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QI COLLECTIVE

Public Relations Manager

QI COLLECTIVE, Los Angeles, California, United States, 90079

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PR Manager QI Collective is seeking a dynamic

PR Manager

to support a portfolio of fashion brands, including Auteur, Maison Amory, Awaylee, and Selkie. This role will lead media relations, influencer and celebrity outreach, press materials, and event execution to elevate brand visibility across global markets.

Responsibilities

Media Relations : Build and maintain strong relationships with fashion editors, journalists, influencers, and media outlets. Pitch brand stories, products, and events to secure press coverage in top-tier publications.

Influencer & Celebrity Outreach : Identify and collaborate with relevant influencers, stylists, and public figures to increase brand visibility. Manage sample requests and track media placements.

Press Materials : Develop and distribute press releases, media kits, and other PR collateral in alignment with brand messaging. Ensure accuracy, brand consistency, and timely delivery of all materials.

Event Planning & Execution : Plan and manage fashion shows, media previews, influencer events, and product launches. Coordinate guest lists, press attendance, and post-event coverage.

Reporting & Analysis : Track and report PR coverage, media impressions, and ROI from campaigns and events. Provide strategic insights and recommendations for continuous improvement.

Collaboration : Work closely with marketing, creative, and e-commerce teams to align PR efforts with overall brand strategy. Support seasonal campaigns and product storytelling.

Crisis Communications : Monitor potential PR issues and develop communication strategies to manage public perception during crises or negative press.

Salary is negotiable and dependent upon experience.

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