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Turning Point Brands, Inc.

Vice President, Revenue Operations

Turning Point Brands, Inc., Dallas, Texas, United States, 75215

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Vice President, Revenue Operations Turning Point Brands, Inc. (NYSE: TPB) is a leading manufacturer, marketer, and distributor of branded consumer products with active ingredients. We sell a wide range of products exclusively to adult consumers to fulfill evolving consumer preferences. Our focus segments include Zig‑Zag® (rolling papers and wraps) and Stoker’s® (looseleaf chew and moist snuff), distributed through NewGen platforms. Our products are sold in over 215,000 retail outlets in North America and through our e‑commerce platforms. We generate solid cash flow to finance acquisitions, brand support, and expansion.

Let’s Build Great Experiences Together! We are a team of ambitious individuals striving to be the best. If you have a great attitude, strong communication, tenacity, and are unafraid to fail, we want you on our team.

About The Job The Vice President, Revenue Operations will lead the strategic coordination and operational planning for the Turning Point Brands selling organization, providing scalable growth to maximize revenue opportunities. This role creates a unified, data‑driven plan between Brand Marketing and Sales, driving brand growth and delivering revenue targets. The position requires coordination with cross‑functional teams, including Sales, Marketing, and Finance.

Essential Functions

Lead end‑to‑end Go‑to‑Market (GTM) planning and execution strategies to meet revenue targets.

Partner with Brand Marketing to translate brand strategy into actionable sales plans and execute wholesale & trade programs.

Design and manage Sales Incentive Plans (SIP) and oversee commercial tech stack (e.g., Salesforce) and tooling.

Deploy commercial strategy, partnering with Sales and Finance on initiatives such as pricing optimization, territory design, and revenue growth management.

Project manage GTM cycle plans through completion and provide data‑driven commercial insights.

Lead the full Revenue Operations team, driving improvements and automation in sales support processes.

Minimum Qualifications

Bachelor’s degree in Business, Sales, Marketing, or a related field.

8‑10 years of experience in trade marketing, sales planning, or go‑to‑market strategy within FMCG/CPG.

Strong understanding of retail dynamics, trade programs, field sales execution, and category management.

Proven ability to develop and execute successful go‑to‑market strategies for new and existing products.

Strong leadership, communication, and project management skills.

Proficiency in data analysis and leveraging insights for decision‑making.

Experience presenting GTM strategies to large audiences.

Experience working with cross‑functional teams and influencing at all organizational levels.

Knowledge of and compliance with relevant laws, regulations, and Company policies, including FDA regulations.

Preferred Qualifications

Master of Business Administration (MBA) or other advanced degree.

Benefits

12 Paid Holidays

PTO (Paid Time Off)

401(k) with company match

Medical, Dental, Vision insurance

Short‑Term Disability insurance

Basic Life insurance

Tuition Assistance

DailyPay

Turning Point Brands is an equal opportunity employer. We hire qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected classes.

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