Accenture
Adobe Platform Functional Lead / Product Lead
Accenture, San Diego, California, United States, 92189
Accenture Song – Adobe Experience Cloud Functional Lead
We accelerate growth and value for clients through design, technology, and experience, driving digital transformation at the speed of life.
You are: A cross‑platform Adobe expert and functional strategist who thrives at the intersection of marketing, technology, and experience design. You bring deep knowledge of Adobe Experience Cloud and translate business needs into scalable, integrated solutions.
Responsibilities
Lead functional design and delivery of Adobe Experience Cloud solutions: AEM, Real‑Time CDP, Target, Campaign, Analytics, Workfront.
Translate business goals into platform capabilities, roadmaps, and user stories; own product backlogs and prioritize features.
Guide discovery workshops, define functional requirements, and oversee agile delivery teams.
Drive platform governance, onboarding of new brands/sites, and integration with CRM, CDP, DAM, and analytics systems.
Provide functional oversight for content authoring, personalization, campaign execution, and data activation.
Champion content supply‑chain transformation using Workfront and AEM Assets.
Evangelize Adobe best practices and innovation: GenAI, real‑time personalization, predictive segmentation.
Support change management, training, and stakeholder engagement across global teams.
Qualifications
Minimum 7 years of experience in marketing technology and operations.
Minimum 3 years of hands‑on experience with Adobe Experience Cloud platforms (AEM, RT‑CDP, Campaign, Target, Workfront).
Minimum 2 years experience leading functional delivery and product ownership in agile environments.
Bonus Points
Adobe certifications (AEM Business Practitioner, Adobe Campaign, RT‑CDP, Workfront).
Experience with GenAI tools for content generation and personalization.
Knowledge of data modeling, API integrations, and cloud platforms (Azure, AWS).
Led multi‑brand, multi‑region digital transformation programs.
MBA or advanced degree in marketing, technology, or business.
Strong understanding of digital marketing workflows, content lifecycle, and customer journey orchestration.
Bachelor’s degree or equivalent (minimum 12 years of relevant work experience).
Compensation Accenture provides a reasonable range of compensation for roles that may be hired at the level of this position. There is no fixed deadline to apply.
Equal Employment Opportunity Statement Accenture is an Equal Employment Opportunity and affirmative action employer of veterans and individuals with disabilities. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship or any other basis protected by federal, state, or local law.
For details, view a copy of the Accenture Equal Employment Opportunity Statement (link).
#J-18808-Ljbffr
You are: A cross‑platform Adobe expert and functional strategist who thrives at the intersection of marketing, technology, and experience design. You bring deep knowledge of Adobe Experience Cloud and translate business needs into scalable, integrated solutions.
Responsibilities
Lead functional design and delivery of Adobe Experience Cloud solutions: AEM, Real‑Time CDP, Target, Campaign, Analytics, Workfront.
Translate business goals into platform capabilities, roadmaps, and user stories; own product backlogs and prioritize features.
Guide discovery workshops, define functional requirements, and oversee agile delivery teams.
Drive platform governance, onboarding of new brands/sites, and integration with CRM, CDP, DAM, and analytics systems.
Provide functional oversight for content authoring, personalization, campaign execution, and data activation.
Champion content supply‑chain transformation using Workfront and AEM Assets.
Evangelize Adobe best practices and innovation: GenAI, real‑time personalization, predictive segmentation.
Support change management, training, and stakeholder engagement across global teams.
Qualifications
Minimum 7 years of experience in marketing technology and operations.
Minimum 3 years of hands‑on experience with Adobe Experience Cloud platforms (AEM, RT‑CDP, Campaign, Target, Workfront).
Minimum 2 years experience leading functional delivery and product ownership in agile environments.
Bonus Points
Adobe certifications (AEM Business Practitioner, Adobe Campaign, RT‑CDP, Workfront).
Experience with GenAI tools for content generation and personalization.
Knowledge of data modeling, API integrations, and cloud platforms (Azure, AWS).
Led multi‑brand, multi‑region digital transformation programs.
MBA or advanced degree in marketing, technology, or business.
Strong understanding of digital marketing workflows, content lifecycle, and customer journey orchestration.
Bachelor’s degree or equivalent (minimum 12 years of relevant work experience).
Compensation Accenture provides a reasonable range of compensation for roles that may be hired at the level of this position. There is no fixed deadline to apply.
Equal Employment Opportunity Statement Accenture is an Equal Employment Opportunity and affirmative action employer of veterans and individuals with disabilities. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship or any other basis protected by federal, state, or local law.
For details, view a copy of the Accenture Equal Employment Opportunity Statement (link).
#J-18808-Ljbffr