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WOW Remote Teams

Google Ads specialist

WOW Remote Teams, Poland, New York, United States

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Our client is looking for a

detail-oriented and data-driven Google Ads Specialist to manage and optimize high-performance campaigns for their portfolio of local business clients. They are a dynamic marketing agency that has experienced significant growth over the past few years, driven by their focused expertise and commitment to delivering measurable client results.

This is a 100% remote position where you will play a key role in driving local lead generation through expertly executed paid search strategies.

Responsibilities

Setup, management, and continuous optimization of Google Ads campaigns (Search and Display Networks) focused on local lead generation.

Analyze and refine campaigns to improve key metrics, including cost-per-lead (CPL), lead volume, and overall lead quality.

Conduct ongoing A/B testing on ad copy, landing pages, and other variables to enhance campaign performance.

Prepare and distribute clear, concise performance reports for clients and the internal team via email and Loom video updates.

Actively participate in a weekly team stand‑up meeting to align on goals and priorities.

(Nice to Have) Develop and build simple, high‑converting landing pages to support campaign objectives.

Requirements

Demonstrable experience managing Google Ads campaigns with a specific focus on local lead generation.

Proficiency in geo‑targeting, keyword research and strategy, and writing high‑converting ad copy.

Ability to work autonomously, manage one's own time effectively, and consistently meet deadlines.

Professional‑level written English proficiency for client‑facing communications (written reports, video scripts); this role does not require live client calls.

Availability for a minimum of 5 hours of overlap with Eastern Standard Time (EST) business hours.

(Bonus) Previous experience with Microsoft Advertising (Bing Ads).

Qualifications

A proven track record of managing a budget and achieving positive ROI on Google Ads campaigns.

Strong analytical skills with the ability to interpret data and translate it into actionable insights.

This is a

full

-time, 100% remote position, offering significant flexibility.

Opportunity to work with a values‑driven team in a fast‑paced, collaborative environment.

Focus on a single channel (Google Ads), allowing for deep expertise and impact.

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