DTN
Senior Product Marketing Manager - Weather
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Senior Product Marketing Manager - Weather
role at
DTN .
DTN is a global data and technology company helping operational leaders in energy, agriculture, and weather-driven industries make faster, smarter decisions. Our Operational Decisioning Platform turns complex data into decision‑grade insights—empowering customers to expand margins, accelerate growth, and outpace risk.
Job Description We are seeking a Product Marketing Manager to lead positioning, messaging, and go‑to‑market strategy for select verticals in DTN’s Weather business unit. This high‑impact role supports a diverse set of weather intelligence products and platform capabilities, serving operational leaders across a wide range of industries where weather is not just a variable—but a risk factor and strategic input. This is a role that requires experience working in multi‑product, multi‑vertical environments, where customers have unique workflows, pain points, and buying behaviors.
You will collaborate closely with Product Management, Marketing, Sales, and Industry stakeholders to drive awareness, adoption, and growth. If you’re intellectually curious, energized by complexity, and passionate about connecting customers to the real‑world value of data and technology, this is your chance to shape how some of the world’s most critical businesses make better weather‑informed decisions.
Key Responsibilities
Develop and maintain differentiated messaging frameworks for DTN’s weather products and platform capabilities in select verticals.
Craft persona‑ and vertical‑specific value propositions that resonate across industries and define the evolution of the ICP’s.
Ensure messaging aligns with DTN’s broader narrative around operational decisioning and risk mitigation.
Build go‑to‑market planning for new product launches, feature enhancements, and platform‑level capabilities in the Weather portfolio and verticals.
Collaborate with Product, Sales, and Marketing to drive awareness, adoption, and engagement on new products and solutions.
Outline launch and GTM plans for new products that include sales enablement, content assets, and launch theme readiness.
Incorporate the voice of the customer into launch planning and show curiosity for sharing awareness of our weather solutions and products.
Develop a cohesive messaging framework for our Weather Hub Solutions and products across the DTN platform.
Create tools, collateral, and messaging that enable Sales and Customer Success to position DTN effectively in competitive deals.
Develop sales pitch decks, battlecards, and one‑pagers tailored to vertical‑specific use cases.
Lead global sales enablement efforts—designing training plans, presenting at events, and creating qualification guides and sales decks.
Conduct market and competitive research to inform messaging, sales enablement, and product strategy.
Drive a steady cadence of Weather thought leadership content, e‑books, webinars, and mini‑videos.
Support Weather marketing initiatives with demo scripts, marketecture, customer stories, and business‑value tools.
Deliver training sessions and updates to keep field teams aligned with product evolution.
Conduct analysis, customer interviews, and competitive research to inform strategy and roadmap inputs.
Partner with Product Management to surface market needs, prioritize features, and define customer‑centric differentiation.
Stay close to industry trends, market dynamics, and emerging disruptions—particularly in climate, weather tech, and operational risk domains.
Bring an open, growth‑oriented mindset to exploring how AI can be applied across product marketing workflows.
While formal AI expertise is not required, experience is a plus along with a demonstrated curiosity and willingness to experiment with AI to improve performance.
Qualifications
5‑8+ years of experience in product marketing roles within B2B SaaS companies focused primarily on selling to enterprise customers.
Experience in multi‑vertical environments where messaging and strategy must flex across industries and personas.
Strong storytelling, communication, and cross‑functional collaboration skills.
Experience partnering with Sales and Product on launch, positioning, and field enablement activities.
Demonstrated success supporting platform‑oriented products with modular capabilities and industry‑specific use cases.
Curiosity and/or hands‑on experience using AI tools in a marketing or product context—e.g., for content creation, data analysis, research, or personalization.
Familiarity with weather, risk, or operational intelligence technologies is helpful but not required.
Bachelor’s degree in marketing, business, environmental sciences, or a related field; advanced degrees or certifications a plus.
Periodic travel to meet in regional offices with team members and customers.
What You Can Expect from DTN
Competitive Salary
Unlimited PTO
Flexible working hours
Remote work model
Competitive Medical, Dental, and Vision Insurance Plans
6% 401K matching
Unlimited access to 13k+ courses via a learning platform to support employee career advancement
Employee Assistance Program (EAP)
Pay Range The targeted hiring base pay range for this position is between $90,000 and $120,000. DTN is a pay for performance organization, which means there is an opportunity to advance your compensation with performance over time.
About DTN DTN is a global data and technology company helping operational leaders in energy, agriculture, and weather-driven industries make faster, smarter decisions. Our Operational Decisioning Platform turns complex data into decision‑grade insights—empowering customers to expand margins, accelerate growth, and outpace risk. With more than 1,200 employees globally, DTN serves the companies that feed, fuel, and protect the world.
Recruitment Fraud Notice DTN is aware of incidents where external parties have impersonated our organization, issuing fraudulent communications and/or job offers. Any legitimate communication from DTN will come from an official @dtn.com email address or through our Paradox AI automated scheduling platform (Talent IQ). If you receive a suspicious message or offer claiming to be from DTN, please do not engage. Contact our Talent Acquisition team at
Careers@dtn.com
to verify legitimacy.
Equal Opportunity Employer DTN is an Equal Opportunity Employer. We welcome and encourage applicants of all backgrounds, including minorities, women, veterans, and individuals with disabilities.
#J-18808-Ljbffr
Senior Product Marketing Manager - Weather
role at
DTN .
DTN is a global data and technology company helping operational leaders in energy, agriculture, and weather-driven industries make faster, smarter decisions. Our Operational Decisioning Platform turns complex data into decision‑grade insights—empowering customers to expand margins, accelerate growth, and outpace risk.
Job Description We are seeking a Product Marketing Manager to lead positioning, messaging, and go‑to‑market strategy for select verticals in DTN’s Weather business unit. This high‑impact role supports a diverse set of weather intelligence products and platform capabilities, serving operational leaders across a wide range of industries where weather is not just a variable—but a risk factor and strategic input. This is a role that requires experience working in multi‑product, multi‑vertical environments, where customers have unique workflows, pain points, and buying behaviors.
You will collaborate closely with Product Management, Marketing, Sales, and Industry stakeholders to drive awareness, adoption, and growth. If you’re intellectually curious, energized by complexity, and passionate about connecting customers to the real‑world value of data and technology, this is your chance to shape how some of the world’s most critical businesses make better weather‑informed decisions.
Key Responsibilities
Develop and maintain differentiated messaging frameworks for DTN’s weather products and platform capabilities in select verticals.
Craft persona‑ and vertical‑specific value propositions that resonate across industries and define the evolution of the ICP’s.
Ensure messaging aligns with DTN’s broader narrative around operational decisioning and risk mitigation.
Build go‑to‑market planning for new product launches, feature enhancements, and platform‑level capabilities in the Weather portfolio and verticals.
Collaborate with Product, Sales, and Marketing to drive awareness, adoption, and engagement on new products and solutions.
Outline launch and GTM plans for new products that include sales enablement, content assets, and launch theme readiness.
Incorporate the voice of the customer into launch planning and show curiosity for sharing awareness of our weather solutions and products.
Develop a cohesive messaging framework for our Weather Hub Solutions and products across the DTN platform.
Create tools, collateral, and messaging that enable Sales and Customer Success to position DTN effectively in competitive deals.
Develop sales pitch decks, battlecards, and one‑pagers tailored to vertical‑specific use cases.
Lead global sales enablement efforts—designing training plans, presenting at events, and creating qualification guides and sales decks.
Conduct market and competitive research to inform messaging, sales enablement, and product strategy.
Drive a steady cadence of Weather thought leadership content, e‑books, webinars, and mini‑videos.
Support Weather marketing initiatives with demo scripts, marketecture, customer stories, and business‑value tools.
Deliver training sessions and updates to keep field teams aligned with product evolution.
Conduct analysis, customer interviews, and competitive research to inform strategy and roadmap inputs.
Partner with Product Management to surface market needs, prioritize features, and define customer‑centric differentiation.
Stay close to industry trends, market dynamics, and emerging disruptions—particularly in climate, weather tech, and operational risk domains.
Bring an open, growth‑oriented mindset to exploring how AI can be applied across product marketing workflows.
While formal AI expertise is not required, experience is a plus along with a demonstrated curiosity and willingness to experiment with AI to improve performance.
Qualifications
5‑8+ years of experience in product marketing roles within B2B SaaS companies focused primarily on selling to enterprise customers.
Experience in multi‑vertical environments where messaging and strategy must flex across industries and personas.
Strong storytelling, communication, and cross‑functional collaboration skills.
Experience partnering with Sales and Product on launch, positioning, and field enablement activities.
Demonstrated success supporting platform‑oriented products with modular capabilities and industry‑specific use cases.
Curiosity and/or hands‑on experience using AI tools in a marketing or product context—e.g., for content creation, data analysis, research, or personalization.
Familiarity with weather, risk, or operational intelligence technologies is helpful but not required.
Bachelor’s degree in marketing, business, environmental sciences, or a related field; advanced degrees or certifications a plus.
Periodic travel to meet in regional offices with team members and customers.
What You Can Expect from DTN
Competitive Salary
Unlimited PTO
Flexible working hours
Remote work model
Competitive Medical, Dental, and Vision Insurance Plans
6% 401K matching
Unlimited access to 13k+ courses via a learning platform to support employee career advancement
Employee Assistance Program (EAP)
Pay Range The targeted hiring base pay range for this position is between $90,000 and $120,000. DTN is a pay for performance organization, which means there is an opportunity to advance your compensation with performance over time.
About DTN DTN is a global data and technology company helping operational leaders in energy, agriculture, and weather-driven industries make faster, smarter decisions. Our Operational Decisioning Platform turns complex data into decision‑grade insights—empowering customers to expand margins, accelerate growth, and outpace risk. With more than 1,200 employees globally, DTN serves the companies that feed, fuel, and protect the world.
Recruitment Fraud Notice DTN is aware of incidents where external parties have impersonated our organization, issuing fraudulent communications and/or job offers. Any legitimate communication from DTN will come from an official @dtn.com email address or through our Paradox AI automated scheduling platform (Talent IQ). If you receive a suspicious message or offer claiming to be from DTN, please do not engage. Contact our Talent Acquisition team at
Careers@dtn.com
to verify legitimacy.
Equal Opportunity Employer DTN is an Equal Opportunity Employer. We welcome and encourage applicants of all backgrounds, including minorities, women, veterans, and individuals with disabilities.
#J-18808-Ljbffr