BioTalent
About the Role
Our client is seeking an experienced and driven
Business Development Manager/Director
to lead growth initiatives within their healthcare advertising organization. This individual will be responsible for identifying new opportunities, cultivating strategic relationships, and expanding the agency’s presence across both
DTC
and
HCP
markets. The ideal candidate has deep industry expertise, strong strategic acumen, and a proven record of securing new business within healthcare communications. Key Responsibilities
Lead end-to-end
business development efforts , including prospecting, outreach, relationship building, pitching, and closing new business. Develop and execute strategic growth plans across pharma, biotech, and health-tech sectors. Identify, qualify, and pursue opportunities within both
DTC and HCP
channels. Collaborate with executive leadership, creative, strategy, medical, and client services teams to craft compelling proposals and pitch materials. Manage the full RFI/RFP process, ensuring timely and high-quality submissions. Build, maintain, and grow a strong pipeline of potential clients while identifying opportunities for organic expansion. Stay current on healthcare marketing trends, therapeutic landscapes, and regulatory considerations. Represent the agency at industry conferences, networking events, and new business presentations. Track performance metrics, analyze results, and provide insights to leadership to optimize business development strategy. Support and mentor junior team members as needed. Qualifications
6–10 years of business development experience
within a healthcare advertising or healthcare communications agency. Demonstrated success winning new business across both
DTC and HCP
audiences. Strong understanding of pharmaceutical marketing, MLR processes, and regulatory requirements. Exceptional communication, storytelling, and presentation skills. Proven ability to build and maintain relationships with senior-level stakeholders. Experience managing RFPs and partnering cross-functionally to develop winning proposals. Highly organized, proactive, and skilled at managing multiple opportunities simultaneously. Strategic thinker with strong analytical and commercial instincts. Seniority Level
Director Employment Type
Full-time Job Function
Advertising Industries
Advertising Services
#J-18808-Ljbffr
Our client is seeking an experienced and driven
Business Development Manager/Director
to lead growth initiatives within their healthcare advertising organization. This individual will be responsible for identifying new opportunities, cultivating strategic relationships, and expanding the agency’s presence across both
DTC
and
HCP
markets. The ideal candidate has deep industry expertise, strong strategic acumen, and a proven record of securing new business within healthcare communications. Key Responsibilities
Lead end-to-end
business development efforts , including prospecting, outreach, relationship building, pitching, and closing new business. Develop and execute strategic growth plans across pharma, biotech, and health-tech sectors. Identify, qualify, and pursue opportunities within both
DTC and HCP
channels. Collaborate with executive leadership, creative, strategy, medical, and client services teams to craft compelling proposals and pitch materials. Manage the full RFI/RFP process, ensuring timely and high-quality submissions. Build, maintain, and grow a strong pipeline of potential clients while identifying opportunities for organic expansion. Stay current on healthcare marketing trends, therapeutic landscapes, and regulatory considerations. Represent the agency at industry conferences, networking events, and new business presentations. Track performance metrics, analyze results, and provide insights to leadership to optimize business development strategy. Support and mentor junior team members as needed. Qualifications
6–10 years of business development experience
within a healthcare advertising or healthcare communications agency. Demonstrated success winning new business across both
DTC and HCP
audiences. Strong understanding of pharmaceutical marketing, MLR processes, and regulatory requirements. Exceptional communication, storytelling, and presentation skills. Proven ability to build and maintain relationships with senior-level stakeholders. Experience managing RFPs and partnering cross-functionally to develop winning proposals. Highly organized, proactive, and skilled at managing multiple opportunities simultaneously. Strategic thinker with strong analytical and commercial instincts. Seniority Level
Director Employment Type
Full-time Job Function
Advertising Industries
Advertising Services
#J-18808-Ljbffr