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BM Digital

Head of Partnerships

BM Digital, New York, New York, us, 10261

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About Us BM Digital is a tech‑enabled growth firm helping leading brands scale profitably and predictably. We combine full‑service performance marketing with proprietary tech, including:

A creator marketplace managing over 80,000 influencer partnerships monthly

An AI‑powered platform to streamline discovery, outreach, and whitelisting

Proven playbooks in influencer marketing, paid media, performance creative, and CRO

We’re trusted by 100+ high‑growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $300M in annual media spend and drives meaningful bottom‑line impact for our partners.

BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A‑players.

To accelerate our next phase of growth, we’re hiring a Head of Partnerships to build and own a scalable ecosystem of revenue‑producing relationships.

Role Overview The Head of Partnerships is responsible for creating, growing, and managing a high‑impact partner ecosystem that brings qualified e‑commerce leads into the pipeline and builds long‑term, mutually beneficial revenue opportunities. This leader will establish partnerships with agencies, platforms, technology providers, influencers, affiliate networks, consultants, and brands serving a similar ICP.

This is a senior, externally‑facing role ideal for someone who thrives at:

building strategic alliances

identifying shared ICP opportunities

negotiating commercial deals

driving co‑marketing & co‑selling motions

turning relationships into repeatable pipeline

Your success will be measured by pipeline generated, partner‑sourced revenue, and partnership retention.

Key Responsibilities Partnership Acquisition & Strategy

Build and own the end‑to‑end partnership strategy aligned with revenue targets

Identify high‑value partners (agencies, consultants, tech platforms, publishers, influencer networks, VC/accelerators, communities) with congruent ICPs

Evaluate fit, business case, integration opportunity, and revenue potential

Partner Relationship Management

Develop commercial agreements including referral terms, rev‑share, co‑marketing commitments, and joint service offerings

Maintain strong relationships with C‑level and VP‑level partner contacts

Run quarterly business reviews to strengthen performance and accountability

Pipeline & Revenue Impact

Drive a consistent stream of qualified e‑commerce leads through partner channels

Manage a partner pipeline dashboard (HubSpot preferred) with forecasting and attribution

Collaborate closely with Sales to route, qualify, and accelerate partner leads to close

Track partner‑sourced ARR/MRR and contribution to revenue goals

Co‑Marketing & Co‑Selling

Lead the creation of co‑branded content, events, webinars, case studies, and playbooks

Partner with Marketing to launch thought leadership with partner brands

Develop a scalable “partner enablement” toolkit to help partners refer opportunities effectively

Internal Collaboration

Work with Sales, Marketing, RevOps, and Client Services to ensure seamless partner integration

Provide Sales with partner‑specific value props, training, and deal support

Partner with leadership to define category expansion opportunities and ecosystem growth

Ideal Candidate Profile Experience

5–10+ years in Partnerships, Business Development, Channel Sales, or Strategic Alliances

Proven track record building partnerships in:

e‑commerce

D2C

paid social / performance marketing

influencer marketing

affiliate/CPA ecosystems

tech platforms supporting e‑commerce brands

Experience with growth‑stage or agency environments preferred

Skills & Strengths

Strong network in D2C/e‑commerce (marketers, founders, agency owners, tech partners)

Ability to develop commercial structures and negotiate win‑win agreements

Excellent communicator capable of leading C‑suite partnership conversations

Pipeline‑oriented mindset with an obsession for measurable revenue impact

Highly entrepreneurial, scrappy, and able to build while executing

Success Metrics

Partner‑influenced pipeline (monthly + quarterly)

Partner‑sourced closed‑won MRR

Partner onboarding, activation, and retention

Number and quality of strategic partner relationships

Co‑marketing output and lead flow

Internal adoption of partner programs

Compensation

Total compensation: $450,000+ per year (base + performance bonuses + equity)

Performance‑based bonus tied to partner‑sourced revenue

Why Join Us

High‑growth environment with the autonomy to build and scale a partner ecosystem from the ground up

Direct access to the leadership team and influence over GTM strategy

Opportunity to shape category positioning and ecosystem influence

Work with exciting and fast‑scaling brands across e‑commerce and consumer categories

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Business Development and Sales

Industries Internet Publishing

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