Small
Overview
Hi, we're
Small Beer
and we brew small beer, which is a more fun way to say low alcohol beer. We are America's first brand dedicated to low-ABV beer, and with moderation on the rise and non-alc beer starting to fade, we believe small beer is the perfect solution for more mindful drinking. We launched statewide in Colorado and built a great foundation, now we need someone talented and hungry (thirsty) to help us bring the beer to the people and build a new category. About the Role
This isn’t a standard beer sales gig, you would be the face of Small Beer in Colorado and tasked with building a healthy, thriving brand across the state. A blend of sales and marketing, you would cover Colorado border to border and be the face of the brand in bars, restaurants, stores, venues, and events. You'll need to spend lots of time in the field with our accounts and customers, while always staying professional and being a positive representative of the brand. This role will be challenging and you’ll have to roll up your sleeves and be scrappy. But it’s a unique entrepreneurial opportunity to work with and learn from proven founders, ideal for someone who wants to grow with a high potential startup or someday launch their own project. Let's go build a beer brand. Responsibilities
Manage Day-to-Day Distributor Relationship : communicate goals, track performance, conduct work-withs/ride-alongs, implement incentive programs, and maintain alignment Develop New Account Relationships : working in coordination with our distributor(s) and on your own to land and maintain new accounts both on and off premise Maintain and Grow Key/Impact Account Relationships : secure features, displays, menus, additional placements, and ensure long term account health Create and Own Territory KPI’s : including distribution and POD targets, case depletions, marketing spend, and account health metrics like velocity and reorder rate Marketing & Community (50%) Field and Trade : Plan and execute tastings, displays, and point-of-sale programs with our accounts that drive awareness, trial, and velocity. Partnerships : Develop grassroots partnerships with gyms, run clubs, festivals, local businesses, and social groups that align with the Small Beer brand Events & Activations : Manage a calendar of brand activations, fairs, and festivals and oversee any supplementary teams for event staffing and execution Content & Brand Marketing : Work with leadership to develop localized marketing campaigns, content, and influencer opportunities Ambassadorship : Be the face of Small in Colorado, building authentic relationships with the community and making Small Beer a vital part of Colorado’s beer scene! Qualifications
We are hiring for culture first, experience second. We need someone who vibes with the Small brand and can be an authentic ambassador, and wants to roll up their sleeves and get their hands dirty with us. 3+ years experience in sales or marketing in beer/bev-alc/CPG Vibrant personal network in Colorado – gregarious, social, and outgoing Strong network in the on and off premise landscape, or the hustle to build one fast Comfortable with numbers and thinking creatively, able to build budgets and pitch event or content ideas Entrepreneurial mindset: resourceful, proactive, and motivated by goals Excellent communicator, relationship-builder, and brand storyteller Have a car and a valid driver’s license, willing and able to travel throughout Colorado Able to regularly lift 40-50lbs Flexible hours to work nights/weekends when required Competitive base salary (based on experience), performance-based bonus, and equity opportunities Health benefits provided or reimbursed via additional allowance Auto/mileage and IT allowance Healthy monthly T&E budget Product allowance, event access, and continuing education opportunities
#J-18808-Ljbffr
Hi, we're
Small Beer
and we brew small beer, which is a more fun way to say low alcohol beer. We are America's first brand dedicated to low-ABV beer, and with moderation on the rise and non-alc beer starting to fade, we believe small beer is the perfect solution for more mindful drinking. We launched statewide in Colorado and built a great foundation, now we need someone talented and hungry (thirsty) to help us bring the beer to the people and build a new category. About the Role
This isn’t a standard beer sales gig, you would be the face of Small Beer in Colorado and tasked with building a healthy, thriving brand across the state. A blend of sales and marketing, you would cover Colorado border to border and be the face of the brand in bars, restaurants, stores, venues, and events. You'll need to spend lots of time in the field with our accounts and customers, while always staying professional and being a positive representative of the brand. This role will be challenging and you’ll have to roll up your sleeves and be scrappy. But it’s a unique entrepreneurial opportunity to work with and learn from proven founders, ideal for someone who wants to grow with a high potential startup or someday launch their own project. Let's go build a beer brand. Responsibilities
Manage Day-to-Day Distributor Relationship : communicate goals, track performance, conduct work-withs/ride-alongs, implement incentive programs, and maintain alignment Develop New Account Relationships : working in coordination with our distributor(s) and on your own to land and maintain new accounts both on and off premise Maintain and Grow Key/Impact Account Relationships : secure features, displays, menus, additional placements, and ensure long term account health Create and Own Territory KPI’s : including distribution and POD targets, case depletions, marketing spend, and account health metrics like velocity and reorder rate Marketing & Community (50%) Field and Trade : Plan and execute tastings, displays, and point-of-sale programs with our accounts that drive awareness, trial, and velocity. Partnerships : Develop grassroots partnerships with gyms, run clubs, festivals, local businesses, and social groups that align with the Small Beer brand Events & Activations : Manage a calendar of brand activations, fairs, and festivals and oversee any supplementary teams for event staffing and execution Content & Brand Marketing : Work with leadership to develop localized marketing campaigns, content, and influencer opportunities Ambassadorship : Be the face of Small in Colorado, building authentic relationships with the community and making Small Beer a vital part of Colorado’s beer scene! Qualifications
We are hiring for culture first, experience second. We need someone who vibes with the Small brand and can be an authentic ambassador, and wants to roll up their sleeves and get their hands dirty with us. 3+ years experience in sales or marketing in beer/bev-alc/CPG Vibrant personal network in Colorado – gregarious, social, and outgoing Strong network in the on and off premise landscape, or the hustle to build one fast Comfortable with numbers and thinking creatively, able to build budgets and pitch event or content ideas Entrepreneurial mindset: resourceful, proactive, and motivated by goals Excellent communicator, relationship-builder, and brand storyteller Have a car and a valid driver’s license, willing and able to travel throughout Colorado Able to regularly lift 40-50lbs Flexible hours to work nights/weekends when required Competitive base salary (based on experience), performance-based bonus, and equity opportunities Health benefits provided or reimbursed via additional allowance Auto/mileage and IT allowance Healthy monthly T&E budget Product allowance, event access, and continuing education opportunities
#J-18808-Ljbffr