Orca Pacific: A Monks Company
Group Director, Programmatic & Media (Remote)
Orca Pacific: A Monks Company, Seattle, Washington, us, 98127
Group Director, Programmatic & Media (Remote)
We are seeking an experienced leader to oversee the Programmatic & Media team. As Group Director, you will set strategy, drive growth, and ensure execution excellence across programmatic and direct media campaigns.
About the Role Lead the Programmatic media team (P&M), develop and execute media plans spanning programmatic and direct channels. Own staffing allocation, internal processes, finance, revenue documentation, and coordinate with AdOps, Analytics, and Tech teams. Drive strategic vision for growth and innovation.
Responsibilities
Set overall Programmatic & Direct media strategy to drive client business outcomes, retention, cross‑sell revenue growth, and net new business opportunities.
Act as a sponsor and point of escalation for key accounts running programmatic media.
Implement internal processes to improve workflow and efficiency across the P&M team and other internal groups.
Manage team bandwidth, resource planning, and account allocations.
Provide subject‑matter expertise on executing programmatic and direct media campaigns across different platforms and publishers.
Participate in thought leadership and act as a Subject Matter Expert for internal and external opportunities (e.g., speaking engagements).
Drive the overall vision for the team and support any shifts in go‑to‑market strategy as the industry evolves.
About You The essentials:
10+ years of experience in media planning and programmatic display, native, video, CTV, and audio.
5+ years of direct people‑management experience, managing a team of at least 10 people.
Experience working with at least two of the following DSPs: DV360, The Trade Desk, Amazon DSP, StackAdapt, and knowledge of when to use each.
Experience presenting programmatic and/or direct media performance and strategy to senior leadership.
Very high attention to detail and ability to synthesize large amounts of data into actionable information.
A general understanding of Search and Social digital media tactics and how they interact with programmatic media.
Solid grasp of the leading DSPs in the market and a clear recommendation for when to implement PMP and PG in media plans.
Understanding of analytic platforms such as Google Analytics and advanced measurement such as MTA and MMM.>
Not a Must, But a Plus
Hands‑on experience in Google Tag Manager & DoubleClick Campaign Manager.
Experience leading cross‑channel performance marketing efforts, or specifically leading accounts running Search & Social efforts alongside Programmatic & Media.
Familiarity with advanced measurement tools such as Measured, LiftLab, Haus.
Benefits
Excellent full‑coverage medical, dental, and vision insurance with employer‑paid HRA.
Generous PTO and 15 company‑wide holidays.
401(k) with company contribution.
Paid parental leave.
Work‑life balance with an emphasis on personal well‑being.
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network.
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more.
Authentic commitment to DEI efforts and sustainable growth.
Salary Range: $160,000—$185,000 USD
This role is subject to our Return to Office (RTO) policy. If you reside within commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week, in accordance with the company’s then‑current RTO policy.
Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. The salary offered to the selected candidate will be determined based on job‑related factors, but not based on a candidate’s sex or any other protected status.
We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants from all backgrounds.
#J-18808-Ljbffr
About the Role Lead the Programmatic media team (P&M), develop and execute media plans spanning programmatic and direct channels. Own staffing allocation, internal processes, finance, revenue documentation, and coordinate with AdOps, Analytics, and Tech teams. Drive strategic vision for growth and innovation.
Responsibilities
Set overall Programmatic & Direct media strategy to drive client business outcomes, retention, cross‑sell revenue growth, and net new business opportunities.
Act as a sponsor and point of escalation for key accounts running programmatic media.
Implement internal processes to improve workflow and efficiency across the P&M team and other internal groups.
Manage team bandwidth, resource planning, and account allocations.
Provide subject‑matter expertise on executing programmatic and direct media campaigns across different platforms and publishers.
Participate in thought leadership and act as a Subject Matter Expert for internal and external opportunities (e.g., speaking engagements).
Drive the overall vision for the team and support any shifts in go‑to‑market strategy as the industry evolves.
About You The essentials:
10+ years of experience in media planning and programmatic display, native, video, CTV, and audio.
5+ years of direct people‑management experience, managing a team of at least 10 people.
Experience working with at least two of the following DSPs: DV360, The Trade Desk, Amazon DSP, StackAdapt, and knowledge of when to use each.
Experience presenting programmatic and/or direct media performance and strategy to senior leadership.
Very high attention to detail and ability to synthesize large amounts of data into actionable information.
A general understanding of Search and Social digital media tactics and how they interact with programmatic media.
Solid grasp of the leading DSPs in the market and a clear recommendation for when to implement PMP and PG in media plans.
Understanding of analytic platforms such as Google Analytics and advanced measurement such as MTA and MMM.>
Not a Must, But a Plus
Hands‑on experience in Google Tag Manager & DoubleClick Campaign Manager.
Experience leading cross‑channel performance marketing efforts, or specifically leading accounts running Search & Social efforts alongside Programmatic & Media.
Familiarity with advanced measurement tools such as Measured, LiftLab, Haus.
Benefits
Excellent full‑coverage medical, dental, and vision insurance with employer‑paid HRA.
Generous PTO and 15 company‑wide holidays.
401(k) with company contribution.
Paid parental leave.
Work‑life balance with an emphasis on personal well‑being.
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network.
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more.
Authentic commitment to DEI efforts and sustainable growth.
Salary Range: $160,000—$185,000 USD
This role is subject to our Return to Office (RTO) policy. If you reside within commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week, in accordance with the company’s then‑current RTO policy.
Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. The salary offered to the selected candidate will be determined based on job‑related factors, but not based on a candidate’s sex or any other protected status.
We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants from all backgrounds.
#J-18808-Ljbffr