Russell Tobin
This range is provided by Russell Tobin. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $120,000.00/yr - $165,000.00/yr
Location:
Los Angeles, CA (Hybrid Schedule:
Tuesday, Wednesday, Thursday
in office)
Department:
Creative Team
Reports To:
SVP, Creative
Role Overview Our client, a prominent leader in the
media and entertainment industry , is seeking a visionary
Creative Director, Social Media
to define and lead the creative strategy and execution of their brand presence across all social platforms.
This role requires a passionate leader who thrives at the intersection of
storytelling, pop culture, and digital innovation . You will be responsible for overseeing a small internal team and external creative agencies, spearheading the development of
thumb‑stopping, platform‑native content
that captivates audiences, drives engagement, and elevates the brand's aesthetic across key priorities. The ideal candidate must be a
hands‑on creator
who can ideate, shoot, and edit content quickly.
Key Responsibilities
Vision & Strategy:
Lead the creative development and personally contribute to innovative social media campaigns that align with brand goals.
Team & Agency Management:
Oversee a small internal team and serve as the primary liaison with external creative agencies, providing clear direction and mentorship to ensure high‑quality, on‑brand output.
Content Production:
Direct and contribute to the creation of original content, including video, motion graphics, memes, and interactive formats tailored for platforms like
TikTok, Instagram, Facebook, Pinterest, YouTube, X, and Reddit .
Trendspotting:
Stay ahead of emerging trends, platform updates, and audience behaviors to inform ideation and creative execution.
Agile Content Creation:
Develop and execute content quickly, including shooting, editing, and posting directly from mobile devices when necessary ("create on the fly").
Performance Optimization:
Integrate performance data to evaluate campaign success and iterate on creative strategies for continuous improvement in engagement and reach.
On‑Set Presence:
Attend film shoots, red carpets, premieres, fan events, and other key events to capture compelling behind‑the‑scenes and live social coverage (estimated 40% travel).
Stakeholder Communication:
Effectively present and communicate creative ideas, and diplomatically manage and implement feedback from stakeholders and leadership.
Project Management:
Oversee timelines, deliverables, and communication across internal teams and external partners, demonstrating strong project management skills and production efficiency.
Qualifications Experience & Expertise
8+ years of experience
in creative direction, content creation, and leading/inspiring Social teams, with a strong focus on digital content.
Proven success
creating high‑performing social content within the
entertainment/media industry .
Deep understanding
of platform‑specific best practices, audience behaviors, and the technical requirements for content on key platforms (e.g., TikTok, Instagram, X).
Proficiency
in using
Adobe Creative Suite
(e.g., Premiere Pro, Photoshop) along with industry knowledge of
mobile content capture
and native social media editing tools.
Must provide a
strong portfolio/case study
showcasing innovative, high‑performing social content.
Leadership & Soft Skills
Exceptional
leadership, communication, and diplomatic skills
for managing teams, talent, and stakeholders in fast‑paced, unpredictable environments.
Proven track record of success in
developing, mentoring, and managing
creative teams.
Ability to grasp the client's
brand aesthetic
and creative execution style quickly and effectively.
Comfortable working both independently and in a collaborative, cross‑functional team environment, balancing multiple projects and meeting tight deadlines with a " can‑do
attitude."
Preferred Characteristics
Familiarity with
paid media, performance marketing, and paid social metrics.
Experience or background in
motion design or AR filters.
Understanding of
community management
and fan engagement strategies.
Deep competitive knowledge of how entertainment brands drive
viral buzz and engagement.
Comfortable working with and directing
on‑screen talent.
Seniority level
Director
Employment type
Full‑time
Job function
Art/Creative and Marketing
Industries
Staffing and Recruiting, Broadcast Media Production and Distribution
Benefits
Medical insurance
Vision insurance
401(k)
#J-18808-Ljbffr
Base pay range $120,000.00/yr - $165,000.00/yr
Location:
Los Angeles, CA (Hybrid Schedule:
Tuesday, Wednesday, Thursday
in office)
Department:
Creative Team
Reports To:
SVP, Creative
Role Overview Our client, a prominent leader in the
media and entertainment industry , is seeking a visionary
Creative Director, Social Media
to define and lead the creative strategy and execution of their brand presence across all social platforms.
This role requires a passionate leader who thrives at the intersection of
storytelling, pop culture, and digital innovation . You will be responsible for overseeing a small internal team and external creative agencies, spearheading the development of
thumb‑stopping, platform‑native content
that captivates audiences, drives engagement, and elevates the brand's aesthetic across key priorities. The ideal candidate must be a
hands‑on creator
who can ideate, shoot, and edit content quickly.
Key Responsibilities
Vision & Strategy:
Lead the creative development and personally contribute to innovative social media campaigns that align with brand goals.
Team & Agency Management:
Oversee a small internal team and serve as the primary liaison with external creative agencies, providing clear direction and mentorship to ensure high‑quality, on‑brand output.
Content Production:
Direct and contribute to the creation of original content, including video, motion graphics, memes, and interactive formats tailored for platforms like
TikTok, Instagram, Facebook, Pinterest, YouTube, X, and Reddit .
Trendspotting:
Stay ahead of emerging trends, platform updates, and audience behaviors to inform ideation and creative execution.
Agile Content Creation:
Develop and execute content quickly, including shooting, editing, and posting directly from mobile devices when necessary ("create on the fly").
Performance Optimization:
Integrate performance data to evaluate campaign success and iterate on creative strategies for continuous improvement in engagement and reach.
On‑Set Presence:
Attend film shoots, red carpets, premieres, fan events, and other key events to capture compelling behind‑the‑scenes and live social coverage (estimated 40% travel).
Stakeholder Communication:
Effectively present and communicate creative ideas, and diplomatically manage and implement feedback from stakeholders and leadership.
Project Management:
Oversee timelines, deliverables, and communication across internal teams and external partners, demonstrating strong project management skills and production efficiency.
Qualifications Experience & Expertise
8+ years of experience
in creative direction, content creation, and leading/inspiring Social teams, with a strong focus on digital content.
Proven success
creating high‑performing social content within the
entertainment/media industry .
Deep understanding
of platform‑specific best practices, audience behaviors, and the technical requirements for content on key platforms (e.g., TikTok, Instagram, X).
Proficiency
in using
Adobe Creative Suite
(e.g., Premiere Pro, Photoshop) along with industry knowledge of
mobile content capture
and native social media editing tools.
Must provide a
strong portfolio/case study
showcasing innovative, high‑performing social content.
Leadership & Soft Skills
Exceptional
leadership, communication, and diplomatic skills
for managing teams, talent, and stakeholders in fast‑paced, unpredictable environments.
Proven track record of success in
developing, mentoring, and managing
creative teams.
Ability to grasp the client's
brand aesthetic
and creative execution style quickly and effectively.
Comfortable working both independently and in a collaborative, cross‑functional team environment, balancing multiple projects and meeting tight deadlines with a " can‑do
attitude."
Preferred Characteristics
Familiarity with
paid media, performance marketing, and paid social metrics.
Experience or background in
motion design or AR filters.
Understanding of
community management
and fan engagement strategies.
Deep competitive knowledge of how entertainment brands drive
viral buzz and engagement.
Comfortable working with and directing
on‑screen talent.
Seniority level
Director
Employment type
Full‑time
Job function
Art/Creative and Marketing
Industries
Staffing and Recruiting, Broadcast Media Production and Distribution
Benefits
Medical insurance
Vision insurance
401(k)
#J-18808-Ljbffr