Google
Head of Third-Party Incrementality and Emerging Partnerships, LCS
Google, New York, New York, us, 10261
Head of Third-Party Incrementality and Emerging Partnerships, LCS
Preferred working location:
New York, NY, USA; Chicago, IL, USA
About the Job Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today’s dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and our customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI‑era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. As a Head of Third‑Party Incrementality and Emerging Partnerships, you will lead the strategic engagement with outcomes‑focused measurement companies to incubate, grow, and scale measurement strategies, driving significant growth for marketers. In this role, you will empower measurement partners with the requisite data and strategic insights to precisely measure and optimize YouTube and Search advertising performance. This involves orchestrating high‑impact customer engagements, in collaboration with Google and partner account teams, and advocating media and measurement best practices. You’ll be instrumental in developing pioneering thought leadership and actionable insights for Google’s most pivotal moments and core product strategies (e.g., Brand Cast, ReThink, GML, etc.). You will use your expertise across media/outcomes measurement ecosystems (Incrementality, Experimentation, and Attention). You will cultivate influential relationships with executive stakeholders, deftly navigate cross‑functional environments, manage complex large‑scale initiatives, and articulate compelling, data‑driven narratives.
The US base salary range for this full‑time position is $138,000–$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Minimum Qualifications
Bachelor’s degree or equivalent practical experience.
11 years of experience in digital media, sales, marketing, or product roles.
Experience with Marketing Analytics and Effectiveness Research.
Experience with stakeholder management.
Preferred Qualifications
Experience related to Marketing Mix Modeling, Incrementality, or experimentation.
Experience with Management.
Experience working in agency, partner or customer‑facing roles.
Experience activating measurement solutions across a sales organization.
Experience influencing executives, managers and sellers.
Ability to create data‑driven presentations and dashboards with excellent written and verbal communication and people management skills.
Responsibilities
Manage a team that develops and owns measurement and incrementality partner strategy through joint business plans; collaborate with Google teams to ensure strategic alignment with market needs and coordinated execution.
Serve as the primary point of contact for Google and measurement partner account teams as you incubate, grow and scale media and measurement best practices.
Synthesize and distill learnings across customer engagements and research to influence Google sales and product strategies.
Develop and amplify research and thought leadership supporting Google’s biggest moments through scaled sales channels, product forums and industry events/articles.
Uplevel Google and partner knowledge through high‑impact workshops, playbooks and perspectives. Represent the market with data‑driven feedback to inform product roadmaps, go‑to‑market strategies, business development priorities and marketing communications.
Google is proud to be an equal‑opportunity workplace and is an affirmative‑action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function & Industries Sales, General Business, and Customer Service; Information Services and Technology, Information and Internet
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New York, NY, USA; Chicago, IL, USA
About the Job Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today’s dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and our customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI‑era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. As a Head of Third‑Party Incrementality and Emerging Partnerships, you will lead the strategic engagement with outcomes‑focused measurement companies to incubate, grow, and scale measurement strategies, driving significant growth for marketers. In this role, you will empower measurement partners with the requisite data and strategic insights to precisely measure and optimize YouTube and Search advertising performance. This involves orchestrating high‑impact customer engagements, in collaboration with Google and partner account teams, and advocating media and measurement best practices. You’ll be instrumental in developing pioneering thought leadership and actionable insights for Google’s most pivotal moments and core product strategies (e.g., Brand Cast, ReThink, GML, etc.). You will use your expertise across media/outcomes measurement ecosystems (Incrementality, Experimentation, and Attention). You will cultivate influential relationships with executive stakeholders, deftly navigate cross‑functional environments, manage complex large‑scale initiatives, and articulate compelling, data‑driven narratives.
The US base salary range for this full‑time position is $138,000–$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Minimum Qualifications
Bachelor’s degree or equivalent practical experience.
11 years of experience in digital media, sales, marketing, or product roles.
Experience with Marketing Analytics and Effectiveness Research.
Experience with stakeholder management.
Preferred Qualifications
Experience related to Marketing Mix Modeling, Incrementality, or experimentation.
Experience with Management.
Experience working in agency, partner or customer‑facing roles.
Experience activating measurement solutions across a sales organization.
Experience influencing executives, managers and sellers.
Ability to create data‑driven presentations and dashboards with excellent written and verbal communication and people management skills.
Responsibilities
Manage a team that develops and owns measurement and incrementality partner strategy through joint business plans; collaborate with Google teams to ensure strategic alignment with market needs and coordinated execution.
Serve as the primary point of contact for Google and measurement partner account teams as you incubate, grow and scale media and measurement best practices.
Synthesize and distill learnings across customer engagements and research to influence Google sales and product strategies.
Develop and amplify research and thought leadership supporting Google’s biggest moments through scaled sales channels, product forums and industry events/articles.
Uplevel Google and partner knowledge through high‑impact workshops, playbooks and perspectives. Represent the market with data‑driven feedback to inform product roadmaps, go‑to‑market strategies, business development priorities and marketing communications.
Google is proud to be an equal‑opportunity workplace and is an affirmative‑action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function & Industries Sales, General Business, and Customer Service; Information Services and Technology, Information and Internet
#J-18808-Ljbffr