Daniel Brian Advertising
Overview
At DBA, we are marketers, inventors, strategists, and innovators who help brands that aspire to contribute value and create a better human condition. The brands we build connect with people on a deeper level—reflecting family, values, and lifestyle—earning loyalty that drives market leadership. Our work mirrors the supportive culture we’ve created inside, where we empower one another as we grow. As a full-service marketing agency, we’re expanding with a cross-trained team ready to lead clients through the AI and content automation revolution. With a growing roster of national and regional clients, we’re now hiring for our next key role: SVP, Strategy & Media
— Senior Vice President of Strategy & Media. This full-time leader will advance DBA’s strategic planning and media practice, overseeing Paid, Earned, and emerging Owned media (SEO, loyalty apps, etc.). You’ll guide multi-channel planning, champion omnichannel integration, and shape the future of media strategy at DBA—while inspiring and developing the team along the way. About Daniel Brian Advertising
At DBA, we are marketers, inventors, strategists, and innovators who help brands that aspire to contribute value and create a better human condition. The brands we build connect with people on a deeper level—reflecting family, values, and lifestyle—earning loyalty that drives market leadership. Our work mirrors the supportive culture we’ve created inside, where we empower one another as we grow. As a full-service marketing agency, we’re expanding with a cross-trained team ready to lead clients through the AI and content automation revolution. With a growing roster of national and regional clients, we’re now hiring for our next key role: SVP, Strategy & Media
— Role Overview We’re seeking a visionary
Senior Vice President of Strategy & Media
to lead innovative, compliant, and performance-driven media and content automation for our franchise, retail, banking, and healthcare clients. This full-time leader will advance DBA’s strategic planning and media practice, overseeing Paid, Earned, and emerging Owned media (SEO, loyalty apps, etc.). You’ll guide multi-channel planning, champion omnichannel integration, and shape the future of media strategy at DBA—while inspiring and developing the team along the way. How You Will Contribute
Media Strategy Leadership
Serve as the senior strategic voice across all clients with a larger backend knowledge and working role in media planning and analytics. Define audience strategy and content strategy for such audiences, working closely with the research and creative team. Translate client goals and regulatory considerations into actionable, measurable, and innovative media strategies. Lead the development of integrated media frameworks across paid digital, linear, social, programmatic, and emerging platforms. Client & Team Partnership
Build and maintain trusted advisor relationships with clients. Collaborate closely with account leads, creative directors, analysts, and media planners to deliver cohesive, insight-driven strategies. Mentor and grow a team of media planners, encouraging a culture of learning, performance, and purpose. Process, Innovation & Enablement
Identify new media opportunities and thought leadership angles to keep clients ahead of industry trends. Lead quarterly proactive solutions across a broad range of client groups (Healthcare, QSR, Financial, Higher Education, etc.). Provide analytics and insights to optimize spending on both media channels and content strategies used to drive client results. Data, Insights & Analytics
Champion an insights-first approach to media planning, using data to inform audience targeting, media mix, and channel selection. Collaborate with analysts and performance leads to extract insights from campaign data and translate them into strategic recommendations. Guide the development of learning agendas, measurement frameworks, and testing roadmaps for continuous media optimization. Support media planners in interpreting performance data and making data-informed pivots when necessary. Ensure all media strategies are tied to business KPIs and are measurable, testable, and scalable. Be a thought partner to clients by helping them understand what the data means—not just what it says. Qualifications
10+ years in media strategy or integrated media planning. Experience managing and mentoring cross-functional media teams across digital, traditional, and emerging channels. Strong analytical mindset, with a proven ability to interpret data, uncover insights, and develop media strategies that drive business outcomes. Exceptional communication and client presentation skills—confident in boardroom-level discussions. Strong collaborative skills, able to bring together stakeholders from creative, analytics, operations, and account services. Personal Attributes
Live our values: Celebration Inspires Excellence - Honor is for Everyone - Integrity Always Wins - Love is Our Only Rule - Disruption is a Good Thing Strong organizational, communication, time management, and problem-solving skills Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment Willingness and eagerness to learn, adopt new technologies and solutions, and take on new opportunities Strong interpersonal skills and the ability to get along with teammates You will be both creative and analytical – above all, you will be open to new ideas and not afraid to learn and challenge the norm You will have a passion for what you do Seniority level
Executive Employment type
Full-time Job function
Business Development and Sales Industries: Advertising Services Referrals increase your chances of interviewing at Daniel Brian Advertising by 2x Get notified about new Senior Vice President Strategy jobs in
Rochester Hills, MI . Sr. Vice President of Business Development Director - Inclusion & Workplace Engagement Sr Vice President of Facilities Advancement Vice President Director, Connections Strategy (B2B) Birmingham, MI $127,585 - $200,790 4 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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At DBA, we are marketers, inventors, strategists, and innovators who help brands that aspire to contribute value and create a better human condition. The brands we build connect with people on a deeper level—reflecting family, values, and lifestyle—earning loyalty that drives market leadership. Our work mirrors the supportive culture we’ve created inside, where we empower one another as we grow. As a full-service marketing agency, we’re expanding with a cross-trained team ready to lead clients through the AI and content automation revolution. With a growing roster of national and regional clients, we’re now hiring for our next key role: SVP, Strategy & Media
— Senior Vice President of Strategy & Media. This full-time leader will advance DBA’s strategic planning and media practice, overseeing Paid, Earned, and emerging Owned media (SEO, loyalty apps, etc.). You’ll guide multi-channel planning, champion omnichannel integration, and shape the future of media strategy at DBA—while inspiring and developing the team along the way. About Daniel Brian Advertising
At DBA, we are marketers, inventors, strategists, and innovators who help brands that aspire to contribute value and create a better human condition. The brands we build connect with people on a deeper level—reflecting family, values, and lifestyle—earning loyalty that drives market leadership. Our work mirrors the supportive culture we’ve created inside, where we empower one another as we grow. As a full-service marketing agency, we’re expanding with a cross-trained team ready to lead clients through the AI and content automation revolution. With a growing roster of national and regional clients, we’re now hiring for our next key role: SVP, Strategy & Media
— Role Overview We’re seeking a visionary
Senior Vice President of Strategy & Media
to lead innovative, compliant, and performance-driven media and content automation for our franchise, retail, banking, and healthcare clients. This full-time leader will advance DBA’s strategic planning and media practice, overseeing Paid, Earned, and emerging Owned media (SEO, loyalty apps, etc.). You’ll guide multi-channel planning, champion omnichannel integration, and shape the future of media strategy at DBA—while inspiring and developing the team along the way. How You Will Contribute
Media Strategy Leadership
Serve as the senior strategic voice across all clients with a larger backend knowledge and working role in media planning and analytics. Define audience strategy and content strategy for such audiences, working closely with the research and creative team. Translate client goals and regulatory considerations into actionable, measurable, and innovative media strategies. Lead the development of integrated media frameworks across paid digital, linear, social, programmatic, and emerging platforms. Client & Team Partnership
Build and maintain trusted advisor relationships with clients. Collaborate closely with account leads, creative directors, analysts, and media planners to deliver cohesive, insight-driven strategies. Mentor and grow a team of media planners, encouraging a culture of learning, performance, and purpose. Process, Innovation & Enablement
Identify new media opportunities and thought leadership angles to keep clients ahead of industry trends. Lead quarterly proactive solutions across a broad range of client groups (Healthcare, QSR, Financial, Higher Education, etc.). Provide analytics and insights to optimize spending on both media channels and content strategies used to drive client results. Data, Insights & Analytics
Champion an insights-first approach to media planning, using data to inform audience targeting, media mix, and channel selection. Collaborate with analysts and performance leads to extract insights from campaign data and translate them into strategic recommendations. Guide the development of learning agendas, measurement frameworks, and testing roadmaps for continuous media optimization. Support media planners in interpreting performance data and making data-informed pivots when necessary. Ensure all media strategies are tied to business KPIs and are measurable, testable, and scalable. Be a thought partner to clients by helping them understand what the data means—not just what it says. Qualifications
10+ years in media strategy or integrated media planning. Experience managing and mentoring cross-functional media teams across digital, traditional, and emerging channels. Strong analytical mindset, with a proven ability to interpret data, uncover insights, and develop media strategies that drive business outcomes. Exceptional communication and client presentation skills—confident in boardroom-level discussions. Strong collaborative skills, able to bring together stakeholders from creative, analytics, operations, and account services. Personal Attributes
Live our values: Celebration Inspires Excellence - Honor is for Everyone - Integrity Always Wins - Love is Our Only Rule - Disruption is a Good Thing Strong organizational, communication, time management, and problem-solving skills Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment Willingness and eagerness to learn, adopt new technologies and solutions, and take on new opportunities Strong interpersonal skills and the ability to get along with teammates You will be both creative and analytical – above all, you will be open to new ideas and not afraid to learn and challenge the norm You will have a passion for what you do Seniority level
Executive Employment type
Full-time Job function
Business Development and Sales Industries: Advertising Services Referrals increase your chances of interviewing at Daniel Brian Advertising by 2x Get notified about new Senior Vice President Strategy jobs in
Rochester Hills, MI . Sr. Vice President of Business Development Director - Inclusion & Workplace Engagement Sr Vice President of Facilities Advancement Vice President Director, Connections Strategy (B2B) Birmingham, MI $127,585 - $200,790 4 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr