Integra Beauty
4 days ago Be among the first 25 applicants
Who We Are Our team of innovators and visionaries is passionate about pushing the envelope and taking bold risks that inspire people to realize their beautiful potential. With our HQ in Dania Beach and our offices in California and Ohio, we’re constantly raising the bar and evolving to create a more diverse and cultivating work environment. We develop our digital platforms and promote industry-leading products across online, mobile, social, and retail markets. Integra Beauty has created L’ange and OFIR two leading consumer goods brands that are paving the way for unlimited brand incubation. Our team is at the forefront of emerging trends and we are looking for like-minded individuals to continue growing our company.
About The Role We’re looking for a highly experienced and results-driven Digital Media Buyer to join our team and manage paid media campaigns for our e-commerce consumer brands, L’ange Hair and OFIR Beauty. The ideal candidate will have a proven track record of scaling e-commerce brands through Meta (Facebook & Instagram), TikTok, Google Ads, YouTube, and other paid social channels. The candidate should excel in full-funnel campaign strategies, analytics, and performance optimization.
Ideal Candidate A passion for using paid media to drive e-commerce success and a proactive, data-driven approach. The candidate should be experienced in managing high-budget campaigns, optimizing for performance, and developing scalable strategies. In‑depth knowledge of the e-commerce CPG space is essential.
Duties and Responsibilities Campaign Development & Execution
Plan and execute paid advertising campaigns across platforms such as Meta, TikTok, Google Ads, YouTube, and others
Develop strategies to maximize ROAS while scaling campaigns for Integra brands
Optimization & Testing
Continuously analyze and optimize ad performance to improve KPIs like ROAS, CPA, and CTR
Perform A/B tests on creatives, audiences, and landing pages to enhance campaign performance
Creative Collaboration
Work closely with creative teams to deliver ad assets (copy, visuals, and videos) tailored to platform best practices and audience preferences
Analytics & Insights
Use tools like Google Analytics, Meta Ads Manager, and TikTok Ads Manager to track performance and report actionable insights to stakeholders
Provide data-driven recommendations for improving overall advertising efforts
Trend Monitoring & Innovation
Stay informed on platform updates, algorithm changes, and new advertising opportunities to maintain competitive campaigns
Analyze industry trends and competitors to identify new strategies
Qualifications
4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands
Strong expertise in Meta, TikTok, Google Ads, and YouTube, with additional experience on other social media platforms being a plus
A demonstrated ability to manage large ad budgets and achieve high ROAS
Proficiency in analytics tools like Google Analytics, Shopify, and ad platform dashboards
Strong understanding of full-funnel advertising strategies for e-commerce and CPG
Experience with brand and creative marketing briefings and collaboration to help develop engaging, high-performing ad assets
Highly analytical and results-oriented
Detail-focused with strong time-management and organizational skills
Adaptable and eager to stay ahead of industry trends and test innovative strategies
Excellent communication skills to present insights and collaborate with cross-functional teams
Preferred Qualifications
Certification in Meta or Google Ads
Familiarity with email marketing, SMS, push notifications, and other complementary channels
Previous experience managing seasonal campaigns and CPG product launches
Benefits
Medical, Dental, Vision, Life Insurance
401k plan
Additional Opt-In Insurances
Work/Life Balance
Vacation + Sick Time Pay
L’ange Hair Product Stipend – a quarterly stipend to help you refresh your favorite L’ange products and also try new products!
Key Integra Competencies
Action Oriented
Situational Adaptability
Drives Results
Seniority Level Associate
Employment Type Full-time
Job Function Marketing and Sales
Industries Transportation, Logistics, Supply Chain and Storage
#J-18808-Ljbffr
Who We Are Our team of innovators and visionaries is passionate about pushing the envelope and taking bold risks that inspire people to realize their beautiful potential. With our HQ in Dania Beach and our offices in California and Ohio, we’re constantly raising the bar and evolving to create a more diverse and cultivating work environment. We develop our digital platforms and promote industry-leading products across online, mobile, social, and retail markets. Integra Beauty has created L’ange and OFIR two leading consumer goods brands that are paving the way for unlimited brand incubation. Our team is at the forefront of emerging trends and we are looking for like-minded individuals to continue growing our company.
About The Role We’re looking for a highly experienced and results-driven Digital Media Buyer to join our team and manage paid media campaigns for our e-commerce consumer brands, L’ange Hair and OFIR Beauty. The ideal candidate will have a proven track record of scaling e-commerce brands through Meta (Facebook & Instagram), TikTok, Google Ads, YouTube, and other paid social channels. The candidate should excel in full-funnel campaign strategies, analytics, and performance optimization.
Ideal Candidate A passion for using paid media to drive e-commerce success and a proactive, data-driven approach. The candidate should be experienced in managing high-budget campaigns, optimizing for performance, and developing scalable strategies. In‑depth knowledge of the e-commerce CPG space is essential.
Duties and Responsibilities Campaign Development & Execution
Plan and execute paid advertising campaigns across platforms such as Meta, TikTok, Google Ads, YouTube, and others
Develop strategies to maximize ROAS while scaling campaigns for Integra brands
Optimization & Testing
Continuously analyze and optimize ad performance to improve KPIs like ROAS, CPA, and CTR
Perform A/B tests on creatives, audiences, and landing pages to enhance campaign performance
Creative Collaboration
Work closely with creative teams to deliver ad assets (copy, visuals, and videos) tailored to platform best practices and audience preferences
Analytics & Insights
Use tools like Google Analytics, Meta Ads Manager, and TikTok Ads Manager to track performance and report actionable insights to stakeholders
Provide data-driven recommendations for improving overall advertising efforts
Trend Monitoring & Innovation
Stay informed on platform updates, algorithm changes, and new advertising opportunities to maintain competitive campaigns
Analyze industry trends and competitors to identify new strategies
Qualifications
4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands
Strong expertise in Meta, TikTok, Google Ads, and YouTube, with additional experience on other social media platforms being a plus
A demonstrated ability to manage large ad budgets and achieve high ROAS
Proficiency in analytics tools like Google Analytics, Shopify, and ad platform dashboards
Strong understanding of full-funnel advertising strategies for e-commerce and CPG
Experience with brand and creative marketing briefings and collaboration to help develop engaging, high-performing ad assets
Highly analytical and results-oriented
Detail-focused with strong time-management and organizational skills
Adaptable and eager to stay ahead of industry trends and test innovative strategies
Excellent communication skills to present insights and collaborate with cross-functional teams
Preferred Qualifications
Certification in Meta or Google Ads
Familiarity with email marketing, SMS, push notifications, and other complementary channels
Previous experience managing seasonal campaigns and CPG product launches
Benefits
Medical, Dental, Vision, Life Insurance
401k plan
Additional Opt-In Insurances
Work/Life Balance
Vacation + Sick Time Pay
L’ange Hair Product Stipend – a quarterly stipend to help you refresh your favorite L’ange products and also try new products!
Key Integra Competencies
Action Oriented
Situational Adaptability
Drives Results
Seniority Level Associate
Employment Type Full-time
Job Function Marketing and Sales
Industries Transportation, Logistics, Supply Chain and Storage
#J-18808-Ljbffr