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Isabel Ladd Interiors

Social Media Manager

Isabel Ladd Interiors, Lexington, Kentucky, us, 40598

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CONTRACT JOB OPENING: Social Media Manager About Us: Isabel Ladd Interiors is a full-service Interior Design firm based in Lexington, Kentucky. We create bold, colorful, and unique spaces for our clients, ranging from residential and boutique commercial designs to Social Media collaborations. We are seeking an experienced, detail-oriented Social Media Manager with a strong visual and brand-focused mindset to elevate our online presence and engage with our design-savvy audience.

Position Summary This is a remote contract position, but requires regular shoots in Lexington, Kentucky; close proximity to Lexington is required. You will be self-employed and paid as an independent contractor, not an employee of Isabel Ladd Interiors.

As the Social Media Manager, you will be responsible for developing and implementing our firm's social media strategy to increase brand awareness, drive engagement and elevate brand partnerships. The ideal candidate is inspired by interior design, has a sharp eye for details and brand voice, and has a proven track record of growing social media channels, particularly visually-driven platforms like Instagram, Pinterest, and TikTok.

Key Responsibilities

Develop and execute a comprehensive social media strategy that aligns with the firm's overall brand and business goals.

Conceptualize, create, and publish high-quality on-brand content, including photos, videos, reels, stories, and carousels to showcase our design projects, behind-the-scenes content, brand partnerships, and industry expertise.

Write engaging and creative copy for all social media posts and campaigns, maintaining a consistent brand voice.

Monitor all social channels and engage with our online community by responding to comments, messages, and mentions in a timely and professional manner.

Cultivate relationships via social with relevant brands and industry professionals to expand our reach and potential collaborations.

Track and analyze key performance indicators such as reach, engagement, follower growth, and website traffic.

Provide regular reports on social media performance and offer data-driven insights to refine future strategies.

Stay up-to-date with the latest social media trends, algorithm changes, and best practices, applying them creatively to our content strategy.

Oversee the day-to-day management of Instagram (perhaps TikTok and Pinterest) and emerging platforms; experience with YouTube is a plus.

Work closely with Isabel and the PR team to coordinate content, promote firm initiatives, and ensure brand consistency.

Required Skills and Qualifications

Proven experience (3+ years) managing and growing social media accounts for design, lifestyle, or luxury brands.

A strong eye for design and aesthetics, with a portfolio of high-performing visual content.

Strong photography and videography skills.

Proficiency with graphic design and video editing tools (Adobe Creative Suite, CapCut, Frame-io, Canva).

Deep understanding of social media metrics and analytics tools (Google Analytics, Instagram Insights, Pinterest Analytics).

Experience with social media advertising campaigns (Meta Ads Manager).

Exceptional creative writing, editing, and verbal communication skills.

Strong organizational and time-management skills with the ability to manage multiple projects simultaneously.

Self-motivated, proactive, and independent, with a passion for online communication and design.

Attention to detail in all aspects, especially visual and written details.

Ability to implement feedback promptly.

How to Apply Please submit your resume, a brief cover letter explaining your relevant experience, and a portfolio of links to social media accounts you have created and managed. Submit to: office@isabelladdinteriors.com

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