Panasonic North America
Senior Product Marketing Manager – Appliance (Microwave & Small Kitchen Applianc
Panasonic North America, Newark, New Jersey, us, 07175
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Senior Product Manager
role at
Panasonic North America .
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Overview Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we’ve been committed to improving people’s lives and making the world a better place—one customer, one business, one innovative leap at a time. Come join our journey!
Meet the Recruiter Amber Smallwood
What You’ll Get To Do Currently, PCEC has an immediate opening available for a Senior Product Marketing Manager - Appliance (Microwave oven, small kitchen appliances) for a full time role. This position will serve as a category expert and business manager. Successful candidate will have a proven track record of understanding users and markets, gathering requirements from multiple sources and iterating to design products that deliver value across the value chain. Appliance products are more than just household items—they are life‑changers. They simplify daily routines, spark creativity in the kitchen, and bring families closer together. At Panasonic, we design and deliver consumer electronics that impact lives in meaningful ways.
Responsibilities The ideal candidate will thrive in a cross‑functional and collaborative environment and have a deep understanding of consumer electronics, appliance market, and trends with ideas ready for new products that will change the marketplace.
P&L (Profit & Loss)
Responsible to lead category P&L update with finance in monthly process
Responsible to make necessary negotiation with Japan headquarter & business partners to meet category target
Placement
Establish distribution policy aligned to business
Strategize and execute product placement to maximize business goal
Present the strategy to both internal and external organization members
Develop and negotiate dealer programs across multiple channels
Pricing
Take lead in negotiation with Japan for FOB update
Maintain landed cost file and update on quarterly basis
Maintain marginal profit file based on distribution update
Promotion
Collaborate with sales and marketing to create complimentary promotion strategy in combination of pricing and marketing execution items
Demonstrate knowledge of different vehicles including marketing execution items
Responsible in promotional roadmap announcement and its information integrity
Product
Communicate with Japan and manage new product development from concept through successful launch by working closely with multiple team members
Seek out and apply knowledge of new trends and innovation to identify new products but also opportunities within existing products to improve packaging, retail/online merchandising and other communication vehicles
Expert knowledge of technical product detail
Ability to demonstrate product functions
PSI
Responsible for leading and presenting PSI process
Improve forecast accuracy by facilitating CPFR operation with customersManage both total and aging inventory targets for both PCEC, Panasonic factories and OEM/ODM suppliers
Demonstrate knowledge of PSI tied to promotion strategy
Take ownership of PSI deck preparation
Monitor category performance on weekly basis to ensure sales volume and profit goals are met
Demonstrate knowledge of pre‑PSI process
Reports Management
Responsible for continuous improvement of reporting process using digital tools to automate processes
Admin Tasks
Identify management information needs, manage development of non‑standard reports and statements when requested
Collaborate with Japan business unit to ensure timely delivery of high quality business support
Direct team to submit RFA (Request for Approval), and follow through
Review documented RFAs and track vs budget to ensure completion and in compliance
Other
Ensure accuracy of activity with regards to assigned disciplines for team members
Train and develop staff in key disciplines
Interact with different departments to ensure value of function, and/or opportunities to increase value
Oversee special projects to improve group efficiency, accuracy, and value of reporting
Responsible for managing Business Plan negotiation and completion of internal setup process
Responsible for assisting Mid Term Plan strategy and presentation
Accountable against business measurements vs BP, vs LY and vs KPI goals
Lead & be responsible for PM and marketing team to identify support requirements and execute shows and events
Lead in preparation and manage meeting with presentation
Scope
This position will report directly to Group manager with mentoring support from product manager.
Category lead person to communicate with Japan counterparts
Qualifications What You’ll Bring: Education & Experience
Knowledge in D2C business and operation
Interest and knowledge in appliance product category and industry is a plus
Bachelor's Degree required
6-10 years of experience in consumer electronics industry preferred
Experience in product management, sales and marketing team preferred
Strong MS office skills, Excel and PowerPoint is required
Receptiveness to feedback and a desire to improve, learn and grow
Competencies
Train/Coach staffs on process procedures
Ability to improve / eliminate manual processes
Strong analytical ability & detail oriented
Excellent Multi-tasking and time management skills
Ability to work outside of regularly scheduled work hours as needed
Problem solver - identify areas of improvement
Agility - ability to move quickly and easily in response to change or challenge
Attention to detail
Communications
Excellent written and verbal communication skill
Communication with merchandising, sales, out of organization business partners and Japan business unit
Other Requirements
Ability to travel up to 15% (may include overnight & some international travel)
Benefits & Perks - What's In It For You
Competitive compensation package
Comprehensive benefits
Pet Insurance
Paid Parental Care Leave
Employee Referral Program
Educational Assistance
Flexible Work Program
Volunteer time Off
Casual Dress Code
Total Well Being Program
We Take Opportunity Seriously At Panasonic, we are committed to a workplace that genuinely fosters inclusion and belonging. Fairness and Honesty have been part of our core values for more than 100 years and we are proud of our diverse culture as an equal opportunity employer.
The wage range of $155,000 - $170,000 is just one component of Panasonic’s total package. Actual compensation varies depending on the individual’s knowledge, skills, experience, and location. This role may be eligible for discretionary bonuses and incentives. The minimum hourly wage for this role will be the greater of the posted range, or minimum wage for the location where the employee will be working, subject to local minimum wage requirements.
We understand that your career search may look different than others and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. If you are actively looking or starting to explore new opportunities, send us your application!
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or other characteristic protected by law. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation.
Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S.
Thank you for your interest in Panasonic.
Request ID: REQ-153262
#J-18808-Ljbffr
Senior Product Manager
role at
Panasonic North America .
Get AI-powered advice on this job and more exclusive features.
Overview Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we’ve been committed to improving people’s lives and making the world a better place—one customer, one business, one innovative leap at a time. Come join our journey!
Meet the Recruiter Amber Smallwood
What You’ll Get To Do Currently, PCEC has an immediate opening available for a Senior Product Marketing Manager - Appliance (Microwave oven, small kitchen appliances) for a full time role. This position will serve as a category expert and business manager. Successful candidate will have a proven track record of understanding users and markets, gathering requirements from multiple sources and iterating to design products that deliver value across the value chain. Appliance products are more than just household items—they are life‑changers. They simplify daily routines, spark creativity in the kitchen, and bring families closer together. At Panasonic, we design and deliver consumer electronics that impact lives in meaningful ways.
Responsibilities The ideal candidate will thrive in a cross‑functional and collaborative environment and have a deep understanding of consumer electronics, appliance market, and trends with ideas ready for new products that will change the marketplace.
P&L (Profit & Loss)
Responsible to lead category P&L update with finance in monthly process
Responsible to make necessary negotiation with Japan headquarter & business partners to meet category target
Placement
Establish distribution policy aligned to business
Strategize and execute product placement to maximize business goal
Present the strategy to both internal and external organization members
Develop and negotiate dealer programs across multiple channels
Pricing
Take lead in negotiation with Japan for FOB update
Maintain landed cost file and update on quarterly basis
Maintain marginal profit file based on distribution update
Promotion
Collaborate with sales and marketing to create complimentary promotion strategy in combination of pricing and marketing execution items
Demonstrate knowledge of different vehicles including marketing execution items
Responsible in promotional roadmap announcement and its information integrity
Product
Communicate with Japan and manage new product development from concept through successful launch by working closely with multiple team members
Seek out and apply knowledge of new trends and innovation to identify new products but also opportunities within existing products to improve packaging, retail/online merchandising and other communication vehicles
Expert knowledge of technical product detail
Ability to demonstrate product functions
PSI
Responsible for leading and presenting PSI process
Improve forecast accuracy by facilitating CPFR operation with customersManage both total and aging inventory targets for both PCEC, Panasonic factories and OEM/ODM suppliers
Demonstrate knowledge of PSI tied to promotion strategy
Take ownership of PSI deck preparation
Monitor category performance on weekly basis to ensure sales volume and profit goals are met
Demonstrate knowledge of pre‑PSI process
Reports Management
Responsible for continuous improvement of reporting process using digital tools to automate processes
Admin Tasks
Identify management information needs, manage development of non‑standard reports and statements when requested
Collaborate with Japan business unit to ensure timely delivery of high quality business support
Direct team to submit RFA (Request for Approval), and follow through
Review documented RFAs and track vs budget to ensure completion and in compliance
Other
Ensure accuracy of activity with regards to assigned disciplines for team members
Train and develop staff in key disciplines
Interact with different departments to ensure value of function, and/or opportunities to increase value
Oversee special projects to improve group efficiency, accuracy, and value of reporting
Responsible for managing Business Plan negotiation and completion of internal setup process
Responsible for assisting Mid Term Plan strategy and presentation
Accountable against business measurements vs BP, vs LY and vs KPI goals
Lead & be responsible for PM and marketing team to identify support requirements and execute shows and events
Lead in preparation and manage meeting with presentation
Scope
This position will report directly to Group manager with mentoring support from product manager.
Category lead person to communicate with Japan counterparts
Qualifications What You’ll Bring: Education & Experience
Knowledge in D2C business and operation
Interest and knowledge in appliance product category and industry is a plus
Bachelor's Degree required
6-10 years of experience in consumer electronics industry preferred
Experience in product management, sales and marketing team preferred
Strong MS office skills, Excel and PowerPoint is required
Receptiveness to feedback and a desire to improve, learn and grow
Competencies
Train/Coach staffs on process procedures
Ability to improve / eliminate manual processes
Strong analytical ability & detail oriented
Excellent Multi-tasking and time management skills
Ability to work outside of regularly scheduled work hours as needed
Problem solver - identify areas of improvement
Agility - ability to move quickly and easily in response to change or challenge
Attention to detail
Communications
Excellent written and verbal communication skill
Communication with merchandising, sales, out of organization business partners and Japan business unit
Other Requirements
Ability to travel up to 15% (may include overnight & some international travel)
Benefits & Perks - What's In It For You
Competitive compensation package
Comprehensive benefits
Pet Insurance
Paid Parental Care Leave
Employee Referral Program
Educational Assistance
Flexible Work Program
Volunteer time Off
Casual Dress Code
Total Well Being Program
We Take Opportunity Seriously At Panasonic, we are committed to a workplace that genuinely fosters inclusion and belonging. Fairness and Honesty have been part of our core values for more than 100 years and we are proud of our diverse culture as an equal opportunity employer.
The wage range of $155,000 - $170,000 is just one component of Panasonic’s total package. Actual compensation varies depending on the individual’s knowledge, skills, experience, and location. This role may be eligible for discretionary bonuses and incentives. The minimum hourly wage for this role will be the greater of the posted range, or minimum wage for the location where the employee will be working, subject to local minimum wage requirements.
We understand that your career search may look different than others and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. If you are actively looking or starting to explore new opportunities, send us your application!
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or other characteristic protected by law. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation.
Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S.
Thank you for your interest in Panasonic.
Request ID: REQ-153262
#J-18808-Ljbffr