The Walt Disney Studios
Sr Manager, Digital Marketing (PH)
The Walt Disney Studios, Burbank, California, United States, 91520
Join to apply for the
Sr Manager, Digital Marketing (PH)
role at
The Walt Disney Studios .
The Disney Entertainment segment includes the company’s full portfolio of entertainment media and content businesses globally, including streaming and in‑home.
This position requires a strong understanding of the digital media landscape and will work on theatrical and streaming title lifecycle campaigns (global and domestic) across Disney Studios, Marvel Studios, 20th Century Studios and select evergreen digital titles.
The Senior Manager oversees the Specialist and Coordinators in their day‑to‑day work, supports the Director, and collaborates with the broader team to develop and execute comprehensive digital campaigns across theatrical, streaming, Pay 1 and in‑home windows. The role requires direct collaboration with cross‑studio departments.
This position may require some non‑traditional working hours (early morning / weekends), light travel and on‑field level work at events, including premieres, screenings & junkets.
This is a project hire opportunity with an expected end date of 8/28/2026.
Responsibilities
Spearhead the development of key social creative, including defining the look and feel and of video and static content via film/series footage, special event footage, special shoot footage, and talent footage (both custom and generic).
Oversee and lead fan engagement efforts across social for individual projects, primarily executed by Specialist and Coordinator.
Assist the Director with banner display campaign creative and provide feedback on select custom media programs.
Help direct, capture, and post select live‑event and junket content in collaboration with the Director.
Manage custom title and brand programs with specific platform partners, as defined per project by Director.
Lead creative brainstorming for upcoming social content, programs, and editorial calendars.
Manage the Creative Content team relationship and collaborate with the department to develop custom digital creative content and adhere to platform best practices.
Own the Promotions team relationship ensuring all relevant digital‑related activities align with the digital marketing strategy and campaign creative standards.
Collaborate with international markets to develop global content, influencer programs and media creative.
Along with VP and Director, present decks, performance, campaign creative and more on select campaigns to studio leadership.
Social and Digital Data Analysis and Reporting
Identify key trends, tools and technologies to incorporate into our campaigns.
Work with the analytics team to establish key performance metrics and provide regular progress reports and sentiment analysis within the digital team.
Team Mentorship and Leadership
Oversee specialists and coordinators on their day‑to‑day, including review and approvals for social and editorial calendars, distribution, workload management and resources, providing actionable feedback and action plans for career growth and development.
Report to the Director of Digital Marketing and proactively contribute to team process improvement.
Evergreen Social and Digital Management
Provide creative feedback on campaign and select evergreen creative to the Disney and Lucasfilm brand teams.
Align with cross‑company digital brand teams to secure digital support for key initiatives and help provide opportunities for custom sustain content.
Basic Qualifications
7+ years of relevant experience; preferably within a studio marketing landscape.
Outstanding communication skills, written and oral, specifically comfortable speaking and presenting in large meetings with key stakeholders and filmmakers.
Advanced proficiency with Adobe Creative Suite, Microsoft Office Suite and Keynote is preferred.
Experience with and ability to create on‑the‑fly content with the Adobe Creative Suite, specifically Photoshop and Premiere, as well as popular content creation mobile apps (e.g., CapCut, InShot).
Candidate must demonstrate strong working knowledge of emerging media and new technology platforms.
Demonstrated ability to work with others, both in a supervisory role and as a collaborative team player.
Excellent organizational, analytical and problem‑solving skills.
Creative sensibility is a must.
Preferred Experience
Social creative experience is a plus.
Education
Bachelor’s Degree or relevant work experience.
The hiring range for this position in California is $126,800 to $170,000 per year. The base pay actually offered will take into account internal equity and may vary depending on the candidate’s geographical region, job‑related knowledge, skills, and experience, among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and other benefits, dependent on the level and position offered.
#J-18808-Ljbffr
Sr Manager, Digital Marketing (PH)
role at
The Walt Disney Studios .
The Disney Entertainment segment includes the company’s full portfolio of entertainment media and content businesses globally, including streaming and in‑home.
This position requires a strong understanding of the digital media landscape and will work on theatrical and streaming title lifecycle campaigns (global and domestic) across Disney Studios, Marvel Studios, 20th Century Studios and select evergreen digital titles.
The Senior Manager oversees the Specialist and Coordinators in their day‑to‑day work, supports the Director, and collaborates with the broader team to develop and execute comprehensive digital campaigns across theatrical, streaming, Pay 1 and in‑home windows. The role requires direct collaboration with cross‑studio departments.
This position may require some non‑traditional working hours (early morning / weekends), light travel and on‑field level work at events, including premieres, screenings & junkets.
This is a project hire opportunity with an expected end date of 8/28/2026.
Responsibilities
Spearhead the development of key social creative, including defining the look and feel and of video and static content via film/series footage, special event footage, special shoot footage, and talent footage (both custom and generic).
Oversee and lead fan engagement efforts across social for individual projects, primarily executed by Specialist and Coordinator.
Assist the Director with banner display campaign creative and provide feedback on select custom media programs.
Help direct, capture, and post select live‑event and junket content in collaboration with the Director.
Manage custom title and brand programs with specific platform partners, as defined per project by Director.
Lead creative brainstorming for upcoming social content, programs, and editorial calendars.
Manage the Creative Content team relationship and collaborate with the department to develop custom digital creative content and adhere to platform best practices.
Own the Promotions team relationship ensuring all relevant digital‑related activities align with the digital marketing strategy and campaign creative standards.
Collaborate with international markets to develop global content, influencer programs and media creative.
Along with VP and Director, present decks, performance, campaign creative and more on select campaigns to studio leadership.
Social and Digital Data Analysis and Reporting
Identify key trends, tools and technologies to incorporate into our campaigns.
Work with the analytics team to establish key performance metrics and provide regular progress reports and sentiment analysis within the digital team.
Team Mentorship and Leadership
Oversee specialists and coordinators on their day‑to‑day, including review and approvals for social and editorial calendars, distribution, workload management and resources, providing actionable feedback and action plans for career growth and development.
Report to the Director of Digital Marketing and proactively contribute to team process improvement.
Evergreen Social and Digital Management
Provide creative feedback on campaign and select evergreen creative to the Disney and Lucasfilm brand teams.
Align with cross‑company digital brand teams to secure digital support for key initiatives and help provide opportunities for custom sustain content.
Basic Qualifications
7+ years of relevant experience; preferably within a studio marketing landscape.
Outstanding communication skills, written and oral, specifically comfortable speaking and presenting in large meetings with key stakeholders and filmmakers.
Advanced proficiency with Adobe Creative Suite, Microsoft Office Suite and Keynote is preferred.
Experience with and ability to create on‑the‑fly content with the Adobe Creative Suite, specifically Photoshop and Premiere, as well as popular content creation mobile apps (e.g., CapCut, InShot).
Candidate must demonstrate strong working knowledge of emerging media and new technology platforms.
Demonstrated ability to work with others, both in a supervisory role and as a collaborative team player.
Excellent organizational, analytical and problem‑solving skills.
Creative sensibility is a must.
Preferred Experience
Social creative experience is a plus.
Education
Bachelor’s Degree or relevant work experience.
The hiring range for this position in California is $126,800 to $170,000 per year. The base pay actually offered will take into account internal equity and may vary depending on the candidate’s geographical region, job‑related knowledge, skills, and experience, among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and other benefits, dependent on the level and position offered.
#J-18808-Ljbffr