Directive
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Account Executive
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Directive Directive Consulting is the leading B2B performance marketing agency that delivers real revenue—not just leads. We use Customer Generation to cut through the noise. We focus on moving from paid media and SEO to CRO, RevOps, and Go-To-Market Strategy to build marketing engines that win in SaaS and across B2B industries. We hire people who challenge the status quo and push campaigns beyond expectations. If you live for performance and want your work to actually mean something, you’ll fit right in. About The Role You, the Account Executive/VP Sales of our dreams, are an experienced sales professional who has digital marketing agency experience selling strategic marketing services (specifically SEO and PPC) to B2B accounts. You are a strong communicator and consultative sales expert who thrives in an environment built on growth and excellence. A core driver of your success will be your performance marketing expertise and knowledge. You will build your own custom audits in the pitch process (without operational support) and will pass a highly strategic onboarding process to be fully onboarded and approved for the role. This is consultative, executive-level selling where you’ll: Partner closely with Client Strategy and Service Line Directors to design, shape, and deliver winning solutions. Lead high-stakes conversations with CMOs, VPs, and Founders. Guide prospects through discovery, strategy alignment, and proposal stages using our Command of the Message framework. Own deals from Intro Call through SOW Review, including negotiation and close. What You’ll Do Pipeline Leadership: Source, qualify, and close Mid-Market & Enterprise SaaS deals. Discovery & Strategy: Run structured discovery, identify business pains, and align Directive’s services as the solution. Consultative Selling: Build strategic proposals (SEO, Paid Media, CRO, RevOps, GTM) in partnership with Client Strategy and Service Line Directors. Deal Management: Drive opportunities through the full cycle (Intro → Strategy Call → Proposal → SOW Review → Close). Executive Communication: Lead C-level conversations with confidence and clarity. Quota Attainment: Exceed quarterly revenue targets and drive consistent pipeline coverage. What You’ll Bring 5+ years selling digital marketing or performance services in a B2B agency/consulting environment. A track record of exceeding quota with $100k+ ACVs and 6–7 figure annual targets. Proven ability to sell consultatively at the executive level (CMO/VP). Expertise across Paid Media and SEO (bonus for CRO/RevOps experience). Excellent business acumen and ability to quantify ROI in a sales process. Strong organizational skills and comfort working in Salesforce, Gong, and other sales tools. Goals And Metrics Quota Attainment: 100%+ Conversion Excellence: Meet/exceed stage conversion benchmarks (Intro → Strategy → Proposal → Close). Tech Stack Gong Salesforce ZoomInfo LeanData Slack Stratos (AI Sales/Marketing Platform) What We Offer Compensation for this role includes a competitive base salary Medical, dental, vision plans, disability, and life insurance coverage for you and your family Employer-paid plan for you and partial employer contribution for dependents (US, CAD, MX) Benefits to Support the Whole Person: Mental health support, access to therapists; Headspace membership Physical health: physical therapy, virtual workouts, One Medical membership Time Off: Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave Financial: Traditional and Roth 401(k) with a 3% company match Annual bonus based on tenure Annual company-wide retreat Work Environment Requirements As a remote-first company, you’ll work from your home office. Global opportunities may be available where we have established operations, with work authorization required for the country. This role may operate 100% virtually from your home office. We collaborate via Zoom and Slack. You may need to use a laptop (PC or Mac) and other office tools. You must be able to remain stationary for extended periods, have reliable internet, and maintain a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. For accommodations in completing this application, contact recruiting@directiveconsulting.com. Additional Information Directive’s core value is People First. We’re committed to fostering a more diverse and inclusive culture. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Account Executive
role at
Directive Directive Consulting is the leading B2B performance marketing agency that delivers real revenue—not just leads. We use Customer Generation to cut through the noise. We focus on moving from paid media and SEO to CRO, RevOps, and Go-To-Market Strategy to build marketing engines that win in SaaS and across B2B industries. We hire people who challenge the status quo and push campaigns beyond expectations. If you live for performance and want your work to actually mean something, you’ll fit right in. About The Role You, the Account Executive/VP Sales of our dreams, are an experienced sales professional who has digital marketing agency experience selling strategic marketing services (specifically SEO and PPC) to B2B accounts. You are a strong communicator and consultative sales expert who thrives in an environment built on growth and excellence. A core driver of your success will be your performance marketing expertise and knowledge. You will build your own custom audits in the pitch process (without operational support) and will pass a highly strategic onboarding process to be fully onboarded and approved for the role. This is consultative, executive-level selling where you’ll: Partner closely with Client Strategy and Service Line Directors to design, shape, and deliver winning solutions. Lead high-stakes conversations with CMOs, VPs, and Founders. Guide prospects through discovery, strategy alignment, and proposal stages using our Command of the Message framework. Own deals from Intro Call through SOW Review, including negotiation and close. What You’ll Do Pipeline Leadership: Source, qualify, and close Mid-Market & Enterprise SaaS deals. Discovery & Strategy: Run structured discovery, identify business pains, and align Directive’s services as the solution. Consultative Selling: Build strategic proposals (SEO, Paid Media, CRO, RevOps, GTM) in partnership with Client Strategy and Service Line Directors. Deal Management: Drive opportunities through the full cycle (Intro → Strategy Call → Proposal → SOW Review → Close). Executive Communication: Lead C-level conversations with confidence and clarity. Quota Attainment: Exceed quarterly revenue targets and drive consistent pipeline coverage. What You’ll Bring 5+ years selling digital marketing or performance services in a B2B agency/consulting environment. A track record of exceeding quota with $100k+ ACVs and 6–7 figure annual targets. Proven ability to sell consultatively at the executive level (CMO/VP). Expertise across Paid Media and SEO (bonus for CRO/RevOps experience). Excellent business acumen and ability to quantify ROI in a sales process. Strong organizational skills and comfort working in Salesforce, Gong, and other sales tools. Goals And Metrics Quota Attainment: 100%+ Conversion Excellence: Meet/exceed stage conversion benchmarks (Intro → Strategy → Proposal → Close). Tech Stack Gong Salesforce ZoomInfo LeanData Slack Stratos (AI Sales/Marketing Platform) What We Offer Compensation for this role includes a competitive base salary Medical, dental, vision plans, disability, and life insurance coverage for you and your family Employer-paid plan for you and partial employer contribution for dependents (US, CAD, MX) Benefits to Support the Whole Person: Mental health support, access to therapists; Headspace membership Physical health: physical therapy, virtual workouts, One Medical membership Time Off: Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave Financial: Traditional and Roth 401(k) with a 3% company match Annual bonus based on tenure Annual company-wide retreat Work Environment Requirements As a remote-first company, you’ll work from your home office. Global opportunities may be available where we have established operations, with work authorization required for the country. This role may operate 100% virtually from your home office. We collaborate via Zoom and Slack. You may need to use a laptop (PC or Mac) and other office tools. You must be able to remain stationary for extended periods, have reliable internet, and maintain a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. For accommodations in completing this application, contact recruiting@directiveconsulting.com. Additional Information Directive’s core value is People First. We’re committed to fostering a more diverse and inclusive culture. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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