Private Home Care
Home Care Liaison (Business Development/Sales)
Private Home Care, New York, New York, United States
Position Overview
The Home Care Liaison role is a dual-position that balances care management and marketing/community outreach. This role is designed to be approximately 50/50, with daily priorities shifting based on client needs, caregiver support, and business development opportunities. The expectation is to manage both responsibilities in harmony, ensuring clients receive the highest quality of care while also helping the company grow through strong referral relationships.
Responsibilities
Care Management ·
Conduct home visits, assessment, reassessments, activities, and state-required client reviews. ·
Perform supervisory visits for caregivers. ·
Address and resolve client issues in a timely manner. ·
Collaborate with colleagues and leverage team expertise to advise clients on complex care needs. ·
Support transitions when higher levels of care are required, while prioritizing keeping clients safely in their homes as long as possible.
Marketing & Community Outreach ·
Represent Private Home Care (private pay services) in the community. ·
Build and maintain referral relationships with hospitals, rehabilitation centers, VA organizations, estate attorneys, geriatric care managers, senior centers, and other partners. ·
Distribute company materials and actively promote services to strengthen brand recognition. ·
Target outreach efforts based on service lines, ensuring clients are connected to the right program (private pay vs. VA/Medicaid).
Additional Responsibilities ·
Support other functions of the organization as needed. ·
Assist with miscellaneous tasks that enhance the client experience and strengthen operations. ·
Uphold the company’s mission to provide quality in-home care and customer service by creating strong, lasting matches between clients and caregivers.
Expectations ·
Demonstrate professionalism, compassion, and integrity in all client and community interactions. ·
Balance time effectively between care management and marketing duties. ·
Collaborate with the broader team to ensure clients and referral sources receive consistent, high-quality support. ·
Represent the organization in a manner that builds trust and long-term relationships.
Core Values
·
Compassion – Caring for clients and families with empathy and dignity. ·
Integrity – Acting with honesty, transparency, and accountability. ·
Excellence – Striving for the highest standards in care and service. ·
Collaboration – Working together as a team with clients, caregivers, and community partners. ·
Innovation – Continuously improving care practices and outreach strategies.
What Sets Us Apart
·
Truly Personalized Care – Matching clients with caregivers who align with their unique needs, personalities, and preferences. ·
Comprehensive Service Lines – Offering private pay services through PHC. ·
Unmatched Availability – Our team is available 24/7 to support clients, families, and caregivers. ·
Strong Community Relationships – Building trusted partnerships with healthcare providers, attorneys, and community leaders. ·
Commitment to Client Independence – Helping individuals stay safely and comfortably in their homes as long as possible.
The Home Care Liaison role is a dual-position that balances care management and marketing/community outreach. This role is designed to be approximately 50/50, with daily priorities shifting based on client needs, caregiver support, and business development opportunities. The expectation is to manage both responsibilities in harmony, ensuring clients receive the highest quality of care while also helping the company grow through strong referral relationships.
Responsibilities
Care Management ·
Conduct home visits, assessment, reassessments, activities, and state-required client reviews. ·
Perform supervisory visits for caregivers. ·
Address and resolve client issues in a timely manner. ·
Collaborate with colleagues and leverage team expertise to advise clients on complex care needs. ·
Support transitions when higher levels of care are required, while prioritizing keeping clients safely in their homes as long as possible.
Marketing & Community Outreach ·
Represent Private Home Care (private pay services) in the community. ·
Build and maintain referral relationships with hospitals, rehabilitation centers, VA organizations, estate attorneys, geriatric care managers, senior centers, and other partners. ·
Distribute company materials and actively promote services to strengthen brand recognition. ·
Target outreach efforts based on service lines, ensuring clients are connected to the right program (private pay vs. VA/Medicaid).
Additional Responsibilities ·
Support other functions of the organization as needed. ·
Assist with miscellaneous tasks that enhance the client experience and strengthen operations. ·
Uphold the company’s mission to provide quality in-home care and customer service by creating strong, lasting matches between clients and caregivers.
Expectations ·
Demonstrate professionalism, compassion, and integrity in all client and community interactions. ·
Balance time effectively between care management and marketing duties. ·
Collaborate with the broader team to ensure clients and referral sources receive consistent, high-quality support. ·
Represent the organization in a manner that builds trust and long-term relationships.
Core Values
·
Compassion – Caring for clients and families with empathy and dignity. ·
Integrity – Acting with honesty, transparency, and accountability. ·
Excellence – Striving for the highest standards in care and service. ·
Collaboration – Working together as a team with clients, caregivers, and community partners. ·
Innovation – Continuously improving care practices and outreach strategies.
What Sets Us Apart
·
Truly Personalized Care – Matching clients with caregivers who align with their unique needs, personalities, and preferences. ·
Comprehensive Service Lines – Offering private pay services through PHC. ·
Unmatched Availability – Our team is available 24/7 to support clients, families, and caregivers. ·
Strong Community Relationships – Building trusted partnerships with healthcare providers, attorneys, and community leaders. ·
Commitment to Client Independence – Helping individuals stay safely and comfortably in their homes as long as possible.