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League of Women Voters

Chief, Marketing and Strategic Communications

League of Women Voters, Washington, District of Columbia, us, 20022

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Chief, Marketing and Strategic Communications

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League of Women Voters . The Chief, Marketing and Strategic Communications (CMSC) serves as the League of Women Voters of the United States (LWVUS) Chief Marketing and Communications Officer and reports directly to the CEO. This position shapes the public voice and philanthropic strength of the League and drives growth in influence, footprint, and financial resources.

The CMSC is a hybrid role that requires frequent attendance at events in the DC area and regular visits to the DC Headquarters, at least twice a week.

Salary: $200,000 annually.

Essential Responsibilities Strategic Integration & Organizational Leadership

Lead an integrated Communications, Events & Marketing, and Development team focused on unified messaging and marketing strategy.

Develop and execute a comprehensive, cross‑channel communications and fundraising strategy that strengthens the League’s brand, increases audience engagement, supports financial growth, expands media reach, and inspires civic action.

Collaborate with the CEO and Board to align messaging, marketing, and advancement efforts with strategic goals and long‑term priorities.

Build, mentor, and manage a high‑performing team, set clear goals, foster cross‑functional collaboration, and evaluate outcomes in line with organizational priorities.

Communications, Marketing & Public Engagement

Oversee the League’s narrative, messaging, and brand identity across earned, paid, and digital media.

Lead integrated marketing and communications strategies spanning digital, print, social, and events.

Serve as a senior spokesperson and manage high‑profile media opportunities to elevate the League’s visibility and influence nationally.

Supervise communications leadership to execute cohesive digital and marketing strategies, internal messaging, and high‑impact public events that advance organizational priorities and unity.

Advancement & Resource Development

Supervise and partner with the National Development Director to lead a unified story‑driven fundraising strategy that integrates major gifts, grassroots giving, foundational support, and rapid‑response campaigns.

Collaborate with the CEO and Board to cultivate and steward donor relationships through compelling narratives, data‑informed storytelling, and brand‑aligned appeals that strengthen the League’s long‑term financial stability and impact.

Culture, Equity, and Team Development

Ensure all communications, marketing, and advancement efforts reflect the League’s unwavering commitment to diversity, equity, inclusion, and belonging.

Promote a positive, inclusive, and collaborative team culture that supports innovation, accountability, and professional growth.

Align team structures and workflows to support strategic priorities and foster a healthy, high‑trust work environment.

Requirements Education / Certifications

Bachelor’s degree in public relations, marketing, communications, or a related field.

Master’s degree in communications, marketing, public affairs, or nonprofit management is a plus.

Knowledge, Skills, and Abilities Required Strategic Thinking & Leadership

Minimum fifteen (15) years of experience in communications, marketing, or a closely related field with media relations, earned media, social media, and content development experience.

At least five (5) years in a senior management role.

Demonstrated leadership in creating and implementing innovative and cutting‑edge communications, marketing, events, and development plans.

Excellent political strategic judgment and ability to assess opportunities related to organizational priorities and apply communications and marketing strategies and tactics to advance goals.

Marketing & Brand Management Expertise

Proven experience in brand management, including developing and maintaining a consistent brand identity across platforms and audiences.

Expertise in designing and executing multi‑channel marketing campaigns that drive engagement, visibility, and measurable outcomes.

Strong knowledge of current digital landscape and emerging marketing and communications platforms and trends, including social media, digital advertising, and audience segmentation.

Ability to leverage marketing analytics and performance data to inform strategy and optimize campaign effectiveness.

Communication & Engagement

Excellent communication skills; compelling writing, editing, and oral presentation across multiple platforms and audiences.

Deep understanding of message strategy, DEI, and applying best practices to reach different audiences to achieve organizational goals, including internal and external media as well as funders, investors, and marginalized communities.

Collaboration & Team Building

Skilled project manager who builds relationships and collaborates across departments.

Strong leadership and management skills; ability to build and lead a diverse, high‑performing team and collaborate with internal and external stakeholders to set and implement shared goals and visions.

Demonstrated ability to exercise sound judgment and make strategic decisions in complex, fast‑changing environments; remain adaptable, solutions‑oriented, and focused on advancing organizational priorities amid ambiguity and competing demands.

Operational & Financial Acumen

Experience in setting and managing budgets and vendors.

Ability to use data and performance metrics to inform strategy, measure impact, and drive continuous improvement.

Physical Requirements The person in this position is primarily sedentary and occasionally moves within the office to access office machinery. The person must also be available to travel to offices and events.

Commitment to Diversity, Equity, and Inclusion The League of Women Voters of the United States is committed to a diverse and inclusive workplace based on equal opportunity. The League is committed to hiring staff that reflects this country’s full range of racial, ethnic, cultural, sexual orientation, and socioeconomic identity. We encourage women, minorities, and individuals from traditionally underrepresented communities to apply.

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