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BrandBastion

VP Sales

BrandBastion, Washington, District Of Columbia, United States

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VP Sales

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BrandBastion

Help scale the future of social media engagement as VP of Sales.

If you can build a high‑performing team, install world‑class processes, and scale revenue fast while rolling up your sleeves on big enterprise deals, this role is for you.

About BrandBastion BrandBastion was born from the challenge of managing social media engagement at scale while maintaining authenticity.

Since founding BrandBastion we have:

Partnered with iconic brands like Netflix, Uber, Sephora, GrubHub, The North Face, Red Bull, and NARS

Integrated with Facebook, Instagram, TikTok, LinkedIn, YouTube, Trustpilot, and more

Maintained 96%+ client retention

Built a global team across 16 nationalities with a remote‑first culture

Processed 1B+ social media interactions for our clients

Why BrandBastion is Positioned for Massive Growth

Social media is the front door of every brand

The volume and speed of engagement has exploded

AI makes scalable engagement possible, but brands still need a human layer to protect voice, handle nuance, and resolve crises

The VP of Sales Opportunity This

remote

role reports to our CEO & Founder, Jenny Wolfram.

Responsibilities

Build, hire and scale the sales team (plan to add +2 AEs in Q1)

Coach and elevate performance through call reviews and deal strategy

Instill a sales operating cadence, methodology, and CRM discipline

Own forecasting, pipeline rigor, and scalable go‑to‑market execution

Partner cross‑functionally with Marketing, Product, and Customer Experience to drive better sales outcomes

Recruit, hire, onboard, and ramp high‑performing Account Executives and BDRs

Set expectations and accountability for outbound performance and pipeline generation

Address underperformance quickly and professionally; make tough calls when needed

Design and refine a repeatable sales process (stages, exit criteria, deal steps)

Implement and operationalize a sales methodology tailored to our motion

Ensure pipeline hygiene and HubSpot discipline (next steps, stakeholders, stage accuracy, close dates, decision process)

Build the weekly/monthly cadence: pipeline reviews, forecasting, coaching, and metrics tracking

Lead ICP deep dives and define vertical focus by quarter

Create account lists and outbound strategy; drive multi‑threading into buying committees

Hold AEs accountable for consistent, high‑quality outreach—not bursts

Run experiments to improve pipeline creation and conversion

Join strategic calls, support multi‑threading, lead higher‑stakes conversations, and help close enterprise deals

Improve proposals, pitch decks, business cases, ROI narratives, and competitive positioning (Sprinklr, Sprout, Emplifi, etc.)

Own the sales tech stack, process, reporting, and forecasting – supported by a RevOps resource (hiring)

Partner with RevOps on HubSpot configuration, reporting, automation, workflows, and deal desk support (legal/admin)

Bring structured feedback from the field to marketing/product/CX; share data‑driven recommendations to leadership

Qualifications

Proven experience leading and scaling a B2B SaaS sales team

Highly organized, process‑driven, reliable cadence/forecast owner

Excellent coach who materially improves AE performance through structured enablement

Strong outbound and enterprise GTM chops (account‑based strategy, multi‑threading, executive selling)

Confident in HubSpot/CRM discipline, pipeline management, and forecasting

High integrity and professionalism – sets the tone for the team

Benefits Competitive compensation and OTE (detailed in interview process).

Huge impact: build the revenue engine that takes us to the next stage.

Remote‑first, global culture with an ambitious, high‑ownership team.

A seat at the leadership table shaping GTM, product feedback loops, pricing/packaging, and growth strategy.

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