Swickard Auto Group
Overview
Mercedes-Benz of Anchorage is seeking a General Manager to oversee all dealership operations and lead a high-performing team across Sales, Service, Parts, and Finance. The ideal candidate is a proven operator with strong business acumen, leadership presence, and the ability to deliver excellence across every department. Responsibilities
Direct all dealership operations with full P&L responsibility. Develop and implement strategies to drive revenue growth, profitability, and customer retention. Lead and mentor department heads to achieve departmental and organizational goals. Ensure operational excellence through disciplined execution and KPI management (net-to-gross, absorption, CSI, and employee engagement). Foster a high-performance culture built on accountability, professionalism, and teamwork. Partner closely with Mercedes-Benz USA to maintain brand standards and maximize dealership performance. Oversee recruiting, coaching, and development of top talent across all functions. Qualifications
Demonstrates a high “HQ” (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity. 5+ years of proven success as a General Manager, General Sales Manager, or Department Director in a luxury or high-volume dealership. Demonstrated ability to manage complex operations exceeding $10M in annual revenue. Deep understanding of dealership financials, forecasting, and operational levers. Demonstrated ability to lead lean teams effectively while maintaining profitability and brand excellence. Track record of achieving or exceeding performance metrics like: Annual Revenue: $5-10M Net-to-gross: 18-22%+ CSI/NPS: 95%+ -- top-tier within the Mercedes-Benz network Employee Retention:
Proven record of improving profitability, operational discipline, and customer satisfaction simultaneously. Exceptional leadership, communication, and relationship-building skills. Mercedes-Benz or comparable luxury brand experience preferred. Compensation & Benefits
Aggressive executive compensation package (base salary + performance bonuses). Comprehensive health, dental, and vision insurance with optional disability coverage. 401(k) and Pet Insurance Paid time off and holidays. Continued professional development and growth opportunities. About Mercedes-Benz of Anchorage
As Alaska’s premier luxury automotive destination, Mercedes-Benz of Anchorage combines world-class vehicles with an elevated customer experience. We take pride in our commitment to quality, innovation, and service excellence — values that align perfectly with the Mercedes-Benz legacy. Why Mercedes-Benz of Anchorage
We’re a hospitality company that happens to sell cars, parts, and service. Lead an established luxury dealership with an exceptional reputation and loyal clientele. Represent one of the world’s most iconic automotive brands. Influence both the operational and cultural direction of a flagship store. We are a team. Everyone plays a role in our success. Live and work in Anchorage — a vibrant city surrounded by unmatched natural beauty and adventure. We are consistently ranked as one of the fastest growing dealership groups in the US by Automotive News. Physical Requirements
Sitting: The majority of the workday is spent sitting at a desk, using a computer and phone. Standing and Walking: There may be times when the general manager needs to stand, walk around the dealership, or attend meetings. Reaching and Bending: The manager may need to reach for files, supplies, or equipment. Lifting: Occasionally, there might be a need to lift or move documents, supplies, or equipment.
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Mercedes-Benz of Anchorage is seeking a General Manager to oversee all dealership operations and lead a high-performing team across Sales, Service, Parts, and Finance. The ideal candidate is a proven operator with strong business acumen, leadership presence, and the ability to deliver excellence across every department. Responsibilities
Direct all dealership operations with full P&L responsibility. Develop and implement strategies to drive revenue growth, profitability, and customer retention. Lead and mentor department heads to achieve departmental and organizational goals. Ensure operational excellence through disciplined execution and KPI management (net-to-gross, absorption, CSI, and employee engagement). Foster a high-performance culture built on accountability, professionalism, and teamwork. Partner closely with Mercedes-Benz USA to maintain brand standards and maximize dealership performance. Oversee recruiting, coaching, and development of top talent across all functions. Qualifications
Demonstrates a high “HQ” (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity. 5+ years of proven success as a General Manager, General Sales Manager, or Department Director in a luxury or high-volume dealership. Demonstrated ability to manage complex operations exceeding $10M in annual revenue. Deep understanding of dealership financials, forecasting, and operational levers. Demonstrated ability to lead lean teams effectively while maintaining profitability and brand excellence. Track record of achieving or exceeding performance metrics like: Annual Revenue: $5-10M Net-to-gross: 18-22%+ CSI/NPS: 95%+ -- top-tier within the Mercedes-Benz network Employee Retention:
Proven record of improving profitability, operational discipline, and customer satisfaction simultaneously. Exceptional leadership, communication, and relationship-building skills. Mercedes-Benz or comparable luxury brand experience preferred. Compensation & Benefits
Aggressive executive compensation package (base salary + performance bonuses). Comprehensive health, dental, and vision insurance with optional disability coverage. 401(k) and Pet Insurance Paid time off and holidays. Continued professional development and growth opportunities. About Mercedes-Benz of Anchorage
As Alaska’s premier luxury automotive destination, Mercedes-Benz of Anchorage combines world-class vehicles with an elevated customer experience. We take pride in our commitment to quality, innovation, and service excellence — values that align perfectly with the Mercedes-Benz legacy. Why Mercedes-Benz of Anchorage
We’re a hospitality company that happens to sell cars, parts, and service. Lead an established luxury dealership with an exceptional reputation and loyal clientele. Represent one of the world’s most iconic automotive brands. Influence both the operational and cultural direction of a flagship store. We are a team. Everyone plays a role in our success. Live and work in Anchorage — a vibrant city surrounded by unmatched natural beauty and adventure. We are consistently ranked as one of the fastest growing dealership groups in the US by Automotive News. Physical Requirements
Sitting: The majority of the workday is spent sitting at a desk, using a computer and phone. Standing and Walking: There may be times when the general manager needs to stand, walk around the dealership, or attend meetings. Reaching and Bending: The manager may need to reach for files, supplies, or equipment. Lifting: Occasionally, there might be a need to lift or move documents, supplies, or equipment.
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