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At-Bay

Senior Growth Campaigns Manager

At-Bay, San Francisco, California, United States, 94199

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Company Overview At-Bay is a fast-growth InsurSec company (Insurance x Cybersecurity) on a mission to bring innovative products to the market that help protect small businesses from digital risks. As an InsurSec provider, we uniquely combine insurance with mission‑critical security technologies, threat intelligence, and human expertise to bridge the critical security capability gap that exists among SMBs in the community. We believe InsurSec is an

$80B

market opportunity and are excited to introduce our first Senior Growth Campaigns Manager role to help expand our reach and influence in the business and security community, serving 40,000 customers. Our unique model has positioned us as both a Forbes Fintech 50 and a Fortune Cyber 60.

Role Overview This role is responsible for

building and executing persona‑driven outbound campaigns

that generate qualified leads, strengthen customer trust, and convert interest into revenue. Reporting to the Chief Business Officer, this position will collaborate closely with Sales, Product Marketing, RevOps, and Creative to design scalable programs that blend storytelling with measurable business outcomes. If you thrive on turning insights into action and simplifying complex ideas into compelling narratives, this is the place for you.

How you’ll make an impact

By 3 months:

Gain a deep understanding of our business model.

Launch first outbound campaign from planning through execution and performance measurement.

Define clear audience segments and persona insights to guide messaging and targeting.

Build strong partnerships with Sales, Product Marketing, and RevOps for alignment on campaign goals and reporting.

Audit existing outbound programs to identify quick wins that boost performance and efficiency.

By 6 months:

Take ownership of multiple outbound campaigns end‑to‑end, each tied to measurable pipeline contribution.

Refine messaging and segmentation based on performance data and feedback from Sales.

Launch an account‑based initiative that integrates outbound, partner, and event elements.

Introduce process improvements that streamline campaign execution and reporting.

Deliver regular performance insights to leadership, clearly demonstrating business impact.

What You’ve Already Accomplished

Led successful B2B outbound or growth campaigns that generated qualified pipeline and measurable revenue impact.

Developed persona‑based messaging and tested creative approaches that improved conversion.

Partnered closely with Sales and RevOps to optimize segmentation, targeting, and handoffs.

Used campaign data to surface insights, guide decisions, and improve outcomes.

Worked hands‑on in Salesforce, HubSpot, or similar tools to manage, track, and report campaign performance.

Proven ability to balance strategic planning with hands‑on execution—from concept to measurable results.

Compensation Base pay range:

$150,000‑180,000

per year with an OTE of

$175,000‑210,000 . Base salary is determined by various factors including market data, location, internal equity, domain knowledge, experience, and skills.

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Marketing and Sales

Industries Insurance

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