sghcorp.com
Marketing Communications Specialist
sghcorp.com, Durham, North Carolina, United States, 27703
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Solving complexity. Accelerating results. At Penguin Solutions, we understand the boundless potential of technology and support our customers in turning cutting‑edge ideas into outcomes—faster, and at any scale.
With over two decades of experience as trusted advisors, Penguin Solutions is an end‑to‑end technology company solving the industry’s most complex challenges in computing, memory, and LED solutions. Penguin designs, builds, deploys, and manages high‑performance, high‑availability enterprise solutions, allowing customers to achieve their breakthrough innovations.
Marketing Communications Specialist Requisition ID: 1767
Location: Durham, NC, US, 27703
Marketing Communications Specialist Cree LED offers one of the industry’s broadest portfolios of optimized LED chips and components, leading the industry in performance and reliability. With more than 35 years of innovation, our strong IP portfolio and unique business model ensures supply chain continuity. We deliver best‑in‑class technology and breakthrough solutions for focused applications in high‑power and mid‑power general lighting, horticulture, specialty lighting and video screens. For more information, visit www.creeled.com . Cree LED is a Penguin Solutions Company.
Overview We are seeking a dynamic and strategic Marketing Communications Manager to lead and execute our brand messaging across multiple channels. As a key member of our marketing team, you will be responsible for developing and managing communications that elevate our LED product portfolio, drive brand awareness and support sales growth. This role requires a creative thinker with strong writing skills, agency management experience and a passion for technology‑driven storytelling.
Responsibilities
Develop and implement integrated marketing communications strategies aligned with business objectives
Plan and manage annual marketing communications budget
Collaborate with external advertising and PR agencies to ensure timely and effective campaign delivery
Write and distribute press releases, product announcements and media pitches
Oversee brand development and consistency across our web, social media and all touchpoints
Create and schedule engaging content for social media platforms
Plan and execute advertising campaigns across digital and traditional media
Manage ingredient branding initiatives with OEM partners and industry collaborators
Monitor campaign performance and adjust strategies based on analytics and KPIs
Collaborate with distributors to promote Cree LED products through their marketing efforts
Provide content and communications support for regional trade shows and events
Qualifications
Bachelor’s degree in Marketing, Communications or related field
2‑3+ years of experience in marketing communications, preferably in manufacturing or technology sectors
Proven success in managing brand communications and agency relationships
Exceptional writing, editing, and storytelling skills
Proficiency in digital marketing tools and platforms
Strong project management and organizational abilities
Ability to work collaboratively in a fast‑paced environment
Preferred Skills
Experience in B2B marketing and ingredient branding
Familiarity with LED technology, semiconductor or electronics industry
Competency with a variety of software, including: Adobe Creative Suite (Photoshop, Illustrator, InDesign), MS Platform (Word, Excel, PPT, SharePoint), Constant Contact, Highspot, SalesForce
Location Durham, NC or remote
Travel The base pay range that the Company reasonably expects to pay for this position in Durham, NC or Remote is $67,000-$83,000; the pay ultimately offered may vary based on business considerations, including job‑related knowledge, skills, experience, and education. The position is bonus‑eligible, and there are medical, dental, and vision benefits available. There is a 401k saving plan and other benefits, such as Paid Time Off, Life Insurance, and an Employee Assistance Plan.
Inclusion and Belonging Statement We are committed to creating an inclusive environment that embraces differences and fosters belonging for all.
Equal Opportunity Statement We are an Affimative Action/Equal Opportunity Employer and strongly committed to all policies which will afford equal opportunity employment to all qualified persons without regard to age, national origin, race, ethnicity, creed, gender, disability, veteran status, or any other characteristic protected by law.
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Solving complexity. Accelerating results. At Penguin Solutions, we understand the boundless potential of technology and support our customers in turning cutting‑edge ideas into outcomes—faster, and at any scale.
With over two decades of experience as trusted advisors, Penguin Solutions is an end‑to‑end technology company solving the industry’s most complex challenges in computing, memory, and LED solutions. Penguin designs, builds, deploys, and manages high‑performance, high‑availability enterprise solutions, allowing customers to achieve their breakthrough innovations.
Marketing Communications Specialist Requisition ID: 1767
Location: Durham, NC, US, 27703
Marketing Communications Specialist Cree LED offers one of the industry’s broadest portfolios of optimized LED chips and components, leading the industry in performance and reliability. With more than 35 years of innovation, our strong IP portfolio and unique business model ensures supply chain continuity. We deliver best‑in‑class technology and breakthrough solutions for focused applications in high‑power and mid‑power general lighting, horticulture, specialty lighting and video screens. For more information, visit www.creeled.com . Cree LED is a Penguin Solutions Company.
Overview We are seeking a dynamic and strategic Marketing Communications Manager to lead and execute our brand messaging across multiple channels. As a key member of our marketing team, you will be responsible for developing and managing communications that elevate our LED product portfolio, drive brand awareness and support sales growth. This role requires a creative thinker with strong writing skills, agency management experience and a passion for technology‑driven storytelling.
Responsibilities
Develop and implement integrated marketing communications strategies aligned with business objectives
Plan and manage annual marketing communications budget
Collaborate with external advertising and PR agencies to ensure timely and effective campaign delivery
Write and distribute press releases, product announcements and media pitches
Oversee brand development and consistency across our web, social media and all touchpoints
Create and schedule engaging content for social media platforms
Plan and execute advertising campaigns across digital and traditional media
Manage ingredient branding initiatives with OEM partners and industry collaborators
Monitor campaign performance and adjust strategies based on analytics and KPIs
Collaborate with distributors to promote Cree LED products through their marketing efforts
Provide content and communications support for regional trade shows and events
Qualifications
Bachelor’s degree in Marketing, Communications or related field
2‑3+ years of experience in marketing communications, preferably in manufacturing or technology sectors
Proven success in managing brand communications and agency relationships
Exceptional writing, editing, and storytelling skills
Proficiency in digital marketing tools and platforms
Strong project management and organizational abilities
Ability to work collaboratively in a fast‑paced environment
Preferred Skills
Experience in B2B marketing and ingredient branding
Familiarity with LED technology, semiconductor or electronics industry
Competency with a variety of software, including: Adobe Creative Suite (Photoshop, Illustrator, InDesign), MS Platform (Word, Excel, PPT, SharePoint), Constant Contact, Highspot, SalesForce
Location Durham, NC or remote
Travel The base pay range that the Company reasonably expects to pay for this position in Durham, NC or Remote is $67,000-$83,000; the pay ultimately offered may vary based on business considerations, including job‑related knowledge, skills, experience, and education. The position is bonus‑eligible, and there are medical, dental, and vision benefits available. There is a 401k saving plan and other benefits, such as Paid Time Off, Life Insurance, and an Employee Assistance Plan.
Inclusion and Belonging Statement We are committed to creating an inclusive environment that embraces differences and fosters belonging for all.
Equal Opportunity Statement We are an Affimative Action/Equal Opportunity Employer and strongly committed to all policies which will afford equal opportunity employment to all qualified persons without regard to age, national origin, race, ethnicity, creed, gender, disability, veteran status, or any other characteristic protected by law.
#J-18808-Ljbffr