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Profound

AEO Specialist

Profound, New York, New York, us, 10261

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Customer Success • New York City • In-office

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About Profound

Profound helps companies understand and control what AI says about their brand. As AI becomes the new front door to every business, our platform gives marketers visibility into how they appear across

ChatGPT, Perplexity, Gemini, and beyond .

We're building the

marketing platform for the answer-engine era , helping brands adapt to how discovery and search now happen through generative AI.

As an

AEO Specialist , you'll help clients optimize their presence across AI-driven discovery platforms by analyzing prompts, identifying opportunities, and driving visibility through data-backed insights and technical audits.

What You'll Do

Execution & Analysis

Conduct

prompt and theme analysis , AI content landscape mapping, and support

LLM visibility audits . Carry out

AEO technical audits

to assess site structure, content accessibility, and optimization opportunities for generative engines. Monitor and report on

AI-driven search trends, citation patterns, and competitor visibility

across discovery platforms (e.g., ChatGPT, Perplexity, Gemini, Copilot). Build and maintain

trackers, dashboards, and internal documentation

to support AEO projects across

Fortune 500 and enterprise customers . Client & Team Support

Prepare materials and insights for

client POVs, presentations, and strategic recommendations . Collaborate with

SEO/AEO, Content, and Analytics teams

to integrate AEO insights into broader programs. Participate in

knowledge-sharing and training sessions

to expand AEO and GEO expertise across teams. Who You Are

1-2 years of experience in

SEO, search strategy, or related digital performance roles . Strong

analytical, organizational, and communication skills . Proficiency in

keyword research and on-page optimization

(title tags, meta descriptions, internal linking). Foundational

technical SEO knowledge

(site audits, crawling/indexing, schema, page speed basics). Familiarity with

SEO tools

(e.g., GSC, SEMrush, BrightEdge) and curiosity about

AI search platforms

(ChatGPT, Gemini, Perplexity, Copilot). Eagerness to learn how

large language models discover and prioritize content

- and apply those insights to client work.

Location

This is an

on-site role based in our Union Square office , designed for builders who thrive on speed, iteration, and meaningful impact.

For this role, the expected base salary range is

$100,000 - $130,000 . Profound's total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.