eNNOVATION Brands
Ecommerce Creative Strategist
eNNOVATION Brands, El Segundo, California, United States, 90245
2 days ago Be among the first 25 applicants
SRI Labs is a Los Angeles–based innovation company dedicated to creating
science-driven beauty and wellness tools that make people feel confident, beautiful, and empowered.
We’re recognized for
premium, problem-solving products — and we’re proud to have pioneered the
first hair dryer with integrated red-light therapy , bringing salon-grade technology and wellness science into the home.
Featured in
Vogue, Allure, and Forbes , SRI Labs continues to lead with innovation. Our mission is to design the
least damaging hair tools on the market , paired with advanced treatments that directly target thinning, weak, and brittle hair — helping millions of women restore their confidence and hair health.
Looking ahead, our vision goes beyond beauty. We’re building a portfolio of products that bridge
science, design, and wellness
to solve real problems and meaningfully improve people’s lives.
The Role As an
Ecommerce Creative Strategist , you’ll lead the creative direction for digital advertising, UGC content, and storytelling across paid media. You’ll collaborate closely with our in-house team of video editors, copywriters, and performance marketers to
create, test, and optimize creative that drives growth.
What You’ll Do
Own Creative Strategy:
Develop high-performing ad concepts, hooks, and scripts for Facebook, TikTok, and YouTube.
Collaborate with the Creative Team and Head of Growth:
Partner with editors, designers, and copywriters to produce scroll-stopping content, and analyze ad data to identify what is working.
Test & Analyze:
Use data from creative performance (CTR, CVR, ROAS) to identify winning patterns and guide new iterations.
Research & Ideate:
Analyze competitors, track creative trends, and extract insights from customer behavior and feedback.
Direct Content Creation:
Help plan and direct UGC/influencer shoots to align with brand voice and conversion goals.
Support Product Launches:
Shape messaging and creative strategy for new products and funnel assets (ads, landing pages, offers, email, and video).
Who You Are
2–4 years of experience in
creative strategy, growth marketing, or DTC brand advertising
You think like a
marketer
but communicate like a
creative
Strong understanding of
consumer psychology and emotional triggers
that drive purchase decisions
Data-driven mindset — comfortable analyzing performance reports and adjusting strategy accordingly
Obsessed with creative testing and iteration — you love the process of finding winners
Excellent communicator and team collaborator
Familiarity with
Meta Ads Manager ,
TikTok Ads , and
creative testing frameworks
Bonus: Background in
copywriting or media buying
(a big plus!)
SRI Labs Core Values
Team Player
– We collaborate and work with others to achieve results
Attitude and Effort
– We look at how we show up everyday for each other and the company
Hungry & Growth Oriented
– We’re relentless about learning and progress.
Speed
– We move fast and execute decisively.
Innovative
– We experiment boldly and think differently.
Why You’ll Love It Here
Join a
creative-first culture
that values innovation, curiosity, and growth.
Work with a
vision-driven leadership team
building category-defining products.
Be part of a
premium LA-based brand
with national reach and global ambition.
Hybrid creative environment:
fast-paced, hands-on, and fun.
Learn More About the brand:
srilabs.com
How to Apply: (send to rbalane@ennovationbrands.com)
Answer the question: If we hired you as a creative strategist, what would you do for our creative? Put your answer in a 4-5 minute video (ideally loom). Should be 5 min is max.
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Retail
#J-18808-Ljbffr
SRI Labs is a Los Angeles–based innovation company dedicated to creating
science-driven beauty and wellness tools that make people feel confident, beautiful, and empowered.
We’re recognized for
premium, problem-solving products — and we’re proud to have pioneered the
first hair dryer with integrated red-light therapy , bringing salon-grade technology and wellness science into the home.
Featured in
Vogue, Allure, and Forbes , SRI Labs continues to lead with innovation. Our mission is to design the
least damaging hair tools on the market , paired with advanced treatments that directly target thinning, weak, and brittle hair — helping millions of women restore their confidence and hair health.
Looking ahead, our vision goes beyond beauty. We’re building a portfolio of products that bridge
science, design, and wellness
to solve real problems and meaningfully improve people’s lives.
The Role As an
Ecommerce Creative Strategist , you’ll lead the creative direction for digital advertising, UGC content, and storytelling across paid media. You’ll collaborate closely with our in-house team of video editors, copywriters, and performance marketers to
create, test, and optimize creative that drives growth.
What You’ll Do
Own Creative Strategy:
Develop high-performing ad concepts, hooks, and scripts for Facebook, TikTok, and YouTube.
Collaborate with the Creative Team and Head of Growth:
Partner with editors, designers, and copywriters to produce scroll-stopping content, and analyze ad data to identify what is working.
Test & Analyze:
Use data from creative performance (CTR, CVR, ROAS) to identify winning patterns and guide new iterations.
Research & Ideate:
Analyze competitors, track creative trends, and extract insights from customer behavior and feedback.
Direct Content Creation:
Help plan and direct UGC/influencer shoots to align with brand voice and conversion goals.
Support Product Launches:
Shape messaging and creative strategy for new products and funnel assets (ads, landing pages, offers, email, and video).
Who You Are
2–4 years of experience in
creative strategy, growth marketing, or DTC brand advertising
You think like a
marketer
but communicate like a
creative
Strong understanding of
consumer psychology and emotional triggers
that drive purchase decisions
Data-driven mindset — comfortable analyzing performance reports and adjusting strategy accordingly
Obsessed with creative testing and iteration — you love the process of finding winners
Excellent communicator and team collaborator
Familiarity with
Meta Ads Manager ,
TikTok Ads , and
creative testing frameworks
Bonus: Background in
copywriting or media buying
(a big plus!)
SRI Labs Core Values
Team Player
– We collaborate and work with others to achieve results
Attitude and Effort
– We look at how we show up everyday for each other and the company
Hungry & Growth Oriented
– We’re relentless about learning and progress.
Speed
– We move fast and execute decisively.
Innovative
– We experiment boldly and think differently.
Why You’ll Love It Here
Join a
creative-first culture
that values innovation, curiosity, and growth.
Work with a
vision-driven leadership team
building category-defining products.
Be part of a
premium LA-based brand
with national reach and global ambition.
Hybrid creative environment:
fast-paced, hands-on, and fun.
Learn More About the brand:
srilabs.com
How to Apply: (send to rbalane@ennovationbrands.com)
Answer the question: If we hired you as a creative strategist, what would you do for our creative? Put your answer in a 4-5 minute video (ideally loom). Should be 5 min is max.
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Retail
#J-18808-Ljbffr