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Khy

Director of E-Commerce

Khy, Los Angeles, California, United States, 90079

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Location:

Calabasas, CA (Hybrid — 4 days in office)

Reports to:

Sr Director of Marketing

About the Role We’re looking for a strategic, hands‑on Director‑of‑E‑Commerce to lead the digital business for a fast‑growing, celebrity‑led fashion brand. The ideal candidate is a data‑driven leader with strong creative sensibilities — someone who understands how to build a high‑performing online experience that feels as elevated and intentional as the brand itself.

You’ll oversee the full e‑commerce ecosystem — from site experience and conversion strategy to product launches, merchandising, and digital marketing alignment. You’ll work cross‑functionally with teams to deliver a seamless and high‑impact online experience.

Key Responsibilities

Own and drive e‑commerce strategy and digital growth targets across site experience, retention, and conversion

Lead all aspects of day‑to‑day e‑commerce operations, including product launches, site merchandising, inventory alignment, and promotional planning

Partner closely with Creative and Marketing teams to ensure site storytelling reflects brand vision and campaign priorities

Collaborate with Growth Marketing on digital traffic strategy, paid and organic initiatives, and full‑funnel performance

Oversee UX optimization and CRO testing to improve key metrics (CVR, AOV, LTV). Oversee third‑party developers and manage site roadmap to consistently improve user experience

Manage e‑commerce reporting and analytics, translating performance insights into actionable recommendations

Maintain a pulse on competitive landscape, customer trends, and platform innovations

Qualifications

5+ years of experience in e‑commerce, ideally within fashion, beauty, or lifestyle DTC

1–2+ years of team leadership or management experience

Deep understanding of Shopify Plus (or equivalent), Klaviyo, GA4, and related e‑commerce tools

Proven track record of driving revenue growth, optimizing conversion, and elevating the online brand experience

Strong analytical mindset paired with an elevated creative eye

Collaborative, proactive, and highly organized — comfortable leading cross‑functional initiatives in a fast‑paced, startup‑style environment

Schedule & Compensation

Hybrid schedule: 4 days per week in the Calabasas office, 1 day remote

Salary and benefits commensurate with experience

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