Snap Inc.
Product Marketing Manager, 4+ years of experience
Snap Inc., Los Angeles, California, United States, 90079
Snap Inc is a technology company that empowers people to express themselves, live in the moment, and connect with others through its core products: Snapchat, Lens Studio, and Spectacles.
Overview As a Product Marketing Manager on the Revenue Product team, you will help shape the go‑to‑market strategy for Snap’s advertising platform, driving growth for advertisers and ensuring that our products are innovative, efficient, and customer‑centric.
Responsibilities
Support go‑to‑market planning and execution for revenue products such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions.
Gather advertiser feedback and market insights to inform product development.
Contribute to product positioning, messaging, and activation strategies.
Collaborate with cross‑functional teams to support product launches.
Assist with development of internal enablement materials and sales communications.
Monitor GTM performance and assist with post‑launch optimization.
Knowledge, Skills & Abilities
Foundational understanding of digital advertising products and advertiser needs.
Clear and concise communicator with the ability to simplify complex ideas.
Collaborative team player able to support cross‑functional initiatives.
Organized and detail‑oriented with strong project execution skills.
Able to manage competing priorities with minimal oversight.
Minimum Qualifications
BS/BA degree or equivalent experience.
4+ years of experience in product marketing, product strategy, or related digital marketing or advertising roles.
Preferred Qualifications
Experience supporting GTM efforts for advertising or technology products.
Familiarity with advertising measurement tools and ad platforms.
Ability to analyze feedback and data to inform marketing strategy.
Comfortable with data analysis and visualization using tools like Looker or similar platforms.
Benefits Snap Inc provides a comprehensive benefits package that includes paid parental leave, medical coverage, emotional and mental health support programs, and equity opportunities. We are an equal‑opportunity employer and are committed to providing employment opportunities regardless of protected classification. EOE, including disability/vets.
Compensation In the United States, work locations are assigned a pay zone that determines the salary range for the position. Your starting pay will be based on your skills, experience, qualifications, and the market. The base salary range is $142,000‑$214,000 annually for Zone A (CA, WA, NYC), $135,000‑$203,000 for Zone B, and $121,000‑$182,000 for Zone C. This position is eligible for RSU equity.
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Overview As a Product Marketing Manager on the Revenue Product team, you will help shape the go‑to‑market strategy for Snap’s advertising platform, driving growth for advertisers and ensuring that our products are innovative, efficient, and customer‑centric.
Responsibilities
Support go‑to‑market planning and execution for revenue products such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions.
Gather advertiser feedback and market insights to inform product development.
Contribute to product positioning, messaging, and activation strategies.
Collaborate with cross‑functional teams to support product launches.
Assist with development of internal enablement materials and sales communications.
Monitor GTM performance and assist with post‑launch optimization.
Knowledge, Skills & Abilities
Foundational understanding of digital advertising products and advertiser needs.
Clear and concise communicator with the ability to simplify complex ideas.
Collaborative team player able to support cross‑functional initiatives.
Organized and detail‑oriented with strong project execution skills.
Able to manage competing priorities with minimal oversight.
Minimum Qualifications
BS/BA degree or equivalent experience.
4+ years of experience in product marketing, product strategy, or related digital marketing or advertising roles.
Preferred Qualifications
Experience supporting GTM efforts for advertising or technology products.
Familiarity with advertising measurement tools and ad platforms.
Ability to analyze feedback and data to inform marketing strategy.
Comfortable with data analysis and visualization using tools like Looker or similar platforms.
Benefits Snap Inc provides a comprehensive benefits package that includes paid parental leave, medical coverage, emotional and mental health support programs, and equity opportunities. We are an equal‑opportunity employer and are committed to providing employment opportunities regardless of protected classification. EOE, including disability/vets.
Compensation In the United States, work locations are assigned a pay zone that determines the salary range for the position. Your starting pay will be based on your skills, experience, qualifications, and the market. The base salary range is $142,000‑$214,000 annually for Zone A (CA, WA, NYC), $135,000‑$203,000 for Zone B, and $121,000‑$182,000 for Zone C. This position is eligible for RSU equity.
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