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Mondo

Data Scientist, Lifecycle Marketing

Mondo, San Francisco, California, United States, 94199

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Job Title:

Data Scientist, Lifecycle Marketing

Location:

Hybrid onsite in San Francisco

Hours:

40 hours/week

Duration:

6+ month contract

Compensation:

$165/hr W2

Start Date:

ASAP

About the Role We are seeking a

hands-on Data Scientist

to lead lifecycle marketing analytics for both B2B and B2C users. This role is

strategic and operational , focusing on data foundation, experimentation, and analysis to drive measurable growth.

You will define user segmentation, build targeting models, establish data pipelines, manage A/B testing programs, and provide actionable insights to inform marketing strategy. The ideal candidate thrives in a

fast-growing, early-stage SaaS environment

(0–1 stage), can operate independently, and communicates effectively with cross-functional teams and leadership.

Key Responsibilities Data Foundation & Insights (40%)

Define segmentation for B2B and B2C users: onboarding, activation, retention, churn, resurrection, etc.

Build marketing programs and audience targeting strategies across free, Pro/Max, API, and churned users.

Align with marketing partners to define

metrics, actions, and lifecycle strategy .

Establish

data foundations

to support ongoing lifecycle programs.

Experimentation & Measurement (40%)

Design and implement A/B tests and experimentation roadmap.

Track results, analyze performance, and translate findings into

actionable insights .

Develop propensity models (conversion prediction, churn prediction, optimal send timing).

Identify opportunities for automation, dashboards, and self-serve analytics.

Analysis & Strategic Insight (20%)

Conduct deep-dive analyses to understand what's working and what isn't.

Inform strategy for next quarter based on insights from experiments and campaigns.

Provide recommendations on

experiment prioritization, resource allocation, and campaign optimization .

Leadership & Autonomy

Lead lifecycle marketing analytics for both B2B and B2C with minimal supervision.

Build strong cross-functional relationships across Product, Engineering, Marketing, and Data Science teams.

Communicate insights, frameworks, and recommendations clearly to leadership.

Proactively identify opportunities for optimization, automation, and growth.

Must-Have Qualifications

5–7+ years

hands-on experience as a Data Scientist in lifecycle marketing.

Experience at

fast-growing SaaS companies

(B2B and B2C mix, ideally 0–1 stage).

Strong knowledge of

experimentation design and machine learning .

Proven experience

building lifecycle data and measurement programs

from early experimentation to automated workflows.

Strong

communication skills

and ability to present actionable insights to cross-functional teams and leadership.

Strategic thinker capable of

end-to-end lifecycle marketing roadmaps .

Experience with

product-led growth motions and activation metrics .

Exceptional

project management

skills; able to balance multiple experiments, stakeholders, and timelines.

Nice-to-Haves / Preferred Experience

Experience scaling

lifecycle programs

in early-stage SaaS companies.

Track record of driving

statistically significant lifts

in key business metrics (activation, retention, resurrection rates).

Experience with

user journey analysis

and segmentation frameworks.

Exposure to

0–1 stage product environments , where data foundations are being built from scratch.

Signals of Excellence

Deep understanding of

lifecycle marketing strategy

beyond tactical campaign execution.

Ability to articulate

clear frameworks for prioritizing experiments and measuring success .

Proactively identifies opportunities for

testing, optimization, and automation

based on user behavior.

Demonstrates examples of

meaningful business impact

through lifecycle campaigns.

Navigates

technical complexity and platform constraints

while maintaining strategic focus.

Benefits:

This role is eligible to enroll in both Mondo's health insurance plan and retirement plan. Mondo defers to the applicable State or local law for paid sick leave eligibility.

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