SalaryGuide
Responsibilities
Create compelling visual and social media content that reflects the mission and vibrancy of Saint Vincent College. Capture high-quality photos and videos of campus events, student life, as well as student and faculty stories to be used in promotional campaigns, social media, printed publications, and more. Edit and optimize visual content for web, social media, and other digital channels. Develop and implement social media strategies to increase engagement and reach among key target audiences for Saint Vincent College. Monitor social media performance and adjust strategies based on analytics. Maintain organized digital asset libraries for easy retrieval and reuse. Collaborate with the broader Marketing and Communications team to maintain content and content strategy alignment with institutional goals and priorities. Recruit, supervise, and mentor digital media student workers and interns. Requirements
Bachelor’s degree in marketing, communications, digital media, or a related field. Two to five years of experience in photography, videography, and social media content creation, which may include documented internships. Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, Lightroom) or similar tools. Experience managing social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, and others) and social media planning and analytics tools. Strong understanding of digital marketing and social media trends and analytics. Preferred
Familiarity with higher education marketing is preferred.
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Create compelling visual and social media content that reflects the mission and vibrancy of Saint Vincent College. Capture high-quality photos and videos of campus events, student life, as well as student and faculty stories to be used in promotional campaigns, social media, printed publications, and more. Edit and optimize visual content for web, social media, and other digital channels. Develop and implement social media strategies to increase engagement and reach among key target audiences for Saint Vincent College. Monitor social media performance and adjust strategies based on analytics. Maintain organized digital asset libraries for easy retrieval and reuse. Collaborate with the broader Marketing and Communications team to maintain content and content strategy alignment with institutional goals and priorities. Recruit, supervise, and mentor digital media student workers and interns. Requirements
Bachelor’s degree in marketing, communications, digital media, or a related field. Two to five years of experience in photography, videography, and social media content creation, which may include documented internships. Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, Lightroom) or similar tools. Experience managing social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, and others) and social media planning and analytics tools. Strong understanding of digital marketing and social media trends and analytics. Preferred
Familiarity with higher education marketing is preferred.
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