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Informa

Product Marketing Manager

Informa, New York, New York, us, 10261

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Company Description Curinos empowers financial institutions to make better, faster and more profitable decisions through industry-leading proprietary data, technologies and insights. With decades-long expertise in the financial services industry and a relentless focus on the future, Curinos technology and analytics ecosystem allows clients to anticipate customer needs and optimize their go-to market decisions in an increasingly competitive market.

Curinos operates under a hybrid or remote

modality. We have hub office locations in New York, Chicago, and Boston.

Job Description The Product Marketing Manager (PMM) is the strategic link between Product, Marketing, Sales, and our customers. This role supports Curinos' go-to-market (GTM) strategies and crafts product stories that differentiate us in competitive markets and resonate with target buyers. The PMM will own positioning, messaging, and the development of GTM assets across the product lifecycle - from market introduction to customer expansion. This position reports directly to the Director of Product Marketing.

Responsibilities

Develop and maintain product playbooks, including positioning and messaging tailored for target buyer personas

Conduct in-depth market and competitive analysis to inform both strategy and playbooks

Build and oversee go-to-market plans around product launches, feature releases, and promotions

Enable sales with the appropriate materials they need to succeed, such as battle cards, pitch decks, and other various collateral

Work cross-functionally with account-based marketing and sales functions to align on persona narratives, buying-cycles and competitive positioning at the account level

Gather and synthesize both customer and sales insights through internal data, external research and standardized feedback loops

Track and influence KPIs related to the impact product marketing has across various GTM activities

Base Salary Range:

$120,000 - $140,000 (plus Bonus)

Qualifications

Bachelor's degree in marketing or related field; advanced degrees a plus

3-5 years of B2B product marketing experience for Manager

Experience working in Fintech / SaaS / or technology a plus

Excellent written communications, PPT slide design and storytelling ability

Strong analytical skills, comfortable with competitive analysis and market data

Experience with sales enablement and GTM execution

Familiarity with marketing automation, CRM, analytics tools, and cross-functional collaboration

Comfortable working in a high-growth, and data-driven environment

Why work at Curinos?

Competitive benefits, including a range of Financial, Health and Lifestyle benefits to choose from

Flexible working options, including home working, flexible hours and part time options, depending on the role requirements - please ask!

Competitive annual leave, floating holidays, volunteering days and a day off for your birthday!

Learning and development tools to assist with your career development

Work with industry leading Subject Matter Experts and specialist products

Regular social events and networking opportunities

Collaborative, supportive culture, including an active DE& I program

Employee Assistance Program which provides expert third-party advice on wellbeing, relationships, legal and financial matters, as well as access to counselling services

Applying: We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't meet all the requirements. If you're excited about working for us and have relevant skills or experience, please go ahead and apply. You could be just what we need!

If you need any adjustments to support your application, such as information in alternative formats, special requirements to access our buildings or adjusted interview formats pleasecontact us at careers@curinos.com and we'll do everything we can to help.

Inclusivity at Curinos: We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Curinosis proud to be an Equal Opportunity Employer.We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics.

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