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All American Flooring

Marketing Strategist

All American Flooring, Farmers Branch, Texas, United States

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About All American Flooring For over 35 years, All American Flooring has been a trusted name in DFW for flooring and remodeling. We’ve built lasting partnerships with top flooring manufacturers, distributors, and our family-run culture means we celebrate collaboration, creativity, and results. If you thrive on turning marketing ideas into measurable growth and you love tracking the story behind the numbers then you’ll fit right in here.

Position Overview We’re looking for a data-driven, creative marketer to own our digital presence, lead generation, and performance reporting. You’ll oversee campaigns from concept to conversion by optimizing every step of the customer journey to deliver high-quality leads and clear ROI.

Key Responsibilities

Marketing Strategy & Analytics Track and report on marketing ROI, lead sources, and campaign performance using Google Analytics and CRM tools. Recommend improvements based on data-driven insights to optimize cost-per-lead and conversion rates. Collaborate with leadership to shape marketing strategies that align with sales goals and company growth.

Social Media Management Manage and curate content for our social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram). Establish a strong brand voice and consistent posting cadence to engage homeowners, designers, and builders. Monitor performance and suggest enhancements to boost reach, engagement, and traffic.

Media & Design Create visually compelling marketing assets: brochures, flyers, digital graphics, presentations and more. Assist in writing blog posts, email campaigns, product spotlights, and promotional content.

Marketing Packages & Sales Support Develop marketing materials tailored to product lines and client segments; homeowners, interior designers, and contractors. Coordinate with the sales team to ensure all materials support sales goals and customer journeys. Keep all content current and aligned with evolving product offerings and showroom updates.

Event Planning & Internal Marketing Organize marketing events, team-building activities, and customer appreciation campaigns. Lead internal marketing efforts to support team engagement and company culture.

Market Research Research industry trends, customer behavior, and competitor activity to help inform messaging and strategy. Present findings and recommendations to marketing and sales leadership.

Cross-Departmental Collaboration Work closely with sales, operations, and showroom staff to ensure campaigns align with real-time business needs. Maintain clear communication and project tracking to ensure flawless execution.

Qualifications Bachelor’s degree in Marketing, Business, or Communications. 2–4 years of experience in

digital marketing, lead generation, or marketing operations. Strong grasp of Google Ads, Meta Ads, SEO/SEM, and email automation tools. Skilled in CRM and analytics tools (HubSpot, Nutshell, Salesforce, or similar). Excellent written and visual communication skills for content creation. Highly organized, analytical, and results-driven. Salary $60,000 - $70,000