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EMC Outdoor

Vice President, Client Partnerships

EMC Outdoor, Newtown Square, Pennsylvania, United States

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EMC Outdoor is a location‑based integrated marketing agency specializing in out‑of‑home advertising, experiential marketing, tradeshow campaigns, and digital strategy. With an emphasis on innovative, creative Out‑of‑Home solutions, EMC Outdoor helps brands effectively engage their audiences by leveraging diverse marketing channels. The agency is committed to crafting memorable campaigns that deliver measurable results.

The

Vice President, Client Partnerships (VP, CP)

is a dynamic, strategic leader responsible for driving long‑term growth within EMC’s Tradeshow and General Marketing divisions. This role focuses on expanding our market presence, developing new relationships with agencies and advertisers, and strengthening existing client partnerships. The VP, CP must be a strong business developer and communicator, with deep expertise in client relationship management and a proven ability to uncover and convert new opportunities within the Out‑of‑Home (OOH) space.

Responsibilities Business Development

Drive new client acquisition and agency partnerships.

Grow revenue by expanding EMC’s service offerings within existing accounts.

Develop, manage, and optimize a lead‑generation funnel that meets new business goals.

Leverage industry networks, association meetings, conferences, and speaking opportunities to elevate EMC’s presence and reputation.

Engage in a consistent cadence of outreach and communication with potential clients.

Educate prospects on the value of OOH media and the strategic advantages of working with EMC.

Partner with Marketing to ideate and create relevant content that supports business development efforts.

Client Service

Interface with new and existing clients to align on strategic opportunities and oversee the development of tactical implementation.

Proactively update clients on new developments and opportunities in the OOH marketing landscape.

Review marketing materials, proposals, and contracts to ensure best‑in‑class deliverables.

Approve new offerings researched and developed by the media team.

Advise and support account teams in their relationships and drive sales.

Admin, CRM, and Leadership Responsibilities as needed.

Qualifications

Minimum five years of experience in the Out‑of‑Home (OOH) industry.

Strong relationship management skills with a track record of building long‑term partnerships.

Leadership experience, including mentoring and oversight of team members.

Strategic planning and business development expertise.

Excellent communication and presentation skills.

Strong negotiation skills across contracts, media buying, and risk management.

Exceptional organizational and time‑management capabilities.

Bachelor’s degree in Communications, Media, Marketing, or a related field.

Proficiency in Microsoft Office Suite, especially Excel and PowerPoint.

Experience with CRM platforms and Microsoft SharePoint preferred.

Seniority level Executive

Employment type Full‑time

Industries Advertising Services

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