Nexstar Media Group, Inc.
Account Executive III, Sales
Nexstar Media Group, Inc., Mount Pleasant, South Carolina, United States, 29466
WCBD TV is an NBC Affiliate Station owned by Nexstar Media Inc., located in the beautiful Lowcountry area of Charleston, SC. Charleston is known for its warm weather, friendly people, charming downtown, outstanding food, beautiful beaches, and so much history.
Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
The Sales Account Executive generates advertising revenue by calling on established agencies, cold‑calling new prospects, and convincing potential clients of the merits of television advertising.
Responsibilities
Implements strategies to consistently grow revenue and exceed revenue goals
Establishes credible relationships with the local business community
Makes sales calls to existing and prospective clients
Maintains assigned accounts and develops new accounts
Prepares and delivers sales presentations to clients
Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible
Provides clients with information regarding rates for advertising placement in all media
Develops advertising schedules with clients and station personnel responsible for placing advertising into station media
Works with clients and station personnel to develop advertisements
Performs other duties as assigned
Requirements & Skills
Bachelor’s degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work‑related experience
Minimum one year’s experience in sales, preferably in the media field
Valid driver’s license with an acceptable driving record
Experience achieving long‑range objectives and implementing the strategies and actions to achieve them
Proficiency with computers and other office equipment
EEO Statement: Equal Opportunity Employer. Minorities/Women/Veterans/Disabled.
Seniority level: Entry level
Employment type: Full‑time
Job function: Sales and Business Development
Industry: Broadcast Media Production and Distribution
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Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
The Sales Account Executive generates advertising revenue by calling on established agencies, cold‑calling new prospects, and convincing potential clients of the merits of television advertising.
Responsibilities
Implements strategies to consistently grow revenue and exceed revenue goals
Establishes credible relationships with the local business community
Makes sales calls to existing and prospective clients
Maintains assigned accounts and develops new accounts
Prepares and delivers sales presentations to clients
Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible
Provides clients with information regarding rates for advertising placement in all media
Develops advertising schedules with clients and station personnel responsible for placing advertising into station media
Works with clients and station personnel to develop advertisements
Performs other duties as assigned
Requirements & Skills
Bachelor’s degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work‑related experience
Minimum one year’s experience in sales, preferably in the media field
Valid driver’s license with an acceptable driving record
Experience achieving long‑range objectives and implementing the strategies and actions to achieve them
Proficiency with computers and other office equipment
EEO Statement: Equal Opportunity Employer. Minorities/Women/Veterans/Disabled.
Seniority level: Entry level
Employment type: Full‑time
Job function: Sales and Business Development
Industry: Broadcast Media Production and Distribution
#J-18808-Ljbffr