KPA
Position Description:
The KPA Events Coordinator will play a pivotal role in managing tradeshows, regional events, and customer conferences to engage with KPA customers and prospects and drive growth in our automotive and adjacent market segments.
This role is responsible for end-to-end event management including creating engaging pre‑promotion event campaigns, preparing and managing event timelines, coordinating logistics, managing vendors, aligning and communicating with sales, managing event staff and reporting on results.
Strong organizational, project‑management, and interpersonal skills are a must as we work together to build KPA’s brand in the market and grow the sales pipeline while delivering exceptional event experiences.
Key Responsibilities
Execute events and tradeshows to generate qualified pipeline and brand awareness
Create and produce comprehensive event campaignsvia email, social media, advertising channels and more
Utilize project management software (ClickUp) to prepare, manage, track and complete event timelines and logistics
Order key components for tradeshow booths from vendors including electricity, internet, lead scanner, booth furniture, shipping etc.
Prepare and manage tradeshow booth staff on booth expectations, logistics and need to know details
Coordinate and manage the printing of collateral to support our tradeshow presence
Evaluate metrics to monitor event campaign performance and sales follow up
Utilize HubSpot, Salesforce and Canva to perform event operations and produce event campaigns
Help calculate event costs and track ROI
Assist the Marketing Team with periodic webinars and additional operational duties, as assigned
Qualifications
Bachelor’s degree in related field such as business or marketing, or equivalent experience
Proven capability to effectively execute events and marketing campaigns/initiatives as needed
Strong project management and organization skills with the ability to multitask and meet deadlines in a fast‑paced environment
Self‑motivated, able to work autonomously and collaborate with remote teams, and is adaptable to changing priorities and competing deadlines
Excellent written and verbal communication skills, with an ability to succinctly communicate complex event logistics to a broad audience
Capacity to measure success in driving engagement and effectively communicating key metrics
Ability to coordinate efforts cross‑functionally to achieve positive end results
Experience using Marketing software including HubSpot, Salesforce, ClickUp, Canva and other tools needed for this position
Success Criteria
Effectively manages assigned trade shows, including backend logistics, shipping, and coordinating with on‑site staff.
Communications skills that are clear and effective in collaborating with internal teams and external stakeholders.
Skilled in project management, CRM, and other marketing technologies.
Strong organizational skills to meet deadlines on time.
Physical Requirements
Working at a computer typing and view a screen - Constantly
Visual Recognition - Constantly
Hearing/Listening - Frequently
Travel - Seldom
Compensation
Annual base salary range between $60-80k
Bonus potential of 10% annually
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The KPA Events Coordinator will play a pivotal role in managing tradeshows, regional events, and customer conferences to engage with KPA customers and prospects and drive growth in our automotive and adjacent market segments.
This role is responsible for end-to-end event management including creating engaging pre‑promotion event campaigns, preparing and managing event timelines, coordinating logistics, managing vendors, aligning and communicating with sales, managing event staff and reporting on results.
Strong organizational, project‑management, and interpersonal skills are a must as we work together to build KPA’s brand in the market and grow the sales pipeline while delivering exceptional event experiences.
Key Responsibilities
Execute events and tradeshows to generate qualified pipeline and brand awareness
Create and produce comprehensive event campaignsvia email, social media, advertising channels and more
Utilize project management software (ClickUp) to prepare, manage, track and complete event timelines and logistics
Order key components for tradeshow booths from vendors including electricity, internet, lead scanner, booth furniture, shipping etc.
Prepare and manage tradeshow booth staff on booth expectations, logistics and need to know details
Coordinate and manage the printing of collateral to support our tradeshow presence
Evaluate metrics to monitor event campaign performance and sales follow up
Utilize HubSpot, Salesforce and Canva to perform event operations and produce event campaigns
Help calculate event costs and track ROI
Assist the Marketing Team with periodic webinars and additional operational duties, as assigned
Qualifications
Bachelor’s degree in related field such as business or marketing, or equivalent experience
Proven capability to effectively execute events and marketing campaigns/initiatives as needed
Strong project management and organization skills with the ability to multitask and meet deadlines in a fast‑paced environment
Self‑motivated, able to work autonomously and collaborate with remote teams, and is adaptable to changing priorities and competing deadlines
Excellent written and verbal communication skills, with an ability to succinctly communicate complex event logistics to a broad audience
Capacity to measure success in driving engagement and effectively communicating key metrics
Ability to coordinate efforts cross‑functionally to achieve positive end results
Experience using Marketing software including HubSpot, Salesforce, ClickUp, Canva and other tools needed for this position
Success Criteria
Effectively manages assigned trade shows, including backend logistics, shipping, and coordinating with on‑site staff.
Communications skills that are clear and effective in collaborating with internal teams and external stakeholders.
Skilled in project management, CRM, and other marketing technologies.
Strong organizational skills to meet deadlines on time.
Physical Requirements
Working at a computer typing and view a screen - Constantly
Visual Recognition - Constantly
Hearing/Listening - Frequently
Travel - Seldom
Compensation
Annual base salary range between $60-80k
Bonus potential of 10% annually
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