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Athene

AVP Marketing

Athene, New York, New York, us, 10261

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AVP Marketing

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Athene

We are driven to do more. More for our customers and the financial professionals who offer our products. If you are driven to do more and love the challenge of pursuing more, Athene is your kind of company. You will find we offer more than the basics to create an inclusive and dynamic work environment at our various locations.

Purpose Vitera is seeking an experienced and strategic AVP Marketing leader to lead marketing efforts that support the expansion of our DC Guaranteed Income business. This role will be responsible for developing and executing integrated marketing strategies that drive awareness, engagement, and growth across segments. This role requires an entrepreneurial mindset as we launch a new business within the Apollo and Athene ecosystem.

Accountabilities

Lead the development and execution of multi‑channel marketing campaigns to support Vitera’s business growth across Institutional and Intermediary channels

Partner with cross‑functional teams including Product, Distribution, Strategy, and Compliance to align marketing efforts with business goals

Collaborate with external partners who make up a “consortium” of stakeholders in Vitera’s solutions

Create compelling messaging and content for various marketing collateral (pitch decks, fact sheets, thought leadership, participant communications, and digital experiences) that communicates Vitera’s value proposition to clients and partners in the Defined Contribution market

Collaborate with Vitera’s CPM team, Apollo’s DCIO and broader relationship management teams across Apollo/Athene, and at our partners, to develop marketing collateral and sales enablement tools and resources

Drive lead generation and nurturing strategies through digital channels, performance marketing, and targeted outreach

Analyze campaign performance and market data to optimize marketing strategies and report on key metrics

Oversee conference sponsorship and presentation opportunities in partnership with Apollo/Athene Marketing teams

Coordinate with Apollo/Athene Marketing teams on budget planning

Lead a small Marketing team at Vitera providing day‑to‑day guidance and oversight

Serve as a subject matter expert on DC marketing, advising internal stakeholders on best practices and emerging trends

Ensure all marketing initiatives comply with regulatory standards and reflect Athene’s brand and values

Qualifications and Experience

8+ years of experience in Defined Contribution Marketing required

Enthusiasm and experience with next generation AI as Marketing tools

Proven success in developing and executing strategic marketing plans across multiple channels

Strong analytical skills with a data‑driven approach to decision‑making

Excellent communication and stakeholder management skills

Experience working in a highly regulated industry and understanding of compliance requirements

Ability to manage multiple projects and priorities in a fast‑paced environment

Bachelor’s degree in marketing, Business, or related field; MBA preferred

What You Can Expect From Us

A collaborative and inclusive culture, in a highly entrepreneurial environment

Opportunities for professional growth and development

Competitive compensation and benefits

A chance to make a meaningful impact in a growing organization

$163,280.00 - $244,920.00 USD Annual

Annual Salary for this role is market competitive. Actual salary for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Depending on the role, a discretionary bonus plan or variable sales incentive may be included.

Drive. Discipline. Confidence. Focus. Commitment. Learn more about working at Athene.

Athene is a Military Friendly Employer! Learn more about how we support our Veterans.

Athene is committed to inclusion and is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, veteran status or any other status protected by federal, state or local law.

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