Logo
Westinghouse Outdoor Power Equipment

Social Media Content Manager

Westinghouse Outdoor Power Equipment, Columbus, Ohio, United States, 43224

Save Job

Job Summary We’re looking for a highly organized and creative Social Media Content Manager to own our presence across platforms like Facebook, Instagram, LinkedIn, and others. This role will be responsible for building our annual content calendar, managing all social media channels, and driving alignment across teams to execute consistent, high-impact campaigns. You’ll partner closely with the VP of Marketing and VP of Creative to bring strategy to life — and you’ll be the go‑to person for day‑to‑day coordination, scheduling, posting, and community engagement.

Duties / Responsibilities

Develop and manage an annual content and social media calendar in partnership with Marketing and Creative teams

Own day‑to‑day execution across social media platforms (Facebook, Instagram, LinkedIn, etc.)

Write, schedule, and post social content — and engage with followers and relevant groups

Coordinate cross‑functional collaboration to ensure content aligns with product launches, promotions, and key brand moments

Track content performance and optimize based on engagement, growth, and conversion metrics

Stay current on social media best practices and emerging trends

Represent the brand voice in all social interactions, comments, and DMs

Support influencer outreach and UGC (user‑generated content) initiatives as needed

Required Skills / Abilities

Strong writing skills and experience crafting platform‑specific content

Comfort with tools like Meta Business Suite, Buffer, Hootsuite, or similar

Ability to manage multiple priorities and collaborate across departments

A mix of strategic thinking and tactical execution

Education and Experience

3–5 years of experience managing social media for a brand or agency

Experience in ecommerce, retail, or consumer goods (preferred)

Familiarity with paid social campaigns and community management

Physical Requirements Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times.

Compensation Package

High‑impact, visible role with direct access to leadership

Opportunity to shape the voice of a growing brand

Supportive, fast‑moving environment with a passion for collaboration

Strong benefits

Multiple medical plans including HSA availability with company contributions

Company paid disability & life insurance coverage

Generous 401k matching

Competitive pay

Casual atmosphere/dog‑friendly environment

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Marketing, Public Relations, and Writing/Editing

Industries Appliances, Electrical, and Electronics Manufacturing

#J-18808-Ljbffr