Graphic Village
Sales Director- Promotional Products & Apparel
Graphic Village, Cincinnati, Ohio, United States, 45208
Sales Director- Promotional Products & Apparel
Join to apply for the
Sales Director- Promotional Products & Apparel
role at
Graphic Village . This position will lead and manage all sales activities for the Promotional Products & Apparel division, driving revenue growth, expanding market share, and ensuring exceptional customer satisfaction.
About Graphic Village Graphic Village has been a leader in commercial printing and creative solutions since 1921. With three production facilities across three states and a headquarters in Cincinnati, we are the largest independent print solutions provider in the Greater Cincinnati region. Our services range from customized printing and packaging to direct mail, large format, branded merchandise, creative services, and cost‑effective fulfillment solutions.
Summary / Objective The Sales Director will lead and manage all sales activities for the Promotional Products & Apparel division, driving revenue growth, expanding market share, and ensuring exceptional customer satisfaction. This role requires deep knowledge of the promotional merchandise and branded apparel industry, strong leadership skills, and a proven ability to build and execute strategic sales plans.
Key Responsibilities
Sales Leadership
Develop and implement comprehensive sales strategies to achieve or exceed revenue and margin goals that align with company objectives.
Identify and pursue new business opportunities within target markets.
Lead the development of strategic client relationships and long‑term partnerships.
Business Development
Manage the full sales cycle from prospecting through closing for key accounts.
Oversee responses to RFPs and coordinate presentations for large‑scale opportunities.
Maintain a strong pipeline and accurate sales forecasts.
Build and maintain strong, long‑term client relationships with key accounts, ensuring repeat business and customer loyalty.
Team Management
Recruit, train, and mentor sales staff to ensure high performance.
Set clear performance expectations and monitor results through KPIs.
Foster a collaborative, motivated, and accountable sales culture.
Operational Collaboration
Partner with operations, marketing, IT, and design teams to ensure flawless project delivery.
Work with sourcing partners to maintain competitive pricing and product innovation.
Continuously analyze the business landscape to identify emerging market trends, customer needs, and competitive business opportunities as a means to refine product and sales offerings.
Coordinate with sourcing partners to develop physical product mockups for client and prospect consideration.
Financial Management
Manage sales budgets and ensure profitability targets are met.
Provide regular reporting on sales performance, market activity, and competitive insights.
Qualifications
Bachelor’s degree in Business, Marketing, or related field (preferred).
5+ years of sales leadership experience in promotional products, branded merchandise, or corporate apparel.
Demonstrated success in meeting and exceeding million‑dollar sales goals.
Strong knowledge of apparel decoration methods (screen print, embroidery, heat transfer, dye sublimation, etc.).
Established network of industry contacts and supplier relationships.
Excellent negotiation, presentation, and communication skills.
Proficiency with CRM systems, Microsoft Office Suite, and sales reporting tools.
Familiarity with print services to leverage cross‑selling opportunities.
Ability to travel (10‑20%).
Competencies
Results‑driven with strong strategic thinking abilities.
Excellent leadership and team‑building skills.
Strong business acumen and financial management skills.
Ability to thrive in a fast‑paced, competitive market.
Compensation & Benefits
Competitive base salary + commission or performance‑based incentives.
Health, dental, and vision coverage.
401(k) with company match.
Paid time off, holidays, and professional development opportunities.
Work Environment This job generally operates in a professional office environment but may require occasional work in a production environment where employees may be exposed to fumes or airborne particles, moving mechanical parts, vibration, and moderate to loud noise levels. This role routinely uses standard office equipment such as computers and smartphones.
Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The position frequently interacts with other employees and customers in person, over the phone, and electronically. This is a largely sedentary role; exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. The employee may be required to move about the office and production areas to access other departments, files, and office machinery.
Position Type / Expected Hours of Work This is a full‑time position with a standard schedule of 40 hours per week. Overtime will be required at times dependent upon business necessity.
Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
E‑Verify Statement As a condition of employment, all new hires will be required to complete Form I‑9 and participate in E‑Verify, an electronic system to verify employment eligibility.
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Sales Director- Promotional Products & Apparel
role at
Graphic Village . This position will lead and manage all sales activities for the Promotional Products & Apparel division, driving revenue growth, expanding market share, and ensuring exceptional customer satisfaction.
About Graphic Village Graphic Village has been a leader in commercial printing and creative solutions since 1921. With three production facilities across three states and a headquarters in Cincinnati, we are the largest independent print solutions provider in the Greater Cincinnati region. Our services range from customized printing and packaging to direct mail, large format, branded merchandise, creative services, and cost‑effective fulfillment solutions.
Summary / Objective The Sales Director will lead and manage all sales activities for the Promotional Products & Apparel division, driving revenue growth, expanding market share, and ensuring exceptional customer satisfaction. This role requires deep knowledge of the promotional merchandise and branded apparel industry, strong leadership skills, and a proven ability to build and execute strategic sales plans.
Key Responsibilities
Sales Leadership
Develop and implement comprehensive sales strategies to achieve or exceed revenue and margin goals that align with company objectives.
Identify and pursue new business opportunities within target markets.
Lead the development of strategic client relationships and long‑term partnerships.
Business Development
Manage the full sales cycle from prospecting through closing for key accounts.
Oversee responses to RFPs and coordinate presentations for large‑scale opportunities.
Maintain a strong pipeline and accurate sales forecasts.
Build and maintain strong, long‑term client relationships with key accounts, ensuring repeat business and customer loyalty.
Team Management
Recruit, train, and mentor sales staff to ensure high performance.
Set clear performance expectations and monitor results through KPIs.
Foster a collaborative, motivated, and accountable sales culture.
Operational Collaboration
Partner with operations, marketing, IT, and design teams to ensure flawless project delivery.
Work with sourcing partners to maintain competitive pricing and product innovation.
Continuously analyze the business landscape to identify emerging market trends, customer needs, and competitive business opportunities as a means to refine product and sales offerings.
Coordinate with sourcing partners to develop physical product mockups for client and prospect consideration.
Financial Management
Manage sales budgets and ensure profitability targets are met.
Provide regular reporting on sales performance, market activity, and competitive insights.
Qualifications
Bachelor’s degree in Business, Marketing, or related field (preferred).
5+ years of sales leadership experience in promotional products, branded merchandise, or corporate apparel.
Demonstrated success in meeting and exceeding million‑dollar sales goals.
Strong knowledge of apparel decoration methods (screen print, embroidery, heat transfer, dye sublimation, etc.).
Established network of industry contacts and supplier relationships.
Excellent negotiation, presentation, and communication skills.
Proficiency with CRM systems, Microsoft Office Suite, and sales reporting tools.
Familiarity with print services to leverage cross‑selling opportunities.
Ability to travel (10‑20%).
Competencies
Results‑driven with strong strategic thinking abilities.
Excellent leadership and team‑building skills.
Strong business acumen and financial management skills.
Ability to thrive in a fast‑paced, competitive market.
Compensation & Benefits
Competitive base salary + commission or performance‑based incentives.
Health, dental, and vision coverage.
401(k) with company match.
Paid time off, holidays, and professional development opportunities.
Work Environment This job generally operates in a professional office environment but may require occasional work in a production environment where employees may be exposed to fumes or airborne particles, moving mechanical parts, vibration, and moderate to loud noise levels. This role routinely uses standard office equipment such as computers and smartphones.
Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The position frequently interacts with other employees and customers in person, over the phone, and electronically. This is a largely sedentary role; exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. The employee may be required to move about the office and production areas to access other departments, files, and office machinery.
Position Type / Expected Hours of Work This is a full‑time position with a standard schedule of 40 hours per week. Overtime will be required at times dependent upon business necessity.
Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
E‑Verify Statement As a condition of employment, all new hires will be required to complete Form I‑9 and participate in E‑Verify, an electronic system to verify employment eligibility.
#J-18808-Ljbffr