Snorkel AI
Instructional Designer, Enablement
Snorkel AI, San Francisco, California, United States, 94199
About Snorkel
At Snorkel, we believe meaningful AI doesn’t start with the model, it starts with the data. We’re on a mission to help enterprises transform expert knowledge into specialized AI at scale. Since our beginnings as a research project in the Stanford AI Lab in 2015, we’ve evolved through the generative‑AI breakthroughs of today, always keeping a focus on the data that powers differentiation, high performance, and production‑ready systems. We work with some of the world’s largest organizations to empower scientists, engineers, financial experts, product creators, journalists, and more to build custom AI with their data faster than ever before.
The Opportunity We’re seeking an Instructional Designer to create engaging, scalable training content for both our internal teams and external Expert Contributor (EC) network. You’ll build foundational learning materials that enable GTM, Delivery, and EC communities to excel in their roles. This is a hands‑on role focused on content creation, course development, and producing didactic materials that drive knowledge retention and performance.
Responsibilities
Develop comprehensive curricula and role‑based training programs for Snorkel’s GTM, Delivery, Product Operations teams and our Expert Contributor network.
Design and produce modular, self‑paced multimedia content, including videos, screencasts, animations, and interactive learning modules, alongside practical job aids.
Create realistic case studies and simulations from customer engagements, and write clear, concise instructional copy to support competency acquisition across teams.
Storyboard learning experiences and strategically organize content for maximum discoverability and accessibility.
Establish a systematic process for gathering feedback, analyzing usage data, and regularly updating training materials for continuous improvement and relevance.
Required Skills
5+ years of professional instructional design experience with a portfolio demonstrating diverse content and a track record of measurable outcomes, preferably in tech/SaaS environments.
Ability to think long‑term (strategic vision) while delivering short‑term value (MVP mindset).
Strong grasp of adult learning principles, cognitive load theory, and various instructional design models (ADDIE, SAM, Backward Design), coupled with proficiency in task analysis and breaking down complex information.
Expertise in designing for both declarative knowledge and procedural skill development, writing measurable learning objectives, creating clear and concise instructional content, and translating technical jargon.
Skilled in scripting video narration, storyboarding, using e‑learning authoring tools (Articulate Storyline, Rise 360), designing visually clean presentations, and creating engaging, interactive learning experiences, including microlearning.
Ability to conduct needs assessments, analyze learning data, diagnose performance gaps, determine appropriate training solutions, and understand optimal modality usage.
Strong project management skills, including scoping, estimating, meeting deadlines, managing multiple projects, and maintaining organized content.
Bonus Skills
Knowledge of AI/ML concepts or ability to rapidly learn technical domains.
Basic graphic design capabilities for creating diagrams, process flows, and visual aids.
Understanding of SCORM, xAPI, or other e‑learning technical standards.
Pay Transparency Notice The salary range for this position based in tier‑1 locations such as San Francisco Bay Area, New York, and Seattle is $130,000–$200,000. All offers include equity compensation in the form of employee stock options.
Be Your Best at Snorkel Joining Snorkel AI means becoming part of a company that has market‑proven solutions, robust funding, and is scaling rapidly—offering a unique combination of stability and the excitement of high growth. As a member of our team, you’ll have meaningful opportunities to shape priorities and initiatives, influence key strategic decisions, and directly impact our ongoing success. Whether you’re looking to deepen your technical expertise, explore leadership opportunities, or learn new skills across multiple functions, you’re fully supported in building your career in an environment designed for growth, learning, and shared success.
Snorkel AI is proud to be an Equal Employment Opportunity employer and is committed to building a team that represents a variety of backgrounds, perspectives, and skills. Snorkel AI embraces diversity and provides equal employment opportunities to all employees and applicants for employment. Snorkel AI prohibits discrimination harassment of any type on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local law. All employment is decided on the basis of qualifications, performance, merit, and business need. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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The Opportunity We’re seeking an Instructional Designer to create engaging, scalable training content for both our internal teams and external Expert Contributor (EC) network. You’ll build foundational learning materials that enable GTM, Delivery, and EC communities to excel in their roles. This is a hands‑on role focused on content creation, course development, and producing didactic materials that drive knowledge retention and performance.
Responsibilities
Develop comprehensive curricula and role‑based training programs for Snorkel’s GTM, Delivery, Product Operations teams and our Expert Contributor network.
Design and produce modular, self‑paced multimedia content, including videos, screencasts, animations, and interactive learning modules, alongside practical job aids.
Create realistic case studies and simulations from customer engagements, and write clear, concise instructional copy to support competency acquisition across teams.
Storyboard learning experiences and strategically organize content for maximum discoverability and accessibility.
Establish a systematic process for gathering feedback, analyzing usage data, and regularly updating training materials for continuous improvement and relevance.
Required Skills
5+ years of professional instructional design experience with a portfolio demonstrating diverse content and a track record of measurable outcomes, preferably in tech/SaaS environments.
Ability to think long‑term (strategic vision) while delivering short‑term value (MVP mindset).
Strong grasp of adult learning principles, cognitive load theory, and various instructional design models (ADDIE, SAM, Backward Design), coupled with proficiency in task analysis and breaking down complex information.
Expertise in designing for both declarative knowledge and procedural skill development, writing measurable learning objectives, creating clear and concise instructional content, and translating technical jargon.
Skilled in scripting video narration, storyboarding, using e‑learning authoring tools (Articulate Storyline, Rise 360), designing visually clean presentations, and creating engaging, interactive learning experiences, including microlearning.
Ability to conduct needs assessments, analyze learning data, diagnose performance gaps, determine appropriate training solutions, and understand optimal modality usage.
Strong project management skills, including scoping, estimating, meeting deadlines, managing multiple projects, and maintaining organized content.
Bonus Skills
Knowledge of AI/ML concepts or ability to rapidly learn technical domains.
Basic graphic design capabilities for creating diagrams, process flows, and visual aids.
Understanding of SCORM, xAPI, or other e‑learning technical standards.
Pay Transparency Notice The salary range for this position based in tier‑1 locations such as San Francisco Bay Area, New York, and Seattle is $130,000–$200,000. All offers include equity compensation in the form of employee stock options.
Be Your Best at Snorkel Joining Snorkel AI means becoming part of a company that has market‑proven solutions, robust funding, and is scaling rapidly—offering a unique combination of stability and the excitement of high growth. As a member of our team, you’ll have meaningful opportunities to shape priorities and initiatives, influence key strategic decisions, and directly impact our ongoing success. Whether you’re looking to deepen your technical expertise, explore leadership opportunities, or learn new skills across multiple functions, you’re fully supported in building your career in an environment designed for growth, learning, and shared success.
Snorkel AI is proud to be an Equal Employment Opportunity employer and is committed to building a team that represents a variety of backgrounds, perspectives, and skills. Snorkel AI embraces diversity and provides equal employment opportunities to all employees and applicants for employment. Snorkel AI prohibits discrimination harassment of any type on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local law. All employment is decided on the basis of qualifications, performance, merit, and business need. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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