Pearl West
Product Innovation & Strategy Manager – Launch & Scale Breakthrough CPG Brands
Pearl West, Los Angeles, California, United States, 90079
Overview
Product Innovation & Strategy Manager – Launch & Scale Breakthrough CPG Brands Pearl West is redefining what it means to build consumer brands. We operate six brands in beauty, health supplements, sports nutrition, skincare, and pet products, with a combined run rate of $40M+ USD and aggressive scaling. Our mission is to build brands that leave lasting impressions and exit them at their peak. We are operator-led, performance-driven, and outcome-obsessed. Our centralized shared-services model fuels multiple brands with speed, clarity, and execution. If you want to lead with autonomy and own outcomes, Pearl West is your arena. Role Overview: As the Product Innovation & Strategy Manager, you’ll lead the entire lifecycle of product development — from ideation and R&D to launch and post-market performance. This is a full-time leadership role that requires strategic vision, operational execution, and cross-functional collaboration. You will work across categories, launching products that hit the market fast and deliver measurable impact on growth, margin, and brand equity. Key Responsibilities
Lead end-to-end product development – from concept validation, supplier sourcing, prototyping, compliance, to launch. Drive innovation pipeline – build and manage a roadmap of products aligned with consumer trends and market gaps. Partner with marketing & operations – ensure launches are integrated across supply chain, creative, and go-to-market campaigns. Optimize unit economics & margins – negotiate with suppliers, improve COGS, and build scalable systems. Ensure compliance & quality control – manage regulatory requirements across categories and markets. Own timelines & execution speed – keep projects on track, moving from ideation to launch without bottlenecks. Key Performance Indicators (KPIs)
Launch X new products per quarter on-time and within budget. Achieve target gross margin % on new launches. Deliver X% revenue contribution from new products within 12 months. Reduce time-to-market by X% compared to industry benchmarks. Maintain 100% compliance and quality standards across launches. Success Benchmarks (30-60-90 Days)
First 30 Days: Deep dive into current brands, product pipeline, and supplier ecosystem; build relationships with cross-functional teams. First 60 Days: Take ownership of ongoing product development projects; identify opportunities to improve time-to-market or unit economics. First 90 Days: Lead your first product launch from concept to release; establish a repeatable product development framework for future launches. Required Skills & Qualifications
Must-Have Skills: Proven experience in end-to-end product development (CPG, beauty, health, supplements, or related industries). Strong supplier management & sourcing skills. Excellent project management and cross-functional leadership. Ability to balance speed, quality, and cost in execution. Strong business acumen and P&L awareness. Nice-to-Have Skills
Regulatory knowledge in beauty, supplements, or food categories. Experience in Amazon / DTC product launches. Startup or high-growth environment background. Experience & Education
5+ years in product development or brand management. Bachelor’s degree in Business, Supply Chain, or related field. Who Should Apply?
Apply if you thrive in fast-paced, high-growth environments and love owning projects from idea to impact. You can make decisions fast and live with the results. Do Not Apply If
You prefer slow-moving corporate environments. You are not comfortable with tight timelines and high accountability. Why Join Us?
Growth & Career Development: Direct impact on multi-brand portfolio scaling fast. Work Culture & Environment: Performance-first, high-ownership culture. Compensation & Benefits: Competitive salary, equity upside, flexible work. Unique Perks: Annual retreats, wellness budget, learning stipends. Compensation & Benefits
Salary Range: TBD, depending on experience Work Arrangement: Hybrid (Vancouver HQ) or Remote with travel Health & Wellness Benefits: Medical, dental, mental health support Additional Perks: Learning stipend, flexible PTO, team events Application Process
Step 1: Submit your resume and cover letter. Step 2: Screening call with HR. Step 3: Online assessment. Step 4: Final interview with leadership team.
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Product Innovation & Strategy Manager – Launch & Scale Breakthrough CPG Brands Pearl West is redefining what it means to build consumer brands. We operate six brands in beauty, health supplements, sports nutrition, skincare, and pet products, with a combined run rate of $40M+ USD and aggressive scaling. Our mission is to build brands that leave lasting impressions and exit them at their peak. We are operator-led, performance-driven, and outcome-obsessed. Our centralized shared-services model fuels multiple brands with speed, clarity, and execution. If you want to lead with autonomy and own outcomes, Pearl West is your arena. Role Overview: As the Product Innovation & Strategy Manager, you’ll lead the entire lifecycle of product development — from ideation and R&D to launch and post-market performance. This is a full-time leadership role that requires strategic vision, operational execution, and cross-functional collaboration. You will work across categories, launching products that hit the market fast and deliver measurable impact on growth, margin, and brand equity. Key Responsibilities
Lead end-to-end product development – from concept validation, supplier sourcing, prototyping, compliance, to launch. Drive innovation pipeline – build and manage a roadmap of products aligned with consumer trends and market gaps. Partner with marketing & operations – ensure launches are integrated across supply chain, creative, and go-to-market campaigns. Optimize unit economics & margins – negotiate with suppliers, improve COGS, and build scalable systems. Ensure compliance & quality control – manage regulatory requirements across categories and markets. Own timelines & execution speed – keep projects on track, moving from ideation to launch without bottlenecks. Key Performance Indicators (KPIs)
Launch X new products per quarter on-time and within budget. Achieve target gross margin % on new launches. Deliver X% revenue contribution from new products within 12 months. Reduce time-to-market by X% compared to industry benchmarks. Maintain 100% compliance and quality standards across launches. Success Benchmarks (30-60-90 Days)
First 30 Days: Deep dive into current brands, product pipeline, and supplier ecosystem; build relationships with cross-functional teams. First 60 Days: Take ownership of ongoing product development projects; identify opportunities to improve time-to-market or unit economics. First 90 Days: Lead your first product launch from concept to release; establish a repeatable product development framework for future launches. Required Skills & Qualifications
Must-Have Skills: Proven experience in end-to-end product development (CPG, beauty, health, supplements, or related industries). Strong supplier management & sourcing skills. Excellent project management and cross-functional leadership. Ability to balance speed, quality, and cost in execution. Strong business acumen and P&L awareness. Nice-to-Have Skills
Regulatory knowledge in beauty, supplements, or food categories. Experience in Amazon / DTC product launches. Startup or high-growth environment background. Experience & Education
5+ years in product development or brand management. Bachelor’s degree in Business, Supply Chain, or related field. Who Should Apply?
Apply if you thrive in fast-paced, high-growth environments and love owning projects from idea to impact. You can make decisions fast and live with the results. Do Not Apply If
You prefer slow-moving corporate environments. You are not comfortable with tight timelines and high accountability. Why Join Us?
Growth & Career Development: Direct impact on multi-brand portfolio scaling fast. Work Culture & Environment: Performance-first, high-ownership culture. Compensation & Benefits: Competitive salary, equity upside, flexible work. Unique Perks: Annual retreats, wellness budget, learning stipends. Compensation & Benefits
Salary Range: TBD, depending on experience Work Arrangement: Hybrid (Vancouver HQ) or Remote with travel Health & Wellness Benefits: Medical, dental, mental health support Additional Perks: Learning stipend, flexible PTO, team events Application Process
Step 1: Submit your resume and cover letter. Step 2: Screening call with HR. Step 3: Online assessment. Step 4: Final interview with leadership team.
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