The Hershey Company
Associate Brand Manager, Sweets
The Hershey Company, Hershey, Pennsylvania, United States, 17033
Associate Brand Manager, Sweets
Posted Date:
Nov 3, 2025
Requisition Number:
126824
Title: Senior / Associate Manager, Hershey's Brand Marketing
Location: Hershey, PA (Hybrid)
The Senior / Associate Manager, Hershey's Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey's brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results.
The Senior / Associate Manager, Hershey's Brand Marketing must be effective at:
* Developing and presenting recommendations to management
* External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business
* Overall business knowledge and holistic general management approach
* Demonstrated leadership skills to drive coordination with other functional areas
* Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.)
* Partner with our Sales organization to develop sales communications
* Strong verbal and written communicator to wide breadth of audiences
* Learning agility
Requirements
* At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
Nearest Major Market:
Harrisburg
Posted Date:
Nov 3, 2025
Requisition Number:
126824
Title: Senior / Associate Manager, Hershey's Brand Marketing
Location: Hershey, PA (Hybrid)
The Senior / Associate Manager, Hershey's Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey's brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results.
The Senior / Associate Manager, Hershey's Brand Marketing must be effective at:
* Developing and presenting recommendations to management
* External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business
* Overall business knowledge and holistic general management approach
* Demonstrated leadership skills to drive coordination with other functional areas
* Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.)
* Partner with our Sales organization to develop sales communications
* Strong verbal and written communicator to wide breadth of audiences
* Learning agility
Requirements
* At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
Nearest Major Market:
Harrisburg