Portfolia
This range is provided by Portfolia. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $120,000.00/yr - $150,000.00/yr
About Portfolia
Portfolia is the world’s most powerful investing community of women. With over 2,000 members across 46 states and 18 countries, Portfolia has directed more than $70M in capital across 26 venture funds and SPVs, investing in 150+ companies from pre‑seed to pre‑IPO. Our funds aggregate assets for change — turning capital, expertise, and influence into innovation. We are the #1 investor in women’s health globally, and we’re on a mission to drive both returns + impact by backing category‑defining companies.
About the Role
We’re seeking a Marketing Specialist who is equal parts copywriter, social media creator, and design‑minded performance marketer. You’ll turn ideas into scroll‑stopping, conversion‑driving content — from social posts and emails to landing pages and investor decks.
This role requires someone who thrives in a fast‑paced, entrepreneurial environment and can move fluidly between creative storytelling and analytical optimization. You’ll work closely with our CEO and Head of Growth to craft content that converts — and fuels Portfolia’s continued growth.
What You’ll Do
Own day‑to‑day social media execution — primarily LinkedIn: Writing posts, scheduling content, analyzing engagement and iterating for performance.
Write compelling copy: Writing for email, SMS, social media, landing pages, and investor materials that inspire immediate action.
Design review & creative direction: Oversee visual assets created in Canva or Adobe (social graphics, email banners, decks) for brand consistency, clarity, and performance.
Campaign execution: Build, test, and optimize high‑performing direct‑response campaigns that drive lead generation and investor conversion.
Content creation: Develop short‑form videos, quote cards, infographics, and other assets that make Portfolia’s mission and impact tangible.
Analytics & iteration: Track campaign performance and continuously refine creative and messaging based on data.
Collaborate cross‑functionally: Work directly with leadership, communications, and sales to align messaging across all channels and campaigns.
What Success Looks Like
15% growth in social engagement and followers quarter‑over‑quarter.
10%+ lift in email click‑through rates within six months.
At least two new high‑performing campaigns launched per quarter.
Consistent production of visually polished, high‑impact creative assets.
Qualifications
3–5 years of experience in digital marketing, copywriting, or social media execution.
Proven success creating direct‑response content that drives clicks, sign‑ups, or conversions.
Strong writing and editing skills — able to switch between brand storytelling and performance copy.
Significant experience posting and managing comments on LinkedIn and Instagram, as well as other social channels.
Proficiency with Canva or Adobe Creative Suite for design review and light asset creation.
Familiarity with HubSpot or other marketing automation tools.
Data‑driven mindset — you test, measure, and optimize relentlessly.
Passion for women’s health, innovation, and mission‑driven investing.
What We Offer
Competitive Salary and Stock Options
Liberal Paid Time Off
Healthcare, Vision, & Dental with employee contribution
Life Insurance and Long‑Term Disability Coverage
401K
Candidates must be authorized to work in the US
Maternity/Paternity Leave
Continued Learning and Growth Opportunities
Office Location Office located in the Berkeley Area of San Francisco
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing and Sales
Industries Consumer Services
Referrals increase your chances of interviewing at Portfolia by 2x
#J-18808-Ljbffr
Base pay range $120,000.00/yr - $150,000.00/yr
About Portfolia
Portfolia is the world’s most powerful investing community of women. With over 2,000 members across 46 states and 18 countries, Portfolia has directed more than $70M in capital across 26 venture funds and SPVs, investing in 150+ companies from pre‑seed to pre‑IPO. Our funds aggregate assets for change — turning capital, expertise, and influence into innovation. We are the #1 investor in women’s health globally, and we’re on a mission to drive both returns + impact by backing category‑defining companies.
About the Role
We’re seeking a Marketing Specialist who is equal parts copywriter, social media creator, and design‑minded performance marketer. You’ll turn ideas into scroll‑stopping, conversion‑driving content — from social posts and emails to landing pages and investor decks.
This role requires someone who thrives in a fast‑paced, entrepreneurial environment and can move fluidly between creative storytelling and analytical optimization. You’ll work closely with our CEO and Head of Growth to craft content that converts — and fuels Portfolia’s continued growth.
What You’ll Do
Own day‑to‑day social media execution — primarily LinkedIn: Writing posts, scheduling content, analyzing engagement and iterating for performance.
Write compelling copy: Writing for email, SMS, social media, landing pages, and investor materials that inspire immediate action.
Design review & creative direction: Oversee visual assets created in Canva or Adobe (social graphics, email banners, decks) for brand consistency, clarity, and performance.
Campaign execution: Build, test, and optimize high‑performing direct‑response campaigns that drive lead generation and investor conversion.
Content creation: Develop short‑form videos, quote cards, infographics, and other assets that make Portfolia’s mission and impact tangible.
Analytics & iteration: Track campaign performance and continuously refine creative and messaging based on data.
Collaborate cross‑functionally: Work directly with leadership, communications, and sales to align messaging across all channels and campaigns.
What Success Looks Like
15% growth in social engagement and followers quarter‑over‑quarter.
10%+ lift in email click‑through rates within six months.
At least two new high‑performing campaigns launched per quarter.
Consistent production of visually polished, high‑impact creative assets.
Qualifications
3–5 years of experience in digital marketing, copywriting, or social media execution.
Proven success creating direct‑response content that drives clicks, sign‑ups, or conversions.
Strong writing and editing skills — able to switch between brand storytelling and performance copy.
Significant experience posting and managing comments on LinkedIn and Instagram, as well as other social channels.
Proficiency with Canva or Adobe Creative Suite for design review and light asset creation.
Familiarity with HubSpot or other marketing automation tools.
Data‑driven mindset — you test, measure, and optimize relentlessly.
Passion for women’s health, innovation, and mission‑driven investing.
What We Offer
Competitive Salary and Stock Options
Liberal Paid Time Off
Healthcare, Vision, & Dental with employee contribution
Life Insurance and Long‑Term Disability Coverage
401K
Candidates must be authorized to work in the US
Maternity/Paternity Leave
Continued Learning and Growth Opportunities
Office Location Office located in the Berkeley Area of San Francisco
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing and Sales
Industries Consumer Services
Referrals increase your chances of interviewing at Portfolia by 2x
#J-18808-Ljbffr