Abe
Paid Social Strategist (Remote US) - Future Opening
Abe, Charleston, South Carolina, United States, 29408
Paid Social Strategist (Remote US)
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a motivated team? Then you may be the Senior Social Media Strategist of our dreams! Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta, and more to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you.
We have experienced significant growth over the last few years and have stayed true to our culture – the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! This role reports to the Associate Director and is a crucial part of the social media team. It represents a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
The Paid Social Strategist (Internal Title:
Account Strategist, LinkedIn Advertising ) works directly with our mid‑market and enterprise clients, leading communication of results, creating custom strategies, and executing paid media deliverables. In this role, you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.
Roles & Responsibilities
Oversee and lead a collection of social media accounts.
Serve as direct support to client contacts.
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvement opportunities.
Build quarterly strategies for clients.
Create, maintain, and optimize budgets for paid media campaigns.
Deeply understand client positioning and unique value propositions.
Confirm lead routing is accurate within a CRM.
Maintain personal productivity and utilization.
Work directly with the Associate Director to ensure internal and client goals are achieved.
Understand the value of programmatic campaigns.
Drive cross‑sells, upsells, and referrals via client relationships and professional networks.
Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI.
What You Offer
2+ years experience at a performance/digital marketing agency, supporting B2B clients.
Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads.
Understanding of different ad units within LinkedIn (conversations, documents, CTV, etc.).
Proficiency in LinkedIn Campaign Manager, Zoominfo, 6Sense, and other tools.
Strong understanding of paid principles—including keyword research, ad copywriting, bid management, and campaign optimization.
Ability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics platforms to make data‑driven decisions and optimize performance.
Ability to drive results and measure via OCT.
Experience with audience segmentation by tier, job title, etc.
Proven success with mid‑market or enterprise accounts.
Ability to translate and articulate strategy and tell stories with data.
Competitive, curious, and a true problem solver.
Passion for industry trends, always looking for opportunities to grow and share.
Ability to organize, prioritize, and manage multiple projects simultaneously.
Quality‑obsessed and integrity‑driven.
Travel to visit clients approximately once per year or as needed.
What Success Looks Like
Encompass core values through every interaction—internally and externally.
Effectively manage approximately five mid‑tier and enterprise accounts.
Meet and exceed department‑level KPIs, such as client growth and goal attainment. Core KPIs include client NSMs and satisfaction scores.
Build client trust and relationships that drive consistent renewals.
Cross‑sell services aligned with client goals and objectives.
Clearly communicate results to client point of contact and executives.
Make exceptional strategic decisions for account direction.
Benefits
Living wage in the U.S. Annual base salary range: $70,000–$80,000 USD.
Medical, dental, vision plans; disability and life insurance for you and your family. 100% employer‑paid for you, 50% employer contribution for dependents.
Benefits to Support the Whole Person: Mental: Access to certified therapists through Spring Health, Headspace membership.
Physical: Therapy via Omada, fertility support, virtual workouts, One Medical membership.
Time Off: Unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (closed Dec 24 – Jan 1), paid parental leave.
Financial: 401(k) & Roth 401(k) with 3% company match.
Bonus: Annual bonus based on tenure, scales over time.
Work Environment Requirements As a remote‑first company, you can work from anywhere in the U.S., with the option to visit our state‑of‑the‑art offices in Irvine, California. For selected positions, we accommodate global opportunities where we have established businesses—including Canada, the UK, and Australia—provided you have current work authorization and reside in that country. This role is fully virtual; collaboration occurs via Zoom and Slack. You must have reliable internet and a professional background. You may need to remain stationary for extended periods and interpret written and verbal communication.
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Salary Range USD $70,000–$80,000 per year (remote US)
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We have experienced significant growth over the last few years and have stayed true to our culture – the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! This role reports to the Associate Director and is a crucial part of the social media team. It represents a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
The Paid Social Strategist (Internal Title:
Account Strategist, LinkedIn Advertising ) works directly with our mid‑market and enterprise clients, leading communication of results, creating custom strategies, and executing paid media deliverables. In this role, you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.
Roles & Responsibilities
Oversee and lead a collection of social media accounts.
Serve as direct support to client contacts.
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvement opportunities.
Build quarterly strategies for clients.
Create, maintain, and optimize budgets for paid media campaigns.
Deeply understand client positioning and unique value propositions.
Confirm lead routing is accurate within a CRM.
Maintain personal productivity and utilization.
Work directly with the Associate Director to ensure internal and client goals are achieved.
Understand the value of programmatic campaigns.
Drive cross‑sells, upsells, and referrals via client relationships and professional networks.
Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI.
What You Offer
2+ years experience at a performance/digital marketing agency, supporting B2B clients.
Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads.
Understanding of different ad units within LinkedIn (conversations, documents, CTV, etc.).
Proficiency in LinkedIn Campaign Manager, Zoominfo, 6Sense, and other tools.
Strong understanding of paid principles—including keyword research, ad copywriting, bid management, and campaign optimization.
Ability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics platforms to make data‑driven decisions and optimize performance.
Ability to drive results and measure via OCT.
Experience with audience segmentation by tier, job title, etc.
Proven success with mid‑market or enterprise accounts.
Ability to translate and articulate strategy and tell stories with data.
Competitive, curious, and a true problem solver.
Passion for industry trends, always looking for opportunities to grow and share.
Ability to organize, prioritize, and manage multiple projects simultaneously.
Quality‑obsessed and integrity‑driven.
Travel to visit clients approximately once per year or as needed.
What Success Looks Like
Encompass core values through every interaction—internally and externally.
Effectively manage approximately five mid‑tier and enterprise accounts.
Meet and exceed department‑level KPIs, such as client growth and goal attainment. Core KPIs include client NSMs and satisfaction scores.
Build client trust and relationships that drive consistent renewals.
Cross‑sell services aligned with client goals and objectives.
Clearly communicate results to client point of contact and executives.
Make exceptional strategic decisions for account direction.
Benefits
Living wage in the U.S. Annual base salary range: $70,000–$80,000 USD.
Medical, dental, vision plans; disability and life insurance for you and your family. 100% employer‑paid for you, 50% employer contribution for dependents.
Benefits to Support the Whole Person: Mental: Access to certified therapists through Spring Health, Headspace membership.
Physical: Therapy via Omada, fertility support, virtual workouts, One Medical membership.
Time Off: Unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (closed Dec 24 – Jan 1), paid parental leave.
Financial: 401(k) & Roth 401(k) with 3% company match.
Bonus: Annual bonus based on tenure, scales over time.
Work Environment Requirements As a remote‑first company, you can work from anywhere in the U.S., with the option to visit our state‑of‑the‑art offices in Irvine, California. For selected positions, we accommodate global opportunities where we have established businesses—including Canada, the UK, and Australia—provided you have current work authorization and reside in that country. This role is fully virtual; collaboration occurs via Zoom and Slack. You must have reliable internet and a professional background. You may need to remain stationary for extended periods and interpret written and verbal communication.
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Salary Range USD $70,000–$80,000 per year (remote US)
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