchandising tactics, promotional strategies, and site enhancements. Partner with merchandising teams to ensure alignment with brand initiatives, new product launches, and seasonal assortments. Ensure first-to-market placement of new product launches through close coordination with Enterprise Merchandising, Retail Marketing, and Inventory Management. Review and validate GC.com promotional merchandising content for accuracy and consistency. Collaborate with cross-functional partners (UX, Platform Operations, Creative Services) to deliver superior category shopping experiences. Support Marketing Partnerships and Enterprise Merchandising in planning and executing co-op marketing promotions. Perform other duties as assigned. To
join
our
band,
you'll
need
the
following
experience: Bachelors Degree in Marketing, Business, or related field (or 4 years equivalent work experience). Minimum 2 years of relevant experience in eCommerce merchandising, direct marketing, or related field. Strong understanding of product categories, brands, and historical sales performance; knowledge of the musical instrument market preferred. High proficiency in Microsoft Excel (Pivot Tables, VLOOKUP, advanced formulas). Working knowledge of web analytics platforms (e.g., Quantum Metric) with focus on KPIs such as traffic, conversion, AOV, and funnel metrics. Experience with BI reporting tools (Omni, Tableau, etc.). Familiarity with backend eCommerce systems (e.g., ATG, Microsoft Dynamics AX). Intermediate proficiency with Microsoft Office Suite (Word, PowerPoint, Outlook). Core Competencies Analytical Thinking:
Ability to interpret data and insights to identify opportunities and improve business performance. Merchandising Expertise:
Skilled in curating assortments, promotional pages, and product categories that drive engagement and sales. Collaboration & Teamwork:
Strong ability to build partnerships, influence cross-functional teams, and drive alignment on initiatives. Customer Focus:
Committed to creating seamless, engaging, and customer-first shopping experiences. Initiative:
Proactive in identifying opportunities, addressing issues, and driving solutions without prompting. Communication Skills:
Clear, concise, and professional communicator across multiple channels and stakeholders. Organizational Skills:
Highly capable of managing multiple priorities, projects, and deadlines with attention to detail in a fast-paced environment. Technology Aptitude:
Quick to learn and adopt new systems, tools, and technologies to meet evolving business needs. About Guitar Center The Guitar Center Company embodies the world of creativity and music by encouraging our teammates to find their own individual sound. Our mission is to develop and nurture lifelong musicians and make a difference in the world by enabling musicians and non-musicians alike to experience the joy that comes from creating music. We believe in putting our customers first, engaging with respect and integrity and fulfilling our mission with passion. The Guitar Center Company operates through several business divisions. Guitar Center is the world's largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, with more than 290 stores across the United States.? 2014 marked the milestone 50th anniversary of the Guitar Center Company as the organization continues to help people make music from coast to coast.? ? E-Commerce brands Guitar Center, Musician's Friend, and WWBW offer online sales of a broad selection of music products.?The Music & Arts division operates more than 220 stores specializing in band & orchestral instruments for sale and rental, serving teachers, band directors, college professors, and students since 1952. AVDG and GCPro headline the enterprise audio-visual integration business, delivering a best-in-class commercial and residential customer experience. Pay Rate:
$70,000- $83,000/ annually depending on background and experience. The job posting is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific employee, which is always dependent on actual experience, education, and other factors. The pay range(s) listed are provided in compliance with state specific laws. Pay ranges may be different in other locations Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job?related requirements. If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request reasonable accommodation by calling 1?818-735-8800 ext. 2862 or by sending an email to recruiting@guitarcenter.com Why
join
us? With a career at Guitar Center, you become part of the world's largest multichannel musical instrument retailer. Whether at our Stores, Contact Centers, Distribution Centers, or Support Center, Guitar Center employees have a common goal: to help people find their sound and fill the world with more music. Love
this
gig
and
want
to
apply? Send your resume and cover letter today along with salary expectations! Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job?related requirements. If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request reasonable accommodation by sending an email to? recruiting@guitarcenter.com .