Shamrock Trading Corp.
Marketing Manager - Freight Brokerage
Shamrock Trading Corp., Overland Park, Kansas, United States, 66213
About Shamrock Trading Corporation
Shamrock Trading Corporation is a family of brands that has been serving the transportation and logistics industries since 1986. Shamrock offers factoring solutions, export financing, third-party logistics, a fuel card program and trucking technology. Shamrock’s mission since the start has been to create value and success for our customers, our partners and our people. Strong ethics, dedication to our customers and close attention to the marketplace are critical to the success and growth of the Shamrock brands. Shamrock is headquartered in Overland Park, Kansas, with multiple offices throughout the U.S. Overland Park is a great place to live, work and play, being conveniently located within driving distance of everything Kansas City has to offer. Housed within the heart of Overland Park, our offices include 4 gorgeous towers on the East and West sides of Metcalf Ave. With a heavy community presence and a winning culture, Shamrock is a great place to work in Overland Park! Why You’ll Love Working Here Our award-winning culture is a testament to our commitment to growth, recognition and empowerment. From day one, we prioritize employees first, encouraging them to think and act like owners and providing endless opportunities for growth and self-development, both personally and professionally. Shamrock has been recognized as one of America’s 2025 “Most Loved Workplaces” by Newsweek. At Shamrock,wehirebright,ambitious people and give them the tools they need for a successful, long-term career here. Shamrockalsooffers a premier set of benefits for employees and their families: Training and Development: Ongoing training and professional development opportunities, and a LEAD Program for aspiring leaders Medical:
Fully paid healthcare, dental and vision premiums for employees and eligible dependents, and gym benefits Financial:
One-time sign-on bonus, generous company 401(k) contributions and employee stock ownership after one year Work-Life Balance: Competitive PTO and work from homeopportunities after an introductory period About the Role Shamrock is seeking a Marketing Manager with a deep understanding of digital freight brokerage to join our dynamic and growing team. In this role, you will lead marketing strategies that drive shipper and carrier acquisition, product adoption and brand awareness. The ideal candidate will be a strategic thinker and tactical executor, able to drive performance while also supporting day-to-day execution. What You’ll Do Develop, execute and optimize integrated marketing strategies that increase brand awareness, engagement and revenue growth for our freight brokerage Serve as a strategic partner to leadership and cross-functional stakeholders, aligning marketing priorities with business objectives and developing go-to-market strategies that resonate with shippers and carriers Monitor and analyze industry trends, competitor activity and emerging technologies to proactively identify opportunities and risks Recommend and implement innovative marketing approaches, tools and channels to ensure strategies remain modern, effective and competitive Leverage data and analytics to refine targeting, improve campaign performance and inform future strategy Create campaign automation, segmentation and customer lifecycle strategies to maximize retention and growth Manage campaign performance and report on KPIs, ensuring marketing initiatives are aligned with business goals and delivering measurable ROI Partner closely with Product to define and execute go-to-market plans for new products, feature enhancements and strategic initiatives Translate complex product offerings into clear, compelling messaging and positioning tailored to target segments What You’ll Bring 5+ years of marketing experience, with at least 2+ years in freight brokerage, logistics, or supply chain technology. Data-driven mindset with experience using analytics tools (Google Analytics, marketing automation, CRM, etc.) Strong analytical skills and a data-driven approach to decision-making. Excellent communication and stakeholder management skills Ability thrive in a fast-paced, dynamic environment Familiarity with transportation management systems (TMS) and freight operations Apply Today! We’re so excited to connect with you! If you want to work with forward-thinking people in an award-winning culture, submit your application today.
#J-18808-Ljbffr
Shamrock Trading Corporation is a family of brands that has been serving the transportation and logistics industries since 1986. Shamrock offers factoring solutions, export financing, third-party logistics, a fuel card program and trucking technology. Shamrock’s mission since the start has been to create value and success for our customers, our partners and our people. Strong ethics, dedication to our customers and close attention to the marketplace are critical to the success and growth of the Shamrock brands. Shamrock is headquartered in Overland Park, Kansas, with multiple offices throughout the U.S. Overland Park is a great place to live, work and play, being conveniently located within driving distance of everything Kansas City has to offer. Housed within the heart of Overland Park, our offices include 4 gorgeous towers on the East and West sides of Metcalf Ave. With a heavy community presence and a winning culture, Shamrock is a great place to work in Overland Park! Why You’ll Love Working Here Our award-winning culture is a testament to our commitment to growth, recognition and empowerment. From day one, we prioritize employees first, encouraging them to think and act like owners and providing endless opportunities for growth and self-development, both personally and professionally. Shamrock has been recognized as one of America’s 2025 “Most Loved Workplaces” by Newsweek. At Shamrock,wehirebright,ambitious people and give them the tools they need for a successful, long-term career here. Shamrockalsooffers a premier set of benefits for employees and their families: Training and Development: Ongoing training and professional development opportunities, and a LEAD Program for aspiring leaders Medical:
Fully paid healthcare, dental and vision premiums for employees and eligible dependents, and gym benefits Financial:
One-time sign-on bonus, generous company 401(k) contributions and employee stock ownership after one year Work-Life Balance: Competitive PTO and work from homeopportunities after an introductory period About the Role Shamrock is seeking a Marketing Manager with a deep understanding of digital freight brokerage to join our dynamic and growing team. In this role, you will lead marketing strategies that drive shipper and carrier acquisition, product adoption and brand awareness. The ideal candidate will be a strategic thinker and tactical executor, able to drive performance while also supporting day-to-day execution. What You’ll Do Develop, execute and optimize integrated marketing strategies that increase brand awareness, engagement and revenue growth for our freight brokerage Serve as a strategic partner to leadership and cross-functional stakeholders, aligning marketing priorities with business objectives and developing go-to-market strategies that resonate with shippers and carriers Monitor and analyze industry trends, competitor activity and emerging technologies to proactively identify opportunities and risks Recommend and implement innovative marketing approaches, tools and channels to ensure strategies remain modern, effective and competitive Leverage data and analytics to refine targeting, improve campaign performance and inform future strategy Create campaign automation, segmentation and customer lifecycle strategies to maximize retention and growth Manage campaign performance and report on KPIs, ensuring marketing initiatives are aligned with business goals and delivering measurable ROI Partner closely with Product to define and execute go-to-market plans for new products, feature enhancements and strategic initiatives Translate complex product offerings into clear, compelling messaging and positioning tailored to target segments What You’ll Bring 5+ years of marketing experience, with at least 2+ years in freight brokerage, logistics, or supply chain technology. Data-driven mindset with experience using analytics tools (Google Analytics, marketing automation, CRM, etc.) Strong analytical skills and a data-driven approach to decision-making. Excellent communication and stakeholder management skills Ability thrive in a fast-paced, dynamic environment Familiarity with transportation management systems (TMS) and freight operations Apply Today! We’re so excited to connect with you! If you want to work with forward-thinking people in an award-winning culture, submit your application today.
#J-18808-Ljbffr