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Sensis

Media Planner/Buyer

Sensis, Los Angeles, California, United States, 90079

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SENSIS

Who We Are:

An integrated cross-cultural marketing agency. We reflect and embrace the cultural diversity of America to develop meaningful marketing programs that drive measurable conversions.

We opened our doors in 1998 (as Focus Multimedia). We started building websites and have expanded into a full-service advertising agency, helping our clients take advantage of the fundamental changes taking place in the marketing world – the emergence of digital technologies, expanded multiculturalism, and the transformative impact of social media.

What you’ll be doing:

In the role of Media Planner/Buyer, you will work as part of an integrated team in media planning and buying across a set of clients. To be considered, candidates must possess strong analytical skills, demonstrate a solid track record of media planning/buying across offline and digital media, be resourceful, able to think on your feet, embrace juggling multiple deadlines and truly enjoy working in a collaborative team environment.

Work closely with Senior Media Planner/Buyer & Media Director in developing strategic media plans and effective implementation of media buys

Manage vendor relationships and stay informed on latest media innovations

Lead RFPs and negotiations to ensure recommended tactics, partners and programs deliver against stated goals

Maintain positive, professional relationship with key day‑to‑day clients

Ongoing management of client budgets and flowcharts

Hands‑on digital trafficking and implementation

Report on campaign metrics routinely and recommend optimizations to media mix, tactics and targeting

Produce, analyze, and present campaign wrap‑up reports

Proficient in building PowerPoint presentations

Closely track media investments and reconcile monthly billing

Interface with various internal groups daily to manage media accounts (Account, Creative, Finance, Strategy, Traffic) as well as partner agencies

What you’ll bring along:

Minimum 2 years of integrated media planning and buying

Experience in TV, Radio, Print and Outdoor Media and Digital media experience including Display, Programmatic, Paid Social, Paid Search, Digital Video, Digital and Audio

An understanding of the capabilities of each media channel to maximize the impact and components within each campaign

Skilled in use of media planning systems (e.g. Strata), third‑party ad server (DCM) and Basis

Strong aptitude in math

Advanced Microsoft Office skills with exceptional Excel skills (i.e. a strong command of pivot tables and creating compelling presentations in PowerPoint)

Critical thinker, leverages data to inform strategic recommendations

Strong work ethic and social skills

Self‑motivated, yet works well in a team environment

Solid analytical and problem‑solving skills

Ability to learn new software and processes quickly

Pride in quality of work and eagerness for feedback on how to improve/develop your skill set

What We Offer:

Medical, Dental, Vision, 401K, Generous PTO – Potential growth opportunities.

Where:

Los Angeles, CA

Salary Range:

$40,000 – $47,000. The offered salary or salary range is based on several factors, including, but not limited to, overall experience, relevant experience, education level, certifications, applicable skills and expertise, and location of the position.

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